Try our new research platform with insights from 80,000+ expert users

Domo vs Looker comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Domo
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
38
Ranking in other categories
Data Integration (46th), BI (Business Intelligence) Tools (14th), Business Performance Management (14th), Reporting (11th), Data Visualization (12th)
Looker
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
19
Ranking in other categories
Embedded BI (6th)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Domo is designed for BI (Business Intelligence) Tools and holds a mindshare of 6.5%, up 5.6% compared to last year.
Looker, on the other hand, focuses on Embedded BI, holds 8.9% mindshare, down 12.2% since last year.
BI (Business Intelligence) Tools
Embedded BI
 

Featured Reviews

James John Wilson - PeerSpot reviewer
Robust, powerful, and easy to use
There were very few cases on some of the tables, the data tables, where I wish there was an additional feature or two. However, they were particular. What I wanted to see was the ability to collapse when you group a set of rows, let's say when you group them by status or health, so you have your red projects grouped up top. I wanted to compress or collapse that group of red and then open the yellow projects and then the green projects. There were a bit more features in the tables than I wanted to see. They have a widget that you can use either in Microsoft PowerPoint to pull over data into your PowerPoints and refresh graphs or charts or metrics or tables. I would love to see that available in Google Slides. I used it successfully in PowerPoint; however, at one company, they were only using Google products, and so that widget didn't help with reporting in slides. Therefore, we had to do a bit more manual work for our quarterly business reviews or monthly business reviews to produce our executive presentations. Sometimes the fonts were difficult to read if you're trying to put a lot of data in a table and show a lot of rows. Sometimes the fonts got too light, and you had to really play with it to try and figure out how to make it readable. One thing I had to do, and I don't know if it's necessarily a bad thing, was when I was running a meeting, I would have to go turn off the data jobs. If I was running a meeting and a lot of times people were scrambling in the background to do their updates even as the meeting was occurring, it would cause the page to render very slowly. It would sometimes pause or freeze. I found that if I went and turned off the status, the data update jobs that we're pulling data from Smartsheet, then the meetings would work more smoothly, and there were no interruptions or delays.
Kishore Jhunjhunwala - PeerSpot reviewer
A cloud solution for operational reporting but is expensive
Some basic feature that is available in other reporting tools is missing. Looker has the ability to show more than 5,000 rows for operational reporting. Some reporting tools allow users to scroll down to see more than 5,000 rows, but in Looker, you have to download the entire dataset. Looker should consider adding a scroll-down option to allow users to view large datasets on screen without downloading them. Looker has some options for granting users access as viewers. However, viewers cannot download the entire dataset. Only superusers can download the whole dataset on the Explore screen. This is a big limitation, as you cannot give any user viewer access. You can give access to superuser access, which is a cost to the company.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature currently is the self-service BI availability in Domo. I would say the data file fabric solutions where the users themselves are responsible for generating their own reports."
"All our client SLAs and daily and weekly dashboards are tracked on Domo."
"The best thing is that the data storage is pretty much free. I can store as much data as I want, from different sources."
"The solution is highly stable."
"The ETL tools they have in Redshift are pretty awesome... I can work in Redshift to get the data from AWS and work in Redshift, in Domo, to create Transforms and the data structure we need..."
"We've worked with all the features of Domo. Among the most important are Pivot and Sumo Cards. We can use drill-down from the top-most level with a click, generating charts."
"Domo's real-time insights and customizable alerts are one of their better features."
"I mostly see it as an ETL which has many system connectors. It does a good job of ETL."
"The product is easy to use."
"With Looker, I have experienced benefits in terms of usability and shareability."
"We can centralize all our data models."
"From a developer's perspective, the way the functionality's being handled is great."
"Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It works better with BigQuery than any other BI platform. We also like how this tool was developed. It was designed with an eye toward microservices architecture."
"It's quite effortless to navigate through various applications and review their updated data in real-time."
"The stability of Looker has been good since I have been using it. However, it depends on what components are being used."
"I would rate the stability a ten out of ten. I didn't face any issues with stability."
 

Cons

"I would like to see better data intake."
"Domo or any other BI tool has room for improvement, in particular, in the calculations. User-guided material isn't available for calculations. The tool, though user-friendly, could also be more customizable, especially when you're building a dashboard. Data integration could also be improved in Domo because even if the tool connects to multiple data sources, some hiccups still arise and need to be addressed."
"I would also like to see improvements to their drag and drop Magic ETL tool. You can drag and drop your ETL tool, but it doesn't really work for a large amount of data. It struggles with that. In a real-world application, where you're working with 30 million rows or 100 million rows, it takes a bit longer to process the data. If you do it in the Redshift ETL tool, using your own code, it's much faster."
"I would like to see more flexibility in their pricing structure. The trend is moving from database pricing to a user-license pricing model. That would be a benefit if they wanted to reevaluate their pricing structure."
"They could use more charts. They have had a very limited number of charts we can use. I believe, now, there are somewhere around 30 of them, but they could definitely use some more options."
"When you're exporting a graph out of Domo — suppose it is in the form of a donut chart or it is in form of a stack — the data comes out in tabular format, not as a graph. When exporting the data, I would like them to create a tab for graphs and another tab with the data in tabular format."
"It's too early for me to say that something needs improvement, but there are times when there have been some flexibility issues with Domo... Tableau has a window function which can be integrated into a calculated field. That is missing in Domo so you have to make changes to the data set using ETL or SQL."
"It is expensive."
"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs, and different platforms."
"The main area of concern in Looker is probably related to blending the data from the different sources, including the data present internally in the company and on the cloud."
"Integrations with other BI tools could be better."
"The visualization capability of the product is limited."
"The integration with different databases must be improved."
"The product does not have documented material."
"Stability needs improvement."
"It needs to be more user-friendly."
 

Pricing and Cost Advice

"For about 100 users our cost is $95,800."
"The price that they offered was around $200 per user license. It was pretty cheap at that time compared to other companies. I think they have revamped their pricing structure since then."
"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."
"I think it is reasonable."
"It started out at about $600 a seat. However, then as we started to grow, it scaled that down to about $330 or 3$50 a seat, if I'm not mistaken."
"Domo is slightly costly but it's much cheaper than some."
"The solution is expensive compared to one of its competitors."
"We are making money from Domo, and all our clients are happy with the information that they receive from it."
"It is cheap."
"I do not have to make any payments to use the solution."
"The price of Looker usually depends on the solution's provider, but it is usually cheaper than the other products in the market. Looker is offered at different prices for different companies."
"Looker is expensive and could be made better by reducing it."
"It's not cheap, but it's not expensive for big companies."
report
Use our free recommendation engine to learn which BI (Business Intelligence) Tools solutions are best for your needs.
860,632 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Computer Software Company
12%
University
11%
Financial Services Firm
8%
Manufacturing Company
8%
Financial Services Firm
14%
Computer Software Company
13%
Educational Organization
10%
Manufacturing Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Domo?
All our client SLAs and daily and weekly dashboards are tracked on Domo.
What needs improvement with Domo?
One of the biggest problems is that end users require a license to run their own reports and dashboards, which are fairly expensive. Domo is also not the easiest product to use and is more expensiv...
What do you like most about Looker?
With Looker, I have experienced benefits in terms of usability and shareability.
What is your experience regarding pricing and costs for Looker?
I do not have to make any payments to use the solution. In the beginning, Looker may work fine for its users. If advanced users who have experience with BI tools use Looker, then they may find it t...
What needs improvement with Looker?
The visualization capability of the product is limited. From an improvement perspective, the product should have more visualization capability. I can't clean data in Looker, and if I try to do it, ...
 

Comparisons

 

Also Known As

corda
No data available
 

Overview

 

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer
Find out what your peers are saying about Microsoft, Salesforce, SAP and others in BI (Business Intelligence) Tools. Updated: June 2025.
860,632 professionals have used our research since 2012.