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AWS Trusted Advisor vs Firefly comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS Trusted Advisor
Ranking in Cloud Management
16th
Average Rating
8.4
Reviews Sentiment
7.6
Number of Reviews
8
Ranking in other categories
No ranking in other categories
Firefly
Ranking in Cloud Management
37th
Average Rating
9.0
Reviews Sentiment
6.2
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Cloud Management category, the mindshare of AWS Trusted Advisor is 1.2%, up from 1.1% compared to the previous year. The mindshare of Firefly is 0.3%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Management Market Share Distribution
ProductMarket Share (%)
AWS Trusted Advisor1.2%
Firefly0.3%
Other98.5%
Cloud Management
 

Featured Reviews

MuhammadAzhar Khan - PeerSpot reviewer
Senior DevOps Engineer at Alibaba Group
Optimizes cloud strategies with security and cost insights
Trusted Advisor offers features that provide inside information for the entire account, including identifying security gaps and offering cost optimization insights. The key features include security recommendations, cost optimization, and various packages to choose from, depending on the size of the company. It is especially beneficial for larger companies, as the tool provides a comprehensive view of account security, open ports, buckets, and offers recommendations for protection.
MR
Senior Software Consultant at a hospitality company with 10,001+ employees
Design workflows have been transformed and now enable rapid ad visuals and campaign launches
Firefly offers several best features in my opinion. We have the TTS feature and TTV feature. Additionally, suppose I have a single image from the creative designer and I want to generate different variations or different sizes of that image that will get adapted mostly on Google Ads. For example, I want to generate different renditions of that same image in different resolutions. I can quickly go to Firefly and from a single image generate different multiple images in different renditions. Firefly also helps us expand images. For example, I have a small image that is a portrait and I want to convert that as a full image or a hero image, which fits on a wide screen. Firefly helps us generate the images. It will not be stretching or squeezing your image. Instead, Firefly takes the context from your image and generates the next object which could appear. For example, if I am standing on a beach, it will generate the beach. It will generate a few people, it will generate some pictures of the sea, maybe some coconut trees. Firefly has positively impacted my organization a lot. I can say it is helping us reduce the effort and cost, saving the cost. For example, I have to create one image for our social media post. For that, we have to request our creative team, and then a creative designer will work on that idea and take one day or two days to get the design complete. After that, it comes to the review. With the help of Firefly, we can quickly generate the images and get them reviewed. Our go-to-market becomes easy. Within two hours or three hours, we can complete this whole process: generation, review, and all, and go to the market instantly. Additionally, if we have one image available and I want to quickly launch a Google Ad campaign that requires different renditions of the image, I can quickly use Firefly and generate different renditions of the image using the single image. So, it also reduces the dependency which we had earlier with the creative designers and the creative team.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is very stable."
"The cost optimization and security-related fixes in AWS Trusted Advisor have been great."
"AWS Trusted Advisor is a tool that we can use to optimize the AWS infrastructure cost."
"The key features include security recommendations, cost optimization, and various packages to choose from, depending on the size of the company."
"Trusted Advisor offers features that provide inside information for the entire account, including identifying security gaps and offering cost optimization insights."
"The recommendation feature is really good."
"Trusted Advisor scans the complete infrastructure within the account, providing a consolidated view of all services in use."
"I would give it a ten out of ten."
"Firefly saves one employee, it saves 5 million annually, and we are currently improving 40% of our go-to-market time while reducing cost by 30% and increasing revenue by approximately 20%."
"Firefly simply acts as a single source of truth for my cloud inventory and governance, and it complements my existing cloud and FinOps processes rather than replacing them."
 

Cons

"The integration between Trusted Advisor and Security Hub sometimes lacks, and I need a way to ensure things come through there."
"Trusted Advisor currently scans the whole system, including development, staging, and QA environments, which increases costs. It would be better if it could selectively scan only production systems."
"For EC2 instances, we need to install the AWS CloudWatch agent to get the memory metric because we don't have a by-default memory utilization graph on cost optimization."
"Trusted Advisor currently scans the whole system, including development, staging, and QA environments, which increases costs."
"Maybe if Trusted Advisor could also help us with IP address issues and the status of our VPCs, it would be beneficial."
"Cost is a significant factor that needs improvement. Reducing the cost would make it more beneficial for all users."
"Cost is a significant factor that needs improvement."
"I'd like the solution to support clouds beyond AWS."
"However, I still see a lot of improvement scope in their service."
"If I talk about the cost, the cost is a little high."
 

Pricing and Cost Advice

"Trusted Advisor offers various packages, with the most comprehensive costing $15,000 per month."
Information not available
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Top Industries

By visitors reading reviews
Retailer
12%
Performing Arts
12%
Computer Software Company
12%
Insurance Company
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business5
Large Enterprise3
No data available
 

Questions from the Community

What do you like most about AWS Trusted Advisor?
The Security Advisor is the most valuable feature. It instantly informs you about any system misconfigurations, and the best part is, it's completely free.
What is your experience regarding pricing and costs for AWS Trusted Advisor?
The cost of Trusted Advisor is reasonable, though it can be further economized by allowing selective scanning, focusing only on production systems, to avoid unnecessary costs associated with develo...
What needs improvement with AWS Trusted Advisor?
Trusted Advisor currently scans the whole system, including development, staging, and QA environments, which increases costs. It would be better if it could selectively scan only production systems...
What needs improvement with Firefly?
At times the image quality from Firefly is inconsistent. That is something that could be improved. There is limited creative visibility that could be worked on. Firefly is already a pretty good too...
What is your primary use case for Firefly?
I have been using Firefly for creator purposes, specifically for creating images, videos, vectors, and design elements. I have been working on a few projects that require documentation, and those p...
What advice do you have for others considering Firefly?
I can tell you about time savings, but the exact metrics are beyond the scope of my work, so I do not have them. Personally speaking, I have been spending less time on creating visuals for presenta...
 

Overview

 

Sample Customers

Expedia, Intuit, Royal Dutch Shell, Brooks Brothers
Information Not Available
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