

Zoho Analytics and Salesforce Einstein Analytics compete in the business analytics and intelligence solutions category. Zoho Analytics has the upper hand due to its ease of use and pricing, offering flexibility and integration at a lower cost.
Features: Zoho Analytics integrates seamlessly with Zoho products, offers an intuitive report builder, and supports multiple data sources and APIs. Its automation features improve workflow efficiency. Salesforce Einstein Analytics excels in predictive analysis, offers visually appealing dashboards, and integrates deeply with Salesforce for comprehensive insights.
Room for Improvement: Zoho Analytics can improve its graphical options, data manipulation features, and SQL editor complexity. It lacks some advanced statistical tools and responsive customer support. Salesforce Einstein Analytics needs more transparency in data models, regional customization, and better large data volume handling. The high pricing and mobile compatibility are also concerns.
Ease of Deployment and Customer Service: Zoho Analytics provides deployment options in private, public, and hybrid clouds, offering flexibility. While customer service is generally well-rated, timely support can be an issue. Salesforce Einstein Analytics operates on a public cloud, praised for its Salesforce integration. Customer service is efficient, though faster response times are desired.
Pricing and ROI: Zoho Analytics is reasonably priced, especially when bundled with Zoho One, and offers transparent pricing for good ROI. Salesforce Einstein Analytics is noted for higher costs, justified by its extensive features and CRM integration, but may be expensive for small businesses.
The integration with Zoho People is particularly important because I can access real-time data at any time, including what's happening in the last minute.
After incorporating Zoho Analytics, now all our decisions come from its reviews.
I have seen a positive return on investment with Zoho Analytics, as the benefits outweigh the costs.
Tech support for Salesforce Einstein Analytics is generally good.
The support team doesn't have full awareness of the system capabilities.
Zoho support provides assistance through live chat to guide us.
If you need help with any issue you face, you can directly call them.
Zoho Analytics can easily adapt to our needs when they grow, and you don't need much knowledge to adapt it; even basic Excel knowledge is sufficient.
You can utilize URL features to redirect users to their records in Zoho CRM or Zoho Desk with just a click.
Zoho Analytics is scalable.
There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline.
A major missing feature compared to Power BI is the ability to create multiple DAX measures or row-level context, which would be useful for showing custom profit and loss statements.
The stability and reliability of Zoho Analytics have been good over time.
The stability and reliability of the product is crucial for optimal performance.
There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline.
There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language.
The collaborative features of Zoho Analytics have faced one issue: they have tried to reduce the sync time with most Zoho applications, but even with CRM, the sync still takes one hour.
While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations.
Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
A benefit is that the pricing is available online, ensuring there are no hidden costs.
In general, I would rate it as a little bit on the expensive side compared to other available options.
The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power BI.
The pricing for Zoho Analytics is actually cheaper than the competitors for the kind of service they provide.
It allows for a personalized customer experience by providing insights.
Their machine learning model, which they have integrated, provides us with accurate data and creates projection maps.
The AI called Zia in Zoho Analytics is extremely useful. Whenever I build a chart or dashboard, I can generate a summary of insights using this AI tool, which is very convenient for both leadership and manager level teams to understand the data concepts.
The best feature is that in the same tool, we can use SQL and business intelligence capabilities.
Regarding integration capabilities, I have found Zoho Analytics' 100+ integrations very effective in consolidating data from various sources.
| Product | Mindshare (%) |
|---|---|
| Zoho Analytics | 1.4% |
| Salesforce Einstein Analytics | 1.1% |
| Other | 97.5% |

| Company Size | Count |
|---|---|
| Small Business | 7 |
| Midsize Enterprise | 4 |
| Large Enterprise | 12 |
| Company Size | Count |
|---|---|
| Small Business | 28 |
| Midsize Enterprise | 4 |
| Large Enterprise | 5 |
Salesforce Einstein Analytics delivers intuitive predictive analysis and robust CRM integration, managing data effectively for real-time insights, enhancing decision-making, and enabling workflow efficiency through scalable, AI-driven capabilities.
Known for its intuitive interface, Salesforce Einstein Analytics excels in predictive analysis and integrates seamlessly with CRM platforms. This tool handles large volumes of data, creating interactive dashboards and providing real-time insights into business operations. Its AI-driven features enhance decision-making and workflow efficiency, offering personalization options and scaling capabilities. However, users note challenges with support, mobile accessibility, and data flow functionality. Deployment and coding complexity can complicate use, and mobile integration seems limited. Despite a high price, enhancements in transparency and data handling robustness, improved user interface customization, and greater regional adaptability would be beneficial.
What are the key features of Salesforce Einstein Analytics?Companies use Salesforce Einstein Analytics across industries for integrating platforms like Genesis and ServiceNow, building predictive models, and automating tasks. It is pivotal in creating dashboards from multiple data sources, syncing email communication, and gaining customer insights. By evaluating metrics and enhancing human capital management, it functions as an integrated platform for marketing and customer service, aiding in opportunity analysis and predicting deal closure likelihood.
Zoho Analytics provides a robust platform for data visualization and analysis, integrating seamlessly with Zoho applications and external APIs to facilitate efficient data management and reporting.
Zoho Analytics stands out with its intuitive web-based interface that simplifies creating graphs, pivot tables, and interactive dashboards. It empowers businesses with powerful AI features like Zia, supporting over 100 data connectors for comprehensive analytics. The platform enhances decision-making through predictive analysis and automation, promoting efficient teamwork and data management. While it excels in many areas, users note some limitations in data visualization and report customization, complexity in query language, and the need for better support and improved external data connectivity. Enhancements in these areas could further elevate its functionality and user satisfaction.
What features set Zoho Analytics apart?In financial, sales, and CRM analytics, Zoho Analytics is utilized for process improvement by consolidating data from sources like Zoho CRM, People, and SalesIQ. It aids organizations in forecasting, monitoring trends, optimizing operations, and analyzing HR data. Companies benefit from its ability to present real-time reports and visualizations, supporting informed business activities.
We monitor all BI (Business Intelligence) Tools reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.