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Denodo vs Prophecy comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Denodo
Ranking in AI Data Analysis
2nd
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
42
Ranking in other categories
Data Integration (8th), Data Virtualization (1st), Cloud Data Integration (8th), Data Management Platforms (DMP) (4th)
Prophecy
Ranking in AI Data Analysis
296th
Average Rating
8.0
Reviews Sentiment
5.8
Number of Reviews
3
Ranking in other categories
Data Preparation Tools (16th)
 

Mindshare comparison

As of August 2026, in the AI Data Analysis category, the mindshare of Denodo is 0.7%, down from 3.7% compared to the previous year. The mindshare of Prophecy is 0.0%. It is calculated based on PeerSpot user engagement data.
AI Data Analysis Mindshare Distribution
ProductMindshare (%)
Denodo0.7%
Prophecy0.0%
Other99.3%
AI Data Analysis
 

Featured Reviews

Patel-Dhulva - PeerSpot reviewer
Information Technology Manager at Lockheed Martin
Data virtualization has unified siloed sources and now supports real-time decisions
The best features Denodo offers stand out to me as the ability to develop REST web services fast and easily, create and combine new views, integrate different sources of data, and connect with other tools seamlessly. When I mention fast and easy creation of views and integration, I love the agile data provisioning and integration, where Denodo provides a comprehensive set of capabilities for implementing logical data integration, management, and delivery, which in turn enables agile data analytics and an informed decision-making process to be smooth. I also appreciate the performance optimization with AI, which improves performance optimization through the integration of artificial intelligence capabilities. Furthermore, I appreciate the unified security and governance, where it addresses the need for an organization to effectively manage security, data privacy, and data protection easily, offering a centralized platform that allows the application of governance policies and fine-grained security controls. Another feature I would add about Denodo is that it also provides a single point of control where we can establish security controls over the entire infrastructure and gain visibility into all our data assets. Denodo has positively impacted my organization as since we started using this tool, it has been very helpful because it is a huge advantage that we can connect to many different databases to provide data rapidly and accurately and also gain insights, which helps us to make data-driven decisions easily. It has proven to be a valuable environment for deploying data virtualization solutions, and its user community is active in finding and fixing issues more accurately. Through data insights from Denodo, we have been able to improve our decision making, which helps to better communication between the stakeholders thanks to the real-time experience. It also saves a lot of time.
MM
Data Measurement & Reporting Advisor at Evernorth/Cigna
Automated data collection has replaced manual emails and now connects business forms to back-end reports
Prophecy can be improved, as right now the form is very limited. We have to do a lot of manual entry with the form to get it set up. We have a lot of things that change year over year, so I have to go in there and manually play around with it, manually changing this and that. Having dynamic forms, having the forms connect to back-end data, and basically making the forms more streamlined would be my need from Prophecy. Everything else on the back end, the pipelines, and those types of things have been pretty easy to understand. I think once you get things set up, I've been very impressed with it. The only improvement at least for my side would be the form.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Compared to these old solutions, Denodo is very easy to work with for the analytical team."
"The data modeling is very good."
"Denodo is lightweight in terms of how it leads you to combine your discrete data systems at one spot."
"Denodo is an easy tool that can be used for data mining, allowing you to connect to all of the data sources and easily see the views."
"Denodo is the backbone for the BU I'm working for."
"The performance of our application has increased significantly."
"The most valuable feature of Denodo is its uniformity of self-site data access types, which allows it to connect to almost any storage technology and feed it transparently."
"In PL/SQL, first you need to gather all the data and then start writing the file, but in Denodo you fetch the data and write the data simultaneously. So, for example, if you have 1 million or 2 million records, you don't have to wait to fetch all of the 2 million; you can keep on fetching and writing in the file simultaneously."
"Prophecy has positively impacted our organization by allowing us to offer it as an ETL layer for our incentive management application, which has improved our story and demos to customers during the sales cycle."
"Prophecy has positively impacted my organization by greatly speeding up development time and providing capabilities of using DBT alongside functionalities associated with that, making it a very good tool to avoid coding much and utilize AI with the graphical tools available without needing to code."
"The form feature of Prophecy is so valuable for our team because it saves us a lot of time."
 

Cons

"The dropdown menus feel antiquated to me, and the administrative portals need improvement."
"Don't have too high expectations on data catalog functionality. It works, but, its current implementation is rather rudimental."
"To make it easier to use or a better tool, the architecture and internal design of the folders for organizing the structure of the different data could be more structured."
"Monitoring event logs can be improved. In the older version, there was a monitoring schedule to get event reports and properly audit the reports. In the newer version, it is not there, and we have to manually configure data and audit events."
"Denodo can improve usage management-related aspects. If you deal with the mini views, it gets stuck. The performance is very slow when we go with a large number of views and high volume."
"I would like it if we could pull the data model or export the data model because Denodo has, based on how you build, something called associations. The data model gets very confusing when you go look at it. It depends on how you define it, but it's really huge. I wish there was a way to export it into Visio. It could be that they already have a way to do it, and I don't know, but it would be much easier for the architects and even for the developers to look at it than scrunching it into the screen and expanding every small portion of it. If there was an easy way to export the Denodo model into another modeling tool and view it, it would be great."
"Denodo can be improved as it can be a little buggy, especially when dealing with huge data and is not great if you have very large volumes of data because it can be buggy."
"The connectivity is not so great; it uses standard protocols to connect to the data center, and it could improve the interface in terms of automation."
"Prophecy is pretty stable, but there are often some unexpected issues that arise, especially performance issues or problems with Airflow on deployments."
"Prophecy is generally stable, although it does have a few issues at times, such as the Fabric connection randomly dropping and the environment freezing occasionally."
"Prophecy can be improved, as right now the form is very limited."
 

Pricing and Cost Advice

"The pricing is pretty good, and I would rate it at four out of five."
"The licensing should be improved, as the cost per connector is quite expensive."
"Depending on the size of the client you want to work with, it can be prohibitively expensive at times."
"For us, the cost has been okay. Also, there are no additional costs; it's just the standard licensing fee."
"I don't know the actual cost, but it's tens of thousands of dollars per month."
"Denodo provides a lightweight 30-day free trial, but when we do courses on top of it, it costs $150 for each person."
"There is an express edition and a licensed enterprise edition."
"Talking with my manager and others, nobody has complained about the pricing so far which is a positive sign."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
22%
Manufacturing Company
13%
Government
6%
Energy/Utilities Company
6%
Outsourcing Company
56%
Healthcare Company
25%
Manufacturing Company
6%
Construction Company
4%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise6
Large Enterprise20
No data available
 

Questions from the Community

Does Denodo provide useful data virtualization education? Is it useful to attend their training?
If you are a Denodo user, it makes sense to undergo their training. Different types of professionals can benefit from it, including administrators, developers, and architects. If you are keen on i...
In experience, what might Denodo be lacking or need improvement on?
I like Denodo a lot. It offers quick and easy web service deployment within minutes. There are not any flaws that I think make the product less good or effective. The only thing I can point out is...
Which industries can benefit from Denodo the most?
Denodo is suitable for pretty much all sectors that deal with: Big data Cloud solutions Data governance Logical data fabric Master data management In my opinion, organizations in different fields...
What is your experience regarding pricing and costs for Prophecy?
My experience with Prophecy's pricing, setup cost, and licensing is that the tool can be expensive, and the licensing adds more to that. We try to add the licensing and increase the number only whe...
What needs improvement with Prophecy?
There are a few things to improve in Prophecy, such as scheduling the models and jobs; with the introduction of Prophecy Automate, I think that will improve that. I also see that there are some mis...
What is your primary use case for Prophecy?
I have been using Prophecy for the last year and a half. My main use case for Prophecy is to perform data transformations in Snowflake. A quick specific example of a data transformation I use Proph...
 

Also Known As

Denodo for AWS
No data available
 

Overview

 

Sample Customers

Autodesk, VHA, AAA, Sumitomo Mitsui Trust Bank, Caterpillar, European Chemical Agency, Seagate, Nationwide, Time Warner Cable, Pantex, Inditex, BNSF Railways, Vodafone, CIT Group, Jazztel, Wolters Kluwer, Telefonica, TransAlta
JP Morgan Chase, Marks & Spencer, Ralph Lauren, Pfizer, Acxiom
Find out what your peers are saying about Denodo vs. Prophecy and other solutions. Updated: July 2026.
909,153 professionals have used our research since 2012.