Sales Leader and Head of Culture at a tech services company with 11-50 employees
Real User
2023-05-24T07:40:00Z
May 24, 2023
It largely depends on your marketing team's resources. It goes hand in hand with a broader question about the organization's marketing strategies. If you have a specific marketing strategy in mind or if you are just starting out, you can achieve good results with Pardot. If you want to integrate things more effectively with their customer relationship management system and align with your engagement strategy, then Pardot is a good tool. However, the problem often arises when an organization purchases a tool like Pardot but fails to use it effectively. If it's not used extensively, it becomes very expensive. It's like buying a car and only driving it to the shops every day. Eventually, you'll be very unhappy. Overall, I would rate the solution an eight out of ten. Because if backed up by a good well results marketing team and a good marketing manager in your knowledge, Pradot will do an excellent job. The reason I would mark it down is because of the lightning email benefit which is an issue that needs to be resolved.
For the people who are already using Salesforce as the CRM, Pardot is on the same platform and would be quite easy for them to use. I rate Pardot a nine out of ten.
We are using the latest version of the solution currently. We are a consulting partner and we sell Salesforce licenses. I'd recommend the solution to other companies that need a marketing automation product. I'd rate the solution at an eight out of ten. We're mostly quite satisfied with the solution.
Technical Sales Representative at a tech services company with 11-50 employees
Real User
2021-03-06T03:33:06Z
Mar 6, 2021
We are Salesforce partners. At the time we were using the most up-to-date version. I'm not sure what the version number was. I don't know what version they're on right now. I'd advise a company needs to be a medium-sized entity or larger to get the most out of the solution. For smaller organizations, it may not be worth the price tag. In general, I would rate the solution at a seven out of ten. It was a good solution, however, it was out of our price range.
Pardot, a salesforce.com Company, is an easy-to-use B2B Marketing Automation suite that helps sales and marketing teams maximize efficiency and increase revenue. Pardot's lead management software features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and demonstrate marketing accountability.
I will not recommend the solution to others. I don't think it is good enough to use. Overall, I rate the product a six out of ten.
It largely depends on your marketing team's resources. It goes hand in hand with a broader question about the organization's marketing strategies. If you have a specific marketing strategy in mind or if you are just starting out, you can achieve good results with Pardot. If you want to integrate things more effectively with their customer relationship management system and align with your engagement strategy, then Pardot is a good tool. However, the problem often arises when an organization purchases a tool like Pardot but fails to use it effectively. If it's not used extensively, it becomes very expensive. It's like buying a car and only driving it to the shops every day. Eventually, you'll be very unhappy. Overall, I would rate the solution an eight out of ten. Because if backed up by a good well results marketing team and a good marketing manager in your knowledge, Pradot will do an excellent job. The reason I would mark it down is because of the lightning email benefit which is an issue that needs to be resolved.
There is some learning involved in using Pardot but it's a great solution and I rate it nine out of 10.
We’re a customer and end-user. I’d rate the solution a seven out of ten.
For the people who are already using Salesforce as the CRM, Pardot is on the same platform and would be quite easy for them to use. I rate Pardot a nine out of ten.
We are using the latest version of the solution currently. We are a consulting partner and we sell Salesforce licenses. I'd recommend the solution to other companies that need a marketing automation product. I'd rate the solution at an eight out of ten. We're mostly quite satisfied with the solution.
We are Salesforce partners. At the time we were using the most up-to-date version. I'm not sure what the version number was. I don't know what version they're on right now. I'd advise a company needs to be a medium-sized entity or larger to get the most out of the solution. For smaller organizations, it may not be worth the price tag. In general, I would rate the solution at a seven out of ten. It was a good solution, however, it was out of our price range.