Microsoft Power Automate vs Robocorp comparison

Microsoft and Sema4.ai are both solutions in the Robotic Process Automation (RPA) category. Microsoft is ranked #3 with an average rating of 7.8, while Sema4.ai is ranked #14 with an average rating of 8.0. Microsoft holds a 20.0% mindshare in RPA, compared to Sema4.ai’s 1.9% mindshare. Additionally, 87% of Microsoft users are willing to recommend the solution, compared to 84% of Sema4.ai users who would recommend it.

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Executive SummaryUpdated on Dec 4, 2024

Microsoft Power Automate and Robocorp are leading competitors in the automation software market. Based on feature breadth and integration, Microsoft Power Automate appears to offer an advantage due to its richer ecosystem within Microsoft tools.

Features: Microsoft Power Automate is known for its extensive template library, facilitating seamless integration within the Microsoft ecosystem. It provides low-code automation options great for non-technical users and supports connectors to integrate with various Microsoft applications. Robocorp leverages Python for development, delivering highly-customizable and scalable automation solutions. It caters effectively to organizations needing advanced Python-based solutions, enhancing flexibility in automation processes.

Room for Improvement: Microsoft Power Automate lacks improved AI capabilities and OCR functionality, with challenges in non-Microsoft integrations. Users find licensing complex and premium features trial periods missing. Robocorp requires advancements in its UI design and easier deployment options. It would benefit from enhanced library support and a streamlined debugging process for improved usability.

Ease of Deployment and Customer Service: Microsoft Power Automate deploys across various environments with mixed feedback on technical support. It enjoys community support but slow technical assistance responses. Robocorp's setup is straightforward, focusing on public cloud deployment but shows limitations in swift support response and comprehensive solutions.

Pricing and ROI: Microsoft Power Automate is budget-friendly for Office 365 users but complex in licensing and premium costs, providing considerable ROI by reducing manual labor. Robocorp is affordable, with a transparent pay-as-you-go model favorably viewed, especially for organizations seeking scalable pricing without upfront fees.

To learn more, read our detailed Microsoft Power Automate vs. Robocorp Report (Updated: June 2025).

Buyer's Guide

Microsoft Power Automate vs. Robocorp

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Automate

Mindshare comparison

As of June 2025, in the Robotic Process Automation (RPA) category, the mindshare of Automate is 1.7%, up from 1.0% compared to the previous year. The mindshare of Microsoft Power Automate is 20.0%, down from 21.6% compared to the previous year. The mindshare of Robocorp is 1.9%, down from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Robotic Process Automation (RPA)

Featured Reviews

Anabel Marco

Account Director at a tech services company with 11-50 employees

Automates processes efficiently with cost-effective scaling and robust customer support

Web scraping is quite good since it offers a lot of possibilities. Another important feature for me is its compatibility with MBI, the Power that is ISEQUADO Centers. I appreciate the ability to scale and increase the number of bots or studios without additional expense. Automate's non-reliance on additional orchestrators makes it quite cost-effective.

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Ayobami Shobaloju

Customer Solution Provider at Wema Bank

Automating processes has saved time and improved communication

Something frustrates me concerning Microsoft Power Automate, and that is about the integration with Microsoft Forms and Excel. The issue now is that I don't get my responses synchronized automatically, and that frustrates me a lot. If the team could take this as feedback, the synchronization of the feedback responses from the forms and the Excel sheets should be seamless. This synchronization issue happens frequently, and it causes a lot of delays in the sense that the mails that ought to go out to the agents fail at some point. I have to reload these responses so that the agents can get their responses as when submitted. What I notice is that the responses don't go out without proper synchronization, so I reload the field responses, and this works afterwards. I would say probably a seamless walkthrough process for new users would be beneficial. For those using it for the first time, a seamless walkthrough process would be fine.

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Sumedin Bilalic

Lead RPA developer at a tech vendor with 1,001-5,000 employees

Has a straightforward initial setup process and good technical support services

Adapting to Robocorp is initially challenging, especially compared to drag-and-drop automation tools like Automation Anywhere and UiPath. Writing actual code in Visual Studio Code gives freedom but also requires a learning curve. If you don't have experience with programming languages like Python, it would take six to twelve months to learn. However, once proficient, it enables faster development cycles and the ability to achieve more than traditional tools allow.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We are still in the process of rolling it to production and tweaking it (our AD groups are a mess), but the improvements are priceless. Having users ID's created the same way every time without human error is the best part. We don't need to worry about why groups were not added, user rights not set to folders or missing a private folder being created, typos or just even knowing when things are done and logged."

"Automate increases efficiency and eliminates errors during documentation and invoicing processes."

"The most valuable features of Fortra's Automate include its FTP functionality and file manipulation capabilities."

"The ability to connect to websites and pull data is the solution's most valuable feature."

"This tool has machine learning and voice recognition and computer vision, which are both quite useful aspects. These aren't available in other tools. It's a good addition to this tool and it gives the solution an edge on the market."

"I like the interface; it makes managing automation easy. We can set different schedules and templates for each task."

"This product is quite easy to install, learn, and use, with our new employees being able to start using it in projects for clients after only two weeks of internal training."

"I find it very user-friendly. Our IT department and other departments can seamlessly collaborate without requiring extensive training. As a business department, we particularly value this aspect, as our team doesn't consist of many IT users. However, we couldn't solely rely on a drag-and-drop approach to implement and utilize the solution within our departments."

More Automate pros

"Overall, I would give Microsoft Power Automate a nine out of ten."

"I like the scalability option and the simplicity, the way we can really use the interface to easily scale up."

"It's easy to learn."

"I use the product for automation."

"Microsoft Power Automate offers over 200 connectors that enhance the user experience."

"Automation is the best feature of the product."

"The most valuable feature is the ability and ease of linking multiple connectors within the same flow."

"It makes work easier."

More Microsoft Power Automate pros

"It supports Python runtime because of that, runtime also improves."

"The ability to create separate organizations on this platform makes it easier to bill each of the clients separately."

"As a developer, I found it easy to integrate third-party applications with Robocorp. I have previous experience with Selenium, and I found the Robocorp framework to be accessible because it uses Python and Selenium keywords."

"Robocorp is based on Python, so you can use Python scripts and create libraries for your use cases. Building libraries and custom scripts for a particular client and general use cases is easy. We can reuse those scripts for other clients, so we start seeing benefits quickly."

"The solution is based on Python which makes it very valuable."

"The price is good."

"I have worked with UiPath and Automation Anywhere previously. Robocorp offers an improved development style and support as well as flexibility of its tools. You can easily develop custom libraries in Robocorp."

"I like the fact that it's very fast. The processing speed is good, and that's what matters to me. I also like that we don't have to bother with the infrastructure setup. We don't have to care about the status of the data set, as I believe the local group will provide it. We don't care about the licensing model. We only have to care about how long we are using it."

More Robocorp pros

Cons

"I would like the updates to be easier to deploy. Integration with Amazon S3 is somewhat lacking."

"It's possible that they could use a stronger community for seeking guidance and help."

"It would be an improvement if Automate had better stability tools, whether by recommending a certain amount of memory because it can be a memory hog at times."

"The vendor is currently working on a solution that allows us to automatically create a process that is based on a document that we receive via email."

"While this solution is continually improving, as it is now, the user interface could use improvement when I compare it to a product like UiPath."

"Sometimes when we communicate with the ERP system and there is an issue, we are not always aware of the specifics of Automate and the source of the problem."

"The OCR for Hebrew text needs to be improved."

"I currently have three bugs open with them that I don't know if they are addressed in the new release."

More Automate cons

"The speed of the application could be improved."

"The connectors and the integration capability can be improved. Microsoft RPA is a growing platform, and it is not yet particularly mature."

"The tool must be more stable."

"Microsoft could offer more AI education and training."

"The tool should improve its price."

"The UI of the solution is not so good."

"I would recommend removing the AI Builder feature from the automatic document processing functionality. The tool can serve even better with free automatic document processing features, it shouldn’t only be available in the trial version."

"Microsoft Power Automate could improve by offering recurring execution on the desktop."

More Microsoft Power Automate cons

"The platform's documentation could be better."

"Robocorp is still in development, so most of the keywords are a bit confusing. I have to alter lots of automation steps between processing and development. However, Selenium is due for an update soon, and Robcorp is addressing some of the limitations caused by the previous Selenium version."

"There are certain libraries in Python, such as those dealing with PDF automation and word files, that require the presence of certain external dependencies in the environment to be successfully used."

"An additional feature I'm looking for in Robocorp is SAP automation."

"The deployment process is complex and not straightforward, especially for legacy modernization."

"It would be better if it were more user-friendly for non-technical users. It would be better if they had some drag-and-drop features to create logic."

"I don't like the complexity of deployment."

"We would also like an integrated PDF reader and better integration with custom solutions. The built-in Excel customization is limited, but we can still accomplish what we want using Python. We must rely on Python to customize processes in Robocorp. I don't know about the latest IDE from Robocorp, but the old one doesn't have a lot of activities."

More Robocorp cons

Pricing and Cost Advice

"I like the way this solution is priced because you can buy a license, or you can buy the software outright."

"From a distributor's perspective, one of the biggest selling points of Automate is its price point."

"The pricing is quite reasonable. We can run the process with one bot. The limitation is at the server level because they have some resources, and sometimes that is enough. It isn't too expensive, so you can get a good return off of one, and you can also have a pack of five bots that is quite competitive."

"It has gone up in price. The price of Fortra's Automate has increased since we first started using it. It does a lot but also costs a lot. It was a lot more affordable before Fortra owned the software."

"From a distributor's side, one of the biggest selling points is its price point. Without going into any numbers, compared to UiPath, Automation Anywhere, and Blue Prism, we're significantly cheaper. The main difference is that other competitors usually charge you per process. However, in Automate's case, it's priced per bot. So, a bot can run multiple processes at the same time, but you are only priced for a single bot."

"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."

"Once you buy the software, you just pay for the support for backend help."

"I believe the price falls within a reasonable range, which significantly influenced our decision regarding the product. This aspect is crucial for any technological solution, especially in our country where enterprises might be hesitant to invest heavily in something untested or uncertain about its practicality and potential returns."

More Automate pricing and cost advice

"It had by far the fairest licensing on the market. For the money, you got a very good value."

"When we purchase the Microsoft Dynamics license, the Power Automate license is often free, albeit with some limitations, such as a certain number of transactions per user."

"With our Microsoft Office 365 license, we are able to use Microsoft Power Automate."

"My company switched to a monthly payment for the WinAutomation by Softomotive license. I don't have the exact figure, but it roughly amounts to 500 Euros a year which isn't bad."

"Its licensing is flexible."

"Initially, we had a Microsoft account for Office 365. Later, we discovered that our license included access to Power Automate at no additional cost. There was a small fee for additional features, but it was negligible compared to the benefits. There are not any additional fees required to use the solution."

"You pay for use and if you want a premium connector or adapter, but a lot of things are available for free."

"The solution is $150 per month for the unattended add-on, and the normal Power Automate comes with an E3 license."

More Microsoft Power Automate pricing and cost advice

"The price is cheaper than other competitors. I would rate the cost as one out of five."

"It's a cost-effective solution."

"In terms of licenses, there is a return on investment in that area."

"The product has good pricing."

"You don't have to pay for the license. You have to pay for the time you use it."

"Robocorp is much better in terms of pricing compared to UiPath."

"The pricing is fine."

"The solution is a very affordable price."

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Top Industries

By visitors reading reviews

Financial Services Firm

13%

Computer Software Company

11%

Manufacturing Company

Educational Organization

Financial Services Firm

15%

Computer Software Company

13%

Manufacturing Company

Insurance Company

Computer Software Company

15%

Financial Services Firm

13%

Manufacturing Company

Comms Service Provider

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about HelpSystems AutoMate?

We use it for specific cases, mainly secure file transfers, which are vital for us. And it works for us.

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What is your primary use case for HelpSystems AutoMate?

The main purpose is for automation. That has been the purpose why I have been using it so far.

See all answers

What is your experience regarding pricing and costs for Fortra Automate?

Regarding pricing, it is very friendly. I would not say that it is really cheap or very expensive, but it fits within...

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RPA that Bots can run without centralized control?

Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Pow...

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How do I choose between UiPath and Microsoft Power Automate?

Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌...

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How is Automation Anywhere compared to Microsoft Power Automate?

‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great...

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What do you like most about Robocorp?

The product has a valuable business process automation feature.

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What is your experience regarding pricing and costs for Robocorp?

The product has good pricing. They offer an efficient pay-as-you-go pricing model. There are different models for ent...

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What needs improvement with Robocorp?

The platform's documentation could be better.

See all answers

Comparisons

UiPath Platform vs Automate

Compared 34% of the time

Blue Prism vs Automate

Compared 9% of the time

Automation Anywhere vs Automate

Compared 8% of the time

VisualCron vs Automate

Compared 6% of the time

MOVEit vs Automate

Compared 5% of the time

More Automate Competitors

UiPath Platform vs Microsoft Power Automate

Compared 22% of the time

Blue Prism vs Microsoft Power Automate

Compared 16% of the time

Automation Anywhere vs Microsoft Power Automate

Compared 14% of the time

IBM Robotic Process Automation (RPA) vs Microsoft Power Automate

Compared 10% of the time

Celonis vs Microsoft Power Automate

Compared 2% of the time

More Microsoft Power Automate Competitors

UiPath Platform vs Robocorp

Compared 56% of the time

BotCity vs Robocorp

Compared 11% of the time

Automation Anywhere vs Robocorp

Compared 8% of the time

Blue Prism Cloud vs Robocorp

Compared 8% of the time

Blue Prism vs Robocorp

Compared 4% of the time

More Robocorp Competitors

Product Reports

Buyer's Guide

Automate

June 2025

Download Automate product report

Buyer's Guide

Microsoft Power Automate

June 2025

Download Microsoft Power Automate product report

Buyer's Guide

Robocorp

June 2025

Download Robocorp product report

Also Known As

HelpSystems Automate, Automate

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit

No data available

Overview

Automate offers a user-friendly solution with a drag-and-drop interface for efficient task automation and integration with major platforms like SAP and Azure, making it ideal for quick deployment with minimal coding and training.

Automate provides powerful features for businesses seeking efficient automation, offering compatibility with databases, email integration, and cloud platforms. Its simple interface supports both beginners and experienced users, simplifying tasks like invoice processing, HR automation, and data transformation. Cost-effective pricing and flexible licensing enhance its appeal while integration capabilities and scheduling tools ensure smooth workflow automation.

What are Automate's Key Features?

Drag-and-Drop Interface: Simplifies automation with intuitive design.
Integration Capabilities: Connects with platforms like SAP and Azure for seamless data flow.
Database and FTP Triggers: Enhances automation potential through direct data interaction.
Efficient Scheduling: Automates tasks with precise timing and control.
Web Scraping: Automates data extraction for quick analysis and reporting.

What Benefits and ROI Should Users Expect?

Rapid Deployment: Minimizes coding efforts for quick implementation.
Cost-Effectiveness: Offers flexible pricing models to suit budget constraints.
Operational Efficiency: Reduces manual workloads and enhances productivity.
Comprehensive Integration: Facilitates improved data management across systems.
Scalability: Adapts to growing business needs with ease.

In industries such as healthcare, banking, and logistics, Automate is used for tasks like invoice payment automation, data transformation, and task automation. This leads to streamlined processes and reduced manual workload, illustrating its value in enhancing operational efficiency through diversified workflows.

Fortra

Microsoft Power Automate is a powerful tool that streamlines and automates tasks within an organization.

It is used for workflow automation, data integration, and creating automated notifications and approvals.

Power Automate connects different applications and services, such as SharePoint, Excel, and Outlook, to automate data transfer and synchronization.

Microsoft

Most robotic process automation initiatives fail to get off the ground because the current drag-and-drop offerings are expensive and frustrating for developers. Robocorp is a Python-based open source stack for automating applications and processes. Automate any task you can imagine with hundreds of keywords and libraries with performance, scalability, and security built-in. Our cloud robots can run on any platform from any machine, and scale horizontally to ensure mission-critical processes complete as efficiently as possible. Getting started is free, and our resource-based pricing ensures your costs are always straightforward - no matter how much your implementation grows.

Sema4.ai

Sample Customers

Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter

Information Not Available

Buyer's Guide

Microsoft Power Automate vs. Robocorp

June 2025

Free Report: Microsoft Power Automate vs. Robocorp

Find out what your peers are saying about Microsoft Power Automate vs. Robocorp and other solutions. Updated: June 2025.

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