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Oracle Analytics Cloud vs Salesforce Einstein Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
10th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
27
Ranking in other categories
Data Visualization (8th)
Salesforce Einstein Analytics
Ranking in BI (Business Intelligence) Tools
15th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the BI (Business Intelligence) Tools category, the mindshare of Oracle Analytics Cloud is 2.0%, down from 2.3% compared to the previous year. The mindshare of Salesforce Einstein Analytics is 1.0%, down from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Oracle Analytics Cloud2.0%
Salesforce Einstein Analytics1.0%
Other97.0%
BI (Business Intelligence) Tools
 

Featured Reviews

Vaclav-Biba - PeerSpot reviewer
Enhanced analytics through metadata-driven reporting with enterprise-level visualizations enables competitive advantage
In my opinion, what can be better in Oracle Analytics Cloud these days is primarily about pricing. I am from the Czech Republic, which is our main market. The situation here in the Czech Republic is that Power BI rules the world. There are two main reasons for this. First, speaking about the Czech Republic specifically, and second, the Power BI pricing model appears cheaper compared to Oracle Analytics Cloud. The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment.
Sunny Nair - PeerSpot reviewer
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features of the solution are dashboarding and data visualization."
"Oracle Analytics Cloud is not very user-friendly, however, it is robust and capable of performing a wide range of tasks."
"It has the best feature for data augmentation."
"The technical support is excellent, and they respond quickly."
"The AI/ML enablement is useful, as many reporting tools do not offer machine learning models as of now, without writing customized code."
"The scalability is acknowledged as pretty good, although my evaluation is limited because I used the tool for a short period."
"The product is easily customized."
"It plays a crucial role in facilitating decision-making for various organizational stakeholders."
"The out-of-the-box features are good for companies that want to try analytics and data science interventions."
"Salesforce Einstein Analytics is a simplified CRM. It's integration is good."
"I find Salesforce Einstein Analytics valuable because it is easier to use within Salesforce."
"The fact that the solution is visually appealing because of its lightning interfaces can be considered one of its most valuable features"
"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."
"he most valuable feature of the solution is its ease of use."
"The way Salesforce Einstein Analytics is structured in terms of the work assignments and the user profile is very good."
"It's scalable."
 

Cons

"It should simplify data connectivity and modeling, making data extraction more streamlined and adaptable for diverse use cases."
"The price of the solution could be lower."
"The pricing model in Microsoft is more straightforward. With Oracle, you have the data visualization and enterprise lines, and to put it simply, both appear as more expensive options for customers trying to get oriented in the segment."
"At this time, dataflows cannot be shared, but I think that this should be enhanced."
"The scalability has room for improvement."
"It's not a failure of the product; it's just an architectural choice. It has to do with data modeling. I'm comparing this to another product, which is Oracle's developer client and probably called Oracle BI Developer Client Tool. The data modeler, which is cloud-based, and Oracle BI Developer Client Tool, which is local or on-premises-based, both can do the same thing in data modeling. However, the cloud tool does not have as many features as the Oracle BI Developer Client Tool, which is closest to the OBIEE Administration Tool with full feature data modeling, metadata development, and so forth. In a complex environment or implementation, that is the capability that you need."
"The implementation of generative AI and machine learning should improve"
"Sharing dataflows is not possible at this time, and the custom chart functionality is not available."
"There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language."
"Salesforce is working very rigorously on improvements with each release."
"The product is natively integrated into the Salesforce ecosystem. You also need a CRM license. It should be more flexible with other platforms."
"The tool needs to simplify its features."
"If I could improve Tableau CRM I would make it as powerful as Tableau. Tableau CRM is more integrated and it's on the web, but it has less functionality. It is lacking functionality at this time."
"They can provide more end-user customizations. There should be the possibility for the end-users to change some elements in the interface. I have a way of doing my job. My colleague may have his own way of doing his job. If I ask for a change, it'll change for everyone. It'll be good to have some end-user personalizations. I can't see many in Salesforce right now."
"All of the timesheets and appraisal management I have not been happy with. There should be some improvements. For example, as a management team, our managers do not have access to see a summary report, such as who is on leave today or how many hours each person logged in. You have to get into individual users and see. You cannot see a summary report, the reporting is missing. There should improve the reports."
"The product must be more transparent."
 

Pricing and Cost Advice

"The tool's pricing is not unreasonable or non-competitive."
"We pay on a monthly basis and it is $10 per user each month."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"The product’s pricing is expensive. However, feature-wise, it fits the requirements of enterprise customers."
"It is an expensive platform."
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"The price is reasonable; it's quite a bit lower than Tableau and Spotfire."
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"The solution is expensive."
"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."
"I rate the solution's pricing a seven out of ten."
"Price-wise, Salesforce Einstein Analytics is an expensive tool."
"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."
"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."
"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."
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Top Industries

By visitors reading reviews
Government
13%
Computer Software Company
10%
Manufacturing Company
9%
Financial Services Firm
9%
Financial Services Firm
13%
Computer Software Company
13%
Manufacturing Company
9%
Educational Organization
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise7
Large Enterprise11
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise4
Large Enterprise12
 

Questions from the Community

Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What do you like most about Oracle Analytics Cloud?
The ability to quickly search for and access relevant data is crucial.
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
The pricing of Oracle Analytics Cloud is quite expensive, fitting for a premium tool. However, the cost raises expectations for partner support that are not met, especially for smaller companies wh...
What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
 

Also Known As

Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
Einstein Analytics, Salesforce Wave Analytics
 

Overview

 

Sample Customers

Sejong Hospital
ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Find out what your peers are saying about Oracle Analytics Cloud vs. Salesforce Einstein Analytics and other solutions. Updated: September 2025.
871,469 professionals have used our research since 2012.