Manager, Customer Success at a real estate/law firm with 501-1,000 employees
May 25, 2026
Appsflyer is one of the strongest platforms for mobile attribution, deep linking, and ecosystem integration, and it actually delivers strong value for performance driven brands.
A specific positive outcome I've seen from using Appsflyer is getting insights into iOS with their single source of truth, which I use consistently for data analysis and getting a report that is agreeable between the client and me.
Manager, Customer Success at a real estate/law firm with 501-1,000 employees
May 25, 2026
Some clients also mention that the pricing for Appsflyer can become expensive as apps scale and attribution volumes grow, especially for high growth consumer apps.
I feel that a feature improvement would be beneficial. After performing all the user actions, we were supposed to wait a few minutes, maybe two or five, and then check Appsflyer to download it, as there is no UI or UX to display user journey actions and properties directly.
I would say sometimes the integration could be a bit tough, especially because I struggled when I was integrating Appsflyer into my Apple Search Ads and my iOS application.