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Dell PowerMax vs Fujitsu comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 30, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in NVMe All-Flash Storage Arrays
6th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
All-Flash Storage (17th)
Dell PowerMax
Ranking in NVMe All-Flash Storage Arrays
3rd
Average Rating
8.8
Reviews Sentiment
7.6
Number of Reviews
85
Ranking in other categories
All-Flash Storage (7th)
Fujitsu
Ranking in NVMe All-Flash Storage Arrays
17th
Average Rating
7.0
Reviews Sentiment
6.6
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the NVMe All-Flash Storage Arrays category, the mindshare of Pure FlashArray X NVMe is 4.0%, up from 2.5% compared to the previous year. The mindshare of Dell PowerMax is 9.3%, up from 9.3% compared to the previous year. The mindshare of Fujitsu is 0.7%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
NVMe All-Flash Storage Arrays Market Share Distribution
ProductMarket Share (%)
Dell PowerMax9.3%
Pure FlashArray X NVMe4.0%
Fujitsu0.7%
Other86.0%
NVMe All-Flash Storage Arrays
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
MayankChauhan - PeerSpot reviewer
Lead Consultant - Cloud & Infrastructure Services at Infosys
Delivers essential support and performance for intensive operations in real-time environments
Our infrastructure is spread across the private as well as a public cloud. Our requirement was that the IOPS latency should not be more than one millisecond. If anything goes beyond one millisecond, it's a problem for us. We wanted a system that could handle the transactions and meet our latency requirements. There are performance benefits for sure. The amount of deduplication and compression offered by Dell PowerMax is quite good, especially with databases. Dell PowerMax delivers optimum performance and reliable support, integral for handling failures and ensuring operational continuity. The performance capacity optimization and support we receive from Dell are also valuable.
Alexander Kühn - PeerSpot reviewer
Senior Project Manager Varna Information Technology / Owner at Varna Informationstechnology EOOD
Easy to use, but price is an area that needs to be improved
The question you have to ask yourself these days would be whether you need classical SAN storage or do you want to go with a modern approach like SaaS-based storage. If you want classical storage, Fujitsu is still a good product. If you want to be safer and work with off the shelf hardware,then go with NetApp. Don't pay the markup price charged by big storage vendors. My company has not faced any issues with the product's integration capabilities. The tool is basically used as a block device, so it's quite easy and simple at what it does. I rate the tool a seven out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."
"Pure FlashArray X NVMe will quickly overcome all the hurdles you face, including network and latency issues."
"It offers competitive performance, and the Evergreen storage model of Pure fits well with my organization."
"The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability."
"The Pure1 component is most valuable at this point in time when comparing it with EMC. Pure1 is where you can have your diagnostics in the cloud, so you can look at things from your mobile phone."
"The tool's valuable features are speed, security, data compression, and reliability. Its data compression feature is the best that we have ever seen. It helps us to save money and resources."
"The initial setup was extremely simple and straightforward."
"We are satisfied with the performance as it is significantly faster compared to traditional storage options."
"The product is very fast and reliable."
"The most important feature or function in Dell PowerMax is the capacity to deliver the required IOPS."
"The solution's technical support was good, and it is one of the tool's main advantages."
"Technical support has been excellent."
"The solution is easy to use with applications that are user-friendly."
"It allows us to protect our data using different data centers and replicate bi-directionally between our two main data centers."
"The stability is great. It is five nines."
"Based on our experience with VMAX, there isn't any hardware failure or something like that in PowerMax. Performance-wise also, everything is fine. We haven't faced any performance issues or any hardware failure. Its performance is great as compared to VMAX. Its I/O per second rate is higher than the old model."
"The solution's most valuable features stem from the DX series and the all-flash storage system."
"It stands out for its affordability and the ability to provide unified storage."
 

Cons

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."
"Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services."
"I would like to see replication and DR features in the next release of this solution."
"The UI for this solution needs to be improved."
"It is on the expensive side."
"We've seen that when we create a POD in synchronous mode, it increases the latency."
"I'd like to see the product implement active replication for vehicles such as VMware."
"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"I remember an episode where we had a performance issue based on one disk or more, which caused a performance drop for all equipment."
"I would like to see more security features and improvements in the platform's ease of management."
"The initial setup process is difficult."
"The disadvantage of PowerMax is its cost."
"There is room for improvement in adjusting into the existing infrastructure easily without much of the technical contribution."
"The price could be lower, and we are unhappy with the price."
"There are areas for improvement in AI, interface, support, and customizations."
"If you go to Pure or you go to NetApp, they deliver in one month. If you go to Dell or HP, they will take up to six months for delivery. This is not a business model for today."
"The graphical interface is somewhat lacking, and it doesn't cover all the necessary tasks, often requiring users to resort to the command line for completion."
"The product's prices are an area of concern where improvements are required."
 

Pricing and Cost Advice

"We pay approximately $50,000 USD per year in licensing fees."
"Given its price, Pure is not the first option."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"As far as the licensing costs, everything is included in the license."
"Our licensing fees are $500,000+ USD."
"With VMware, we pay $300,000 annually."
"The support cost per array is about $20,000 a year for 24/7 support."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"Dell offers various pricing models, including a pay-as-you-go option where storage is provided without upfront charges, billing only for used capacity. As a 360° partner, significant discounts are available."
"The tool is very expensive."
"Dell PowerMax NVMe's price is expensive."
"The price is really high."
"In terms of price-performance, it beat out other competitors when we were taking a look and comparing it to the market. That was one of the biggest driving points for us."
"The cost has room for improvement."
"One area for improvement, one that everybody always comes to, is price... it's still quite expensive to purchase these big arrays... For us, the pricing doesn't make Dell EMC uncompetitive."
"Our costs for the product are three million."
"The entry-level midrange model from Fujitsu is cost-effective for our target market"
"There is a need to make yearly payments towards the licensing charges associated with the product."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Manufacturing Company
11%
Financial Services Firm
11%
Government
6%
Financial Services Firm
17%
Computer Software Company
10%
Manufacturing Company
9%
Healthcare Company
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise15
Large Enterprise55
No data available
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What's the difference between DELL EMC Powerstore and Powermax NVMe?
Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...
What do you like most about Dell EMC PowerMax NVMe?
First, it's an enterprise storage solution. This is very important for us. Another important feature is replication.
What is your experience regarding pricing and costs for Dell EMC PowerMax NVMe?
When comparing Dell PowerMax NVMe with other vendors, such as IBM enterprise solutions, the price is relatively higher.
What is your experience regarding pricing and costs for Fujitsu?
There is a need to make yearly payments towards the licensing charges associated with the product.
What needs improvement with Fujitsu?
In terms of Fujitsu, the classical storage systems are going to be obsolete in my point of view. With SaaS storage to...
What is your primary use case for Fujitsu?
I use the solution in my company to run the VM clusters with Fujitsu's database, as well as everything else we have i...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
Dell PowerMax NVMe, Dell EMC PowerMax, PowerMax
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Rackspace, Open Line
Information Not Available
Find out what your peers are saying about Dell PowerMax vs. Fujitsu and other solutions. Updated: December 2025.
879,711 professionals have used our research since 2012.