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Alteryx vs IBM Cognos comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.0
Alteryx offers a high ROI with reduced manual effort, improved efficiency, and cost savings despite its high price.
Sentiment score
6.5
IBM Cognos offers enhanced decision-making, cost savings, and productivity, reporting over $650k annual savings through efficient, user-friendly systems.
Tasks that earlier took hours in Excel or SQL are now completed in minutes.
Senior Rpa Consultant at Accely Consulting
Alteryx helps familiarize managers with artificial intelligence-driven possibilities.
Chief Information Officer at granistr
I have seen a return on investment, as I mentioned earlier about time saving and productivity gains, with a consistent governed data model that reduces the risk of errors.
Sr. Project Manager at GlaxoSmithKline
I have seen a return on investment through improved decision making, as automated distribution and uptime, along with scheduled report delivery and bursting, have eliminated various manual emailing and delays, thereby saving time and cost.
Senior Project Manager at BD
Management can now drill down and view executive summaries for new products and fraud analytics quickly, resulting in less red tape during the decision-making process.
Vice President at a financial services firm with 10,001+ employees
 

Customer Service

Sentiment score
7.3
Alteryx support is reliable with an active community, though some users experience slow responses without premium access.
Sentiment score
6.4
IBM Cognos customer service is mixed, with good technical support and resources, yet varying speed and consistency.
I contacted customer support once or twice, and they were quick to respond.
Experience Technocrat driving IT initiatives at WISDOMBOWL
The customer service was not good because we weren't premium support users.
Senior Capacity Planner at a financial services firm with 10,001+ employees
Customer support is good since I've had no issues and can easily contact representatives who respond promptly.
Chief Information Officer at granistr
Our systems team, operating on a lot of Red Hat Enterprise Linux and maintaining long-term relations with IBM, benefits from good support coverage.
EDW Manager at a university with 1,001-5,000 employees
The customer support has been proactive, solution-oriented, and helpful whenever I have needed to reach out.
Senior Project Manager at BD
I rate technical support from IBM as eight out of ten, indicating a high quality of service.
head of commercial at Assimil8 Ltd.
 

Scalability Issues

Sentiment score
7.2
Alteryx scales well, managing large data and users across departments, though expansion may raise cost concerns.
Sentiment score
7.4
IBM Cognos handles large-scale data needs efficiently, though performance can vary with hardware, integration, configuration, and user training.
Alteryx is scalable for most enterprise analytics and data preparation workloads.
Senior Rpa Consultant at Accely Consulting
Alteryx is scalable, and I would give it eight out of ten.
Experience Technocrat driving IT initiatives at WISDOMBOWL
The scalability of IBM Cognos is very good, as it has continued growing with my organization's needs, allowing us to analyze and store a significant amount of data and handle our organization's growth efficiently.
Sr. Project Manager at GlaxoSmithKline
It can be scaled out to other teams, but requires building cubes and implementing policies.
head of commercial at Assimil8 Ltd.
 

Stability Issues

Sentiment score
7.9
Alteryx is praised for stability and efficiency, handling large datasets well, with minor bugs rarely affecting performance.
Sentiment score
7.2
IBM Cognos is stable and reliable, though issues can arise with server capacity, configurations, and during peak usage.
I didn't need to reach out to Alteryx for support because available documents usually provide enough information to resolve issues.
Software Engineer at a computer software company with 10,001+ employees
I have not encountered any lagging, crashing, or instability in the system during these three months of usage.
Legal Coordinator at a transportation company with 10,001+ employees
I rate the stability of this solution as nine out of ten, indicating it is highly stable.
head of commercial at Assimil8 Ltd.
In my experience, IBM Cognos is stable, as I have not experienced any downtime or lagging issues.
Senior Project Manager at BD
 

Room For Improvement

Alteryx could benefit from better visualization, integration, user-friendliness, pricing, large dataset performance, cloud integration, and documentation improvements.
IBM Cognos needs UI and mobile enhancements, better data visualization, improved support, and cost efficiency for user satisfaction.
The tool could include more native connectors, such as for global ERPs, instead of requiring additional fees for these connections.
Legal Coordinator at a transportation company with 10,001+ employees
The support structure changed; initially, we received great support, however, it later became less reliable due to licensing issues and a tiered support system.
Senior Capacity Planner at a financial services firm with 10,001+ employees
The additional features that Alteryx needs to work on to make it more competitive include better collaboration and easier integration through API.
Senior Consultant at a consultancy with 201-500 employees
Integration with Azure login makes trouble.
Sr. Project Manager at GlaxoSmithKline
IBM Cognos can be improved by addressing its limited real-time data connectivity, as well as enhancing the endpoint experience and mobility, which currently is not satisfactory due to limited data blending.
Senior Project Manager at BD
IBM Cognos could improve by introducing different role types, such as viewer roles, user roles, and admin roles, along with assigning minor modules to specific individuals.
Vice President at a financial services firm with 10,001+ employees
 

Setup Cost

Alteryx offers powerful analytics for enterprises, but costs are high; discounts and careful budgeting are recommended to maximize ROI.
IBM Cognos is costly compared to competitors but offers extensive features, with complex licensing and potential discounts available.
The price is very high, with licensing typically starting around five thousand dollars plus user per year.
Senior Rpa Consultant at Accely Consulting
Alteryx is more cost-effective compared to Informatica licenses, offering savings.
Software Engineer at a computer software company with 10,001+ employees
It has a fair price when considering a larger-scale implementation.
Legal Coordinator at a transportation company with 10,001+ employees
Our central team negotiated a different price because multiple teams within our organization use IBM Cognos, bringing the price down to around $10 to $11 per user per month.
Vice President at a financial services firm with 10,001+ employees
I rate pricing as a four, meaning it is more expensive compared to other solutions.
head of commercial at Assimil8 Ltd.
My experience with pricing, setup cost, and licensing is positive, as the price is relatively competitive and affordable.
Senior Project Manager at BD
 

Valuable Features

Alteryx provides an intuitive, codeless interface for data blending, predictive analytics, and automation, enhancing workflow efficiency and integration.
IBM Cognos provides AI-powered insights, intuitive dashboards, and advanced reporting tools, enhancing automation, scalability, and comprehensive business intelligence.
Alteryx not only represents data but also supports decision-making by suggesting the next steps.
Chief Information Officer at granistr
Analysts who do not have any coding experience can still work on the transformation and preparation of data, which is quite useful.
Senior Consultant at a consultancy with 201-500 employees
Alteryx includes built-in tools such as drive time analysis and linear regression, which are much harder to achieve in standard BI tools such as Power BI or Tableau.
Senior Rpa Consultant at Accely Consulting
The AI features in IBM Cognos helped me gain deeper insights into our business processes, enabling me to make data-driven decisions easily and understand which points need our attention and which areas of our business are performing well.
Senior Data Engineer at LTI LATAM and Toubro Improtech
I love the seamless and efficient data integration capability of IBM Cognos Analytics, where it allows us easy merging of data from various sources such as customer feedback and sales figures.
Sr. Project Manager at GlaxoSmithKline
Some of the best features that IBM Cognos offers are enterprise reporting, which enables us to create, customize, and run reports on sales trends, consumer sentiment, and many more; dashboard creation; and data exploration and analysis.
Senior Project Manager at BD
 

Categories and Ranking

Alteryx
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
84
Ranking in other categories
Predictive Analytics (1st), Data Science Platforms (6th), Data Preparation Tools (1st)
IBM Cognos
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
139
Ranking in other categories
BI (Business Intelligence) Tools (7th), Reporting (4th)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Alteryx is designed for Predictive Analytics and holds a mindshare of 7.6%, down 23.0% compared to last year.
IBM Cognos, on the other hand, focuses on BI (Business Intelligence) Tools, holds 1.3% mindshare, down 3.8% since last year.
Predictive Analytics Market Share Distribution
ProductMarket Share (%)
Alteryx7.6%
Anaplan7.3%
SAP Analytics Cloud6.9%
Other78.2%
Predictive Analytics
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
IBM Cognos1.3%
Microsoft Power BI8.9%
Tableau Enterprise6.2%
Other83.6%
BI (Business Intelligence) Tools
 

Featured Reviews

Rajneesh Prajapati - PeerSpot reviewer
Senior Rpa Consultant at Accely Consulting
Time-saving workflows have transformed data preparation and predictive analysis for my team
Some of the best features Alteryx offers are its no and low-code capabilities. It delivers massive time-saving and includes spatial and predictive analysis. Alteryx includes built-in tools such as drive time analysis and linear regression, which are much harder to achieve in standard BI tools such as Power BI or Tableau. In addition to these features, Alteryx provides built-in spatial tools that can calculate drive time and location-based insights with minimal effort through drag-and-drop spatial tools, low complex coding, faster, and more accurate results. Linear regression predicts sales based on marketing spend, estimates costs based on usage, and identifies trends in historical data. Alteryx has positively impacted my organization by saving time, improving accuracy, and enabling better decision-making. Using Alteryx, complex tasks such as data cleansing, joining datasets, drive time analysis, and linear regression can be done much faster compared to manual Excel or SQL work. This reduces dependency on manual effort and lowers the risk of human error. Drive time analysis helps my organization make better location-based decisions, such as identifying optimal service areas or improving customer reach.
RL
Senior Project Manager at BD
Data insights have transformed reporting speed and support faster, informed decisions
IBM Cognos makes it simple to create visually appealing products, and we are able to run about 1,000 reports on a daily basis while another 1,000 are run through the scheduler built into IBM Cognos Analytics. It offers triggering through the scheduler, which we use to confirm the completion of other processes needed to be available before the job is scheduled to run, allowing us to make data-driven decisions easily. Some of the best features that IBM Cognos offers are enterprise reporting, which enables us to create, customize, and run reports on sales trends, consumer sentiment, and many more; dashboard creation; and data exploration and analysis. We are able to use the drag and drop feature to create ad-hoc visualizations. Additionally, I find the AI-powered natural language query feature for data analysis and dashboard input to be very useful for a non-technical person to put queries around the spreadsheets data to get a quick answer. Building insights for accurate decision-making has been great. Moreover, we can package reports with data-backed insights for stakeholders in PDF and Excel format to support business ad-hoc cases, forecasting, and strategic recommendations on relevant tasks. Of all those features, the visual graphs, predictive analytics, and data cleansing feature makes the biggest difference for my team. IBM Cognos is deployed in my organization using a hybrid cloud setup with Amazon Web Services as our cloud provider.
report
Use our free recommendation engine to learn which Predictive Analytics solutions are best for your needs.
882,333 professionals have used our research since 2012.
 

Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
22%
Manufacturing Company
9%
Computer Software Company
7%
Retailer
6%
Financial Services Firm
14%
Insurance Company
10%
Manufacturing Company
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise15
Large Enterprise53
By reviewers
Company SizeCount
Small Business34
Midsize Enterprise23
Large Enterprise90
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
Since IBM Cognos is a futuristic platform with many robust features, it takes time to grasp all the features and how they work, so there is a learning curve. The more I use this platform, the more ...
 

Comparisons

 

Also Known As

No data available
Cognos, Cognos Analytics, IBM Cognos Analytics
 

Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Find out what your peers are saying about Alteryx vs. IBM Cognos and other solutions. Updated: March 2020.
882,333 professionals have used our research since 2012.