We performed a comparison between Sparkpost and Zoho Campaigns based on real PeerSpot user reviews.
Find out what your peers are saying about Twilio, MailChimp, Amazon and others in Cloud Email."The option to define the kind of speed we are looking at is valuable."
"We can merge Zoho Campaigns with Zoho CRM and other applications. I think automation is the best feature of the product because it reduces manual inputs. It will work automatically and generate reports."
"Zoho Campaigns is a good software for email marketing."
"Zoho Campaigns is a very good solution that we use to carry out our email marketing campaigns successfully."
"It is a very reliable and stable tool."
"The out-of-the-box integration with all the other Zoho applications is the most valuable feature of the solution."
"The initial setup is easy."
"Zoho Campaigns is a great product. It's easy to use. Zoho Campaigns is integrated with my CRM, so I can see everything happening within my company from the dashboard. I can manage and group my contacts and automate reporting. I enjoy checking on the metrics for my campaign. It also gives me the option of linking with Google Analytics, but I like Azure analytics better."
"The solution generates a good return on investment."
"Implementing their services on the platform requires a lot of technical expertise."
"Its deliverability could be improved."
"It takes a lot of work to get it set up the way you want. It's not an intuitive product. It takes coding work to get the sales process to work. That setup process could be simplified significantly."
"I would like the product to include a feature that shows website traffic similar to Mailchimp. I would also like to get user and customer activity on the website so that we can easily set campaigns according to customer interest."
"The support team takes a while to respond to our request."
"When we use Zoho Campaigns, our emails often get routed to the spam folder instead of the inbox. For example, people who use Gmail to receive our newsletter will often miss it because it was sent to their spam folder. Many of our clients aren't seeing our work. We compared it to another solution, and the open rate was much higher because the emails went directly to the inbox."
"The reports are not so clear."
"There is room for improvement with integration with other applications like MailChimp."
"Zoho Campaigns has to improve its UI because sometimes it won't load the campaigns, and the software is a little lagging."
Sparkpost is ranked 12th in Cloud Email with 1 review while Zoho Campaigns is ranked 4th in Cloud Email with 10 reviews. Sparkpost is rated 9.0, while Zoho Campaigns is rated 8.2. The top reviewer of Sparkpost writes "A consistent solution for transaction emails with a great option to define speed". On the other hand, the top reviewer of Zoho Campaigns writes "A solution that allows its users to conduct effective email and social media marketing campaigns". Sparkpost is most compared with Amazon SES, whereas Zoho Campaigns is most compared with MailChimp, SendGrid and ZeptoMail.
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We monitor all Cloud Email reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
