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Microsoft MDS vs Workspace ONE UEM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft MDS
Average Rating
7.4
Reviews Sentiment
7.2
Number of Reviews
23
Ranking in other categories
Master Data Management (MDM) Software (3rd)
Workspace ONE UEM
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
102
Ranking in other categories
Remote Access (6th), Virtual Desktop Infrastructure (VDI) (7th), Enterprise Mobility Management (EMM) (2nd), Identity and Access Management as a Service (IDaaS) (IAMaaS) (11th), Unified Endpoint Management (UEM) (3rd)
 

Mindshare comparison

Microsoft MDS and Workspace ONE UEM aren’t in the same category and serve different purposes. Microsoft MDS is designed for Master Data Management (MDM) Software and holds a mindshare of 11.9%, down 12.6% compared to last year.
Workspace ONE UEM, on the other hand, focuses on Unified Endpoint Management (UEM), holds 12.4% mindshare, down 15.4% since last year.
Master Data Management (MDM) Software Market Share Distribution
ProductMarket Share (%)
Microsoft MDS11.9%
SAP Master Data Governance18.2%
TIBCO EBX11.6%
Other58.3%
Master Data Management (MDM) Software
Unified Endpoint Management (UEM) Market Share Distribution
ProductMarket Share (%)
Workspace ONE UEM12.4%
Microsoft Intune30.5%
ManageEngine Endpoint Central10.3%
Other46.8%
Unified Endpoint Management (UEM)
 

Featured Reviews

Satyam Saxena - PeerSpot reviewer
Enhanced data management and cost effective with flexible integration capabilities
If Microsoft MDS were part of Azure, it would be significantly more helpful. Additionally, integrating fuzzy duplication within MDS itself, rather than relying on SSIS, would streamline operations. The current requirement to store data in Azure tables after processing it in MDS, due to its lack of direct Azure integration, is a drawback.
Vishal Bhatia - PeerSpot reviewer
Effective product tracking and monitoring enhances daily operations despite needing documentation improvement
The documentation part of Workspace ONE UEM can be confusing. The documentation is not comprehensive compared to other VMware solutions or Microsoft documentation. Most people struggle to connect the dots when looking at the documentation. Even the training material and PowerPoint slide decks that trainers use are sometimes too confusing or overwhelming, with too much content but not enough clarity. The support side has recently become weaker compared to what it used to be with VMware. This is another area that needs improvement. Since working with Workspace ONE UEM from when it was AirWatch, it has improved significantly over the last five years. However, there are still some gray areas and scope for improvement, especially in documentation and workflow between different aspects of the solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature is the administration console."
"One of the main features I have found useful is the integration with Azure active directory."
"The best thing about it is that it comes with the Microsoft package."
"What I like about Microsoft, is that it has a huge database with many users."
"Unlike specialized tools, MDS is adaptable for various industries, making it a versatile choice for master data management."
"Compared to other databases, it is easier to manage and administer."
"The solution is easy to install."
"The most valuable feature of Microsoft MDS is its compatibility with ETL tools like SSIS, which simplifies operations for end-users."
"The solution includes support for remote work. It also features identity management. This setup supports our users remotely by providing default monitoring and tunneling into our environment, eliminating the need for additional VPN software to access backend applications and staff resources."
"The Identity component of this solution is its most valuable feature."
"It is a stable solution. I would rate the stability a ten out of ten."
"Cloud-based VMware Workspace ONE is very good. It is easy to deploy and manage. Maintenance is also quite simple."
"It is easy to start something and work from scratch."
"The solution was easy to deploy."
"Its value is when you use it with a Workspace ONE UEM solution as it is part of the ecosystem for VMware Workspace ONE."
"I would rate the stability as eight out of ten."
 

Cons

"In the next version, I would like to see integration with Azure."
"The solution could be better integrated into Microsoft's other products."
"It would be a better option to have an on-cloud version."
"The program's navigation tools could be improved."
"Microsoft MDS is outdated and lacks modern capabilities."
"Stability can be fragile at times. If you are not attentive or make a mistake, it can cause problems."
"Most of the Microsoft partners, especially digitally, are separate. Personnel are business people, and they do not have technical expertise, so you end up as a company spending a lot of money training your staff and your engineers."
"The stability could be improved."
"The setup was very difficult. It was not as easy as I had expected."
"From an improvement perspective, there is a need for discounts to be offered by the solution since it is something that any organization can expect from the product."
"The solution's pre-stage enrollment could be improved."
"The initial setup is a bit complex."
"The solution needs to adapt to the cloud based reality of the current world model. Some customers may have reluctance to this, but it is the next level for all of the big providers. Azure, AWS and Google are all on the forefront of cloud-based solutions."
"One thing VMware needs to improve is compatibility with different operating systems."
"There is room for improvement in customer service and support."
"Security aspects such as data loss prevention could be improved."
 

Pricing and Cost Advice

"Microsoft MDS is an expensive solution."
"MDS is a part of the SQL Server enterprise license. I am not aware of any additional costs."
"I would like to see better pricing."
"SAP is more expensive than Microsoft."
"The pricing of this solution is good."
"With Microsoft, we buy everything though an agreement, so we purchase volume licensing every year."
"The solution does require a license and we have enterprise licenses."
"Product licensing is very complicated. It would be helpful to have an online calculator to estimate the cost of a license."
"VMware Workspace ONE has a yearly license. You have to buy the license for one year at a time."
"Our organization has stopped using the solution because it was expensive."
"The price of VMware Workspace ONE is reasonable."
"AirWatch would benefit from reducing the license pricing per user per month. Microsoft bundles everything, and then that bundling makes the product free for the customers."
"My guess is that its licensing was yearly. There was probably no fee in addition to the standard licensing fee."
"I think that the price is reasonable."
"The price of VMware Workspace ONE is expensive. However, for the features that are provided, the price is reasonable. There is a subscription to use the solution."
"I have no opinion about the pricing of the product."
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Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
13%
Manufacturing Company
11%
Media Company
7%
Computer Software Company
15%
Manufacturing Company
8%
Financial Services Firm
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise15
By reviewers
Company SizeCount
Small Business41
Midsize Enterprise21
Large Enterprise57
 

Questions from the Community

What do you like most about Microsoft MDS?
More generic related things can be included in the services.
What is your experience regarding pricing and costs for Microsoft MDS?
Microsoft MDS was pretty affordable. We implemented the solution without a problem.
What needs improvement with Microsoft MDS?
I cannot really give specifics about disadvantages. From what we have seen, speaking to customers, Microsoft MDS was sometimes a bit slow. The frustration they had was just around usability and use...
How does Microsoft Intune compare with VMware Workspace One?
Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes it easy to control security and manage the usage of mobile apps when you have a ...
How does VMware Workspace One compare with VMware Horizon 7?
VMware Workspace One has a powerful set of helpful features. The solution offers very good documentation, the initial setup is easy, and the product is very stable and reliable. I think the fact th...
What do you like most about VMware Workspace ONE?
The platform provides a stable environment for operations and quickly creates new environments. Additionally, it offers efficient flexibility.
 

Also Known As

Microsoft Master Data Services, Microsoft MDM, Microsoft SQL Server Master Data Services, MS MDS
VMware Workspace ONE, VMware AirWatch, Workspace ONE Assist, VMware Identity Manager, Workspace ONE Access, VMware Horizon Air
 

Overview

 

Sample Customers

ETA a.s., Apeejay Surrendra Group, Blue Star Infotech, Rotherham Doncaster and South Humber NHS Foundation, The Sydney Children's Hospitals Network, New Belgium Brewing
Australian Sports Commission, Stockport NHS Foundation Trust, Lomond School, Merck, United Bank, Medical College of Wisconsin, Latymer Upper School, 2gether NHS Foundation Trust, Dowling Aaron Inc., Trillium Lakelands District School Board, Harrogate Grammar School, Duke University Football, Delta Air Lines, Adventist Health System, Giochi Preziosi, Cramlington Learning Village, Intermountain Healthcare, Safexpress, TAG Aviation
Find out what your peers are saying about SAP, TIBCO, Microsoft and others in Master Data Management (MDM) Software. Updated: November 2025.
872,869 professionals have used our research since 2012.