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Cube vs Qlik Sense comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cube
Ranking in Embedded BI
10th
Ranking in AI Data Analysis
91st
Average Rating
8.6
Reviews Sentiment
6.5
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Qlik Sense
Ranking in Embedded BI
2nd
Ranking in AI Data Analysis
13th
Average Rating
8.6
Reviews Sentiment
6.3
Number of Reviews
125
Ranking in other categories
Data Visualization (4th)
 

Mindshare comparison

As of May 2026, in the Embedded BI category, the mindshare of Cube is 0.6%, up from 0.4% compared to the previous year. The mindshare of Qlik Sense is 7.9%, down from 11.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Embedded BI Mindshare Distribution
ProductMindshare (%)
Qlik Sense7.9%
Cube0.6%
Other91.5%
Embedded BI
 

Featured Reviews

Peter Jefferson - PeerSpot reviewer
Customer Success Manager at Unilever Inc.
Automated reporting has freed time for deeper analysis and improved budget and variance reviews
A specific example of how my team uses Cube in our day-to-day work is that above all, Cube has vastly enhanced our ability to get financial reporting done quickly and free up our time to really dig deep into various accounts. This has greatly improved the accuracy of our financial results beyond what you would even believe. The clean portal and organization help my team by making it easy to navigate and the data collected is very clean and managed in an understandable manner, hence making it very easy to make data-driven decisions. Regarding the features, customer service is great, customization of financial reports, ease of integration with other tools seamlessly, continuous system testing and upgrades, and easy creation of monthly and P&L variance analysis. Data import and export is smooth and efficient. Monthly reporting and analysis is easy to pull and update. The positive impact Cube has had on my organization includes additional time for analysis, less than budgeted spend, and more accurate financial results resulting in better decisions. The error rate has reduced from 40 to 50%. The reduction in errors has affected my team and the business overall by improving speed and efficiency for month-end close processes. Better consolidation of data for long-term trend analysis is evident, and easy P&L creation and variance analysis has been great.
SW
Solution Architect at Predoole Analytics
Unlocks actionable insights through user-friendly analysis features
The self-service capabilities that Qlik Sense offers are significant. They offer natural language processing, allowing users to ask questions in layman language, and Qlik Sense will create charts and narratives automatically. Users can access any dashboard developed in Qlik Sense from familiar portals such as Okta or other company portals through embedding features. The integration with chatbots, particularly Microsoft Teams, allows users to access dashboards and ask questions directly within Teams. The collaboration feature enables users to share analysis by taking snapshots and tagging team members within the Qlik Sense interface, eliminating the need for lengthy emails or screenshots. The storytelling feature allows users to create presentations directly in Qlik Sense using dashboard analysis, making it easier to answer questions during meetings. The subscription feature enables users to receive charts and sheets via email instead of navigating to the dashboard, facilitating monitoring purposes. Qlik Sense offers alerting capabilities where users can set thresholds for KPIs and receive notifications when these thresholds are reached. The platform also includes AI/ML features for predictive modeling through a no-code component, allowing business users to create and deploy AutoML models without depending on data scientists. The Qlik Answers component, featuring generative AI capability, enables users to get answers from unstructured data including Excel, HTML documents, or Microsoft Word documents by creating a knowledge base. The user-friendly interface operates on a drag-and-drop approach, with Qlik Sense suggesting appropriate charts based on selected dimensions and measures. The associative engine capabilities allow data association between tables, implementing selections across related tables. The platform uses a color-coding system (white, gray, and dark gray) to show related, excluded, and unrelated data selections, providing insights beyond traditional BI tools.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"NPS improved to approximately eight out of ten for our feature, and internally ticket handling times decreased, allowing reallocation of resources to higher-impact projects."
"Implementation was super smooth, and within two weeks we were up and running and the metrics were exposed in our app."
"Cube completes my tasks very easily and takes less time, allowing me to deliver any project in a timely manner to our clients."
"QlikSense has drastically and dramatically made our analytical function more efficient."
"It is a great platform for third party extensions, has an open API, and there are no black boxes."
"Our policy makers can quickly and easily make sense of the mounds of data we have for them."
"It has allowed us to manage our staff more effectively and frees up time for our analysts to analyze new problems and opportunities."
"Qlik Sense is highly used in my organization as it helps our users to derive insights from the data accurately."
"The flexibility of a non-IT developed solution allows for fast to market solutions."
"The most valuable thing for us is the speed in obtaining data and statistics of our business because due to the complexity of our corporate structure, many times we lost too much time in collecting the data."
"Automated a lot of manual reports to save business users' time and provides valuable info with business intelligence analytics."
 

Cons

"There is no way to create a real template that is not exposed directly in the UI."
"Cube can be improved by enhancing data refresh over multiple tabs."
"Cube's interface can be challenging for non-technical users, needing clearer use-case examples to ease integration into workflows."
"I did not see any return on investment from Cube."
"A valuable improvement for this solution would be the enabling of us to host dashboards for our customers."
"More focus needs to be on data streaming/real-time data reporting."
"The only thing I would like to see is the ability to create a master app that opens when a user creates a new app that has all the master items, colors, logos, etc., that my organization uses. This would help with keeping master items the same across the apps and would make development a little quicker."
"Sometimes the refreshing is not so updated. It's going to take 20 to 30 minutes to refresh sometimes."
"They need to make security rules to access applications and data security easier and customizable."
"Integrated maps should become part of the Qlik Sense, as opposed to buying an additional module just to power the BI, which has it built-in natively within the application."
"Customer service is decent. There is a lot of passing off to other techs during the escalation process."
"I believe that the area in which the product could be improved is the part related to programming and its language, which is certainly complex and still not very guided."
 

Pricing and Cost Advice

Information not available
"Currently, our ROI is clear and concise decision-making. This timely addition will easily add $15 million to our bottom line in 2017."
"The product is expensive compared to one of its competitors."
"We have 20 licenses for Qlik Sense, and it is a special license that allows people in the whole company to use it over time. You buy this license and there are some minutes that can be used. For example, for the users that used only a few minutes in a month, we use this license. All the people have the ability to work with Qlik Sense. However, the number of licenses is not the number of users. The number of users that uses Qlik Sense is approximately 35 people."
"For on-premise enterprise users, a number of additional features come at a premium cost."
"Qlik Sense is pretty good in terms of price."
"Know your needs when going into the purchasing decision."
"Licensing could be cheaper."
"Licensing is quite good, easy, but slightly expensive."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
19%
Manufacturing Company
9%
Government
7%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business34
Midsize Enterprise40
Large Enterprise88
 

Questions from the Community

What is your experience regarding pricing and costs for Cube?
My experience with pricing, setup cost, and licensing is that the price is very cost-effective and licensing is very affordable, making it a great financial reporting tool for startups.
What needs improvement with Cube?
Cube can be improved by enhancing data refresh over multiple tabs. The speed at which data is imported can also be improved. Additionally, Cube needs to add functionality for headcount planning.
What is your primary use case for Cube?
Cube is the best absolute best FP&A software, dollar for dollar out there. My organization looked at a few different tools and none of them came close to Cube in terms of the value that we get ...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...
What is your experience regarding pricing and costs for Qlik Sense?
It is not about performance. It is just about how expensive it is to implement.
 

Comparisons

 

Also Known As

No data available
QlikSense, Qlik Analytics Platform
 

Overview

 

Sample Customers

Information Not Available
Abbvie, Airbus, Barclays, BT Openreach, BMW, Daimler AG, HSBC, IKEA, Nationwide Building Society, Royal Mail Group, Sanofi, Siemens, Wendy'', Vodafone, Volvo
Find out what your peers are saying about Salesforce, Qlik, Zoho and others in Embedded BI. Updated: May 2026.
894,738 professionals have used our research since 2012.