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Dell PowerMax vs Fujitsu comparison

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Executive SummaryUpdated on Mar 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
232
Ranking in other categories
All-Flash Storage (3rd)
Dell PowerMax
Average Rating
8.8
Reviews Sentiment
6.8
Number of Reviews
93
Ranking in other categories
All-Flash Storage (5th), NVMe All-Flash Storage Arrays (3rd)
Fujitsu
Average Rating
7.0
Reviews Sentiment
6.6
Number of Reviews
3
Ranking in other categories
NVMe All-Flash Storage Arrays (20th)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
Gouranga Maiti - PeerSpot reviewer
Sr. Project Manager IT at ITC Ltd
High‑performance all‑flash storage has transformed data warehousing and reporting speed
The features of Dell PowerMax that I find most valuable so far include its all-flash capability, along with its performance, reliability, and efficiency. Additionally, it has snapshot-level features that allow me to take snapshots or backups within only a few seconds. There is no need to wait long, and unnecessary high bandwidth used for backup does not occur because I can take the whole snapshot backup within a fraction of a second. I have used the deduplication feature of Dell PowerMax. Deduplication and compression are very effective, so despite my large amount of data, the effective size is reduced due to this deduplication and compression, allowing me to store more data on the same storage. Regarding the impact of Dell PowerMax's real-time data encryption on my data protection strategies, I have not used that feature personally. However, in another department, my colleagues are using it, and they have not faced any performance bottlenecks due to data encryption. The encryption is very powerful, but I have not implemented that encryption in our database data warehouse systems since they are for internal use only, not exposed worldwide. At first, I faced several issues, and our report rendering complaints were quite annoying. However, now with Dell PowerMax storage's high IOPS handling capabilities, the output comes within a fraction of a second, making our users happy. Whatever our requirement or demand is, it has already been implemented in Dell PowerMax with its all-flash NVMe storage. New bricks can also be added if a size increase is required, allowing for additional bricks to be added as needed. Everything is in place; therefore, I do not think any other improvements are required. However, it is worth noting that Dell is continuously inventing and releasing more powerful types of storage. This results in increased reliability, enhanced data handling capabilities, improved deduplication ratios, and the fulfillment of more IOPS demand.
Mir Gulzar Ahmed - PeerSpot reviewer
IT Manager at Synergy Computers
A cost-effective storage solution with SAN solutions but doesn’t offer unified storage
Fujitsu offers competitive pricing. Fujitsu’s features are almost similar to other solutions. There is no standalone storage feature that is unique to Fujitsu. However, Fujitsu offers a cost-effective solution with better reliability. Fujitsu is a renowned brand with a strong reputation for providing SAN storage; also providing NVMe storage with extreme performance and unmatched reliability. This is also true for their other products, Servers, Server-workstations, Desktops, Graphical Desktops, etc. The mean time between failures (MTBF) is very high in almost all Fujitsu Products to get top-class product reliability. (The Mean time between failures (MTBF) describes the expected time between two failures for a repairable system.)

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Their evergreen solution is probably the most needed in any industry, especially today in unprecedented times and supply chain issues, their evergreen solution is amazing."
"Now they are trying to add more and more applications because they're getting better performance and stability."
"The most valuable features would be its performance, retrieval, recovery, and backup, and it meets the customer's expectations."
"After switching to Everpure FlashArray, we saw significant results, as whatever hardware we used before is now compressed to 80%, maximizing space utilization in a single system."
"It has been very stable. I have not seen or heard of downtime storage issues after moving over to it."
"Data deduplication features make it easier to manage storage and forecast growth."
"The best feature is consistently lower latency, even when IOPS crank up to over 75K, and the product maintains submillisecond response time, which is incredible."
"The predictive performance analytics is a very good feature, as our system is performing better than before."
"The product is very fast and reliable."
"We used to have a VMAX 20K but we have just upgraded, and moved two or three generations ahead to PowerMax, and the response time is great."
"Technical support has been excellent."
"It is a fantastic Dell EMC product ever competing with all the vendors. It stands out in terms of performance. You can ask for mission-critical application workloads."
"Dell PowerMax NVMe is very supportive of our operational growth since we require daily performance from our core banking systems and need to facilitate data movement efficiently."
"Being able to consolidate down into that one footprint on the back end helped them save money on the front end."
"The return on investment with Dell PowerMax is that it is rock solid; we have never experienced a problem with it."
"What I have seen was amazing beyond expectation."
"It stands out for its affordability and the ability to provide unified storage."
"The solution's most valuable features stem from the DX series and the all-flash storage system."
 

Cons

"The solution is expensive."
"There are scenarios with very specific functionality around VMware integration particularly to do with the way we'd like to manage LUNs in VMware. The tools are pretty good but there's room for improvement there."
"There are a lot of things to improve."
"I would like to see additional features like performance monitoring, configuring alerts, and the customization of alert thresholds."
"I would like a feature to integrate with external or cloud solutions."
"I would like to have an easy way to determine the cost per VM so that I can present a solution to our customers."
"It doesn’t provide enough information on performance analytics. For example, Nimble Storage has Infosight, which provides data; Pure Storage doesn’t have an equivalent."
"As long as they always improve on IOPS speed, that's all we're really looking for. The faster the storage can be the more we can do speed of application and speed of use."
"The tool is costly compared to other similar products. The product's pricing needs to be improved. I would like the product to include the replication feature in its future releases."
"There are so many configurations in the tool that cannot be done by anyone who is not a Dell personnel."
"There is also room for improvement in the PowerMax architecture and hardware itself. They should design the PowerMax on the basis of PCIe 4.0. I would like to see the possibility of an NVMe drive that operates on PCIe 4.0 and not PCIe 3.0."
"I believe it would be of great benefit to work on the customization of the pricing structure for different enterprises and their specific needs."
"We've had a couple of little things come up, but for the most part, they've been pretty stable."
"We have had some trouble with the VMAX-to-PowerMax migration, but the VMAX box will be powered down after the migration. The PowerMax boxes are working fine and we don't have any issues with them."
"They should work with the storage engineers to better tweak the management tools to give them improved visibility into their data."
"We had challenges again with the initial setup. I don't know if there was a gap during the requirement-collection phase, but the box was partially delivered to us with missing parts and it delayed the implementation by about 60 days. It was not as smooth as I would have hoped."
"The product's prices are an area of concern where improvements are required."
"The graphical interface is somewhat lacking, and it doesn't cover all the necessary tasks, often requiring users to resort to the command line for completion."
 

Pricing and Cost Advice

"All storage is expensive so any price improvement would help."
"The solution could be cheaper."
"We lost a lot of customers because we couldn't compete on price with other vendors."
"The price is too high."
"The pricing of Pure Storage FlashArray is reasonable."
"We feel that the pricing is fair and the licensing process was easy for both."
"I think that the pricing is less expensive compared to other standard products in the market today. Even the support contract and maintenance services cost less when compared to market-leading products like EMC."
"Pure came in at a better price point than EMC and performed better than Compellent."
"The price is really high."
"Our costs for the product are three million."
"Dell PowerMax NVMe's price is expensive."
"It is high-end storage and it is a bit expensive, but it is doing what it is meant for: running business-critical applications or latency-sensitive applications..."
"The pricing is competitive. I would rate the pricing of the solution a six out of ten."
"The price is starting from $500,000."
"The cost has room for improvement."
"The pricing is comparable to other vendors."
"The entry-level midrange model from Fujitsu is cost-effective for our target market"
"There is a need to make yearly payments towards the licensing charges associated with the product."
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Top Industries

By visitors reading reviews
Manufacturing Company
12%
Financial Services Firm
10%
Comms Service Provider
9%
Construction Company
9%
Financial Services Firm
13%
Manufacturing Company
10%
Healthcare Company
9%
Outsourcing Company
9%
Non Profit
17%
Comms Service Provider
15%
Manufacturing Company
9%
Financial Services Firm
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise38
Large Enterprise160
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise16
Large Enterprise64
No data available
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
I find the pricing of Everpure FlashArray to be quite high compared to other storage solutions; however, the reliabil...
What needs improvement with Pure Storage FlashArray?
I believe we have covered the most important features; the architecture of Pure Storage is essential, and features su...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What is your experience regarding pricing and costs for Dell EMC PowerMax NVMe?
My experience with pricing, setup cost, and licensing was great.
What needs improvement with Dell EMC PowerMax NVMe?
Dell PowerMax can be improved because there are very strict guidelines when it comes to installation and the amount o...
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Also Known As

Pure Storage FlashArray
Dell PowerMax NVMe, Dell EMC PowerMax, PowerMax
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Rackspace, Open Line
Information Not Available
Find out what your peers are saying about Dell PowerMax vs. Fujitsu and other solutions. Updated: September 2026.
915,287 professionals have used our research since 2012.