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Adobe Experience Manager (AEM) Forms vs OpenText Communications vs Smart Communications comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of September 2026, in the Customer Communications Management (CCM) category, the mindshare of Adobe Experience Manager (AEM) Forms is 4.8%, down from 5.7% compared to the previous year. The mindshare of OpenText Communications is 18.0%, down from 18.8% compared to the previous year. The mindshare of Smart Communications is 4.8%, down from 10.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Customer Communications Management (CCM) Mindshare Distribution
ProductMindshare (%)
OpenText Communications18.0%
Smart Communications4.8%
Adobe Experience Manager (AEM) Forms4.8%
Other72.4%
Customer Communications Management (CCM)
 

Featured Reviews

it_user692313 - PeerSpot reviewer
Managing Partner and AEM Architect at a tech vendor with 51-200 employees
Its flexibility and customization ability. Ease of initial setup and complete set of features to support digital marketing initiatives.
Start small and plan your first set of objectives clearly, leaving all the “nice-to-haves” for a later phase. Starting this way will help companies get a sample of the benefits, and get familiar with the tool in general. After the first phase, they may find things that they thought they wanted are not really required or can be achieved in a better, more efficient way in the AEM world. Another useful suggestion is to avoid trying to recreate your current solution using AEM; rather, try to look for new and different ways to achieve the same results that take advantage of AEM’s features.
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Top Industries

By visitors reading reviews
Financial Services Firm
21%
Government
12%
Manufacturing Company
9%
Healthcare Company
7%
Financial Services Firm
17%
Insurance Company
12%
Manufacturing Company
10%
Comms Service Provider
6%
Insurance Company
21%
Financial Services Firm
11%
Government
6%
Educational Organization
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
No data available
 

Also Known As

Adobe LiveCycle
HP Exstream, Exstream, OpenText Communications Center Enterprise (CCE)
Now, Smart Correspond for Salesforce, Thunderhead
 

Overview

 

Sample Customers

State of Illinois, Department of Human Services
Merrill Lynch, Northshore Credit, Humana, Aviva Insurance, Penn National, Unum, RDS Group, Denver Water, E.On, Powergrid International Whitepaper
Saga, Prudential, AMP, Allianz, Unilever, Hastings Insurance, Nomura Group, Group Voyagers
Find out what your peers are saying about Quadient, Gupshup, OpenText and others in Customer Communications Management (CCM). Updated: August 2026.
913,076 professionals have used our research since 2012.