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MashZone NextGen Business Analytics vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

MashZone NextGen Business A...
Ranking in Data Visualization
46th
Average Rating
7.6
Reviews Sentiment
6.3
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in Data Visualization
10th
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
24
Ranking in other categories
BI (Business Intelligence) Tools (12th), Reporting (9th), Embedded BI (6th)
 

Mindshare comparison

As of May 2025, in the Data Visualization category, the mindshare of MashZone NextGen Business Analytics is 0.2%, up from 0.1% compared to the previous year. The mindshare of Zoho Analytics is 1.0%, down from 1.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization
 

Featured Reviews

Suresh Nagendran - PeerSpot reviewer
Real-time data with a user-friendly interface
The most valuable features are real-time data, introspective data, and input data. The interface is also very easy to use MashZone could be faster and provide more support for IoT platforms. I've been using MashZone NextGen Business Analytics for three years. This solution is stable. I believe…
Yogesh Kumar Mali - PeerSpot reviewer
An easy-to-set up solution that helps in the scheduling of reports and dashboards
A lot of integrations are available with Zoho Analytics. There is a limitation that we cannot create more than 300 columns in a worksheet on Zoho Analytics. The data can be in millions. There are some limitations on the reports that depend on the various combinations of data you get. So there is always an error that gets thrown out if you are building complex reports.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features are real-time data, introspective data, and input data. The interface is also very easy to use."
"Mashzone is the best product on the market for process analysis."
"This solution is made to be easy-to-use. If you can use Excel, you can use MashZone."
"The technical support from Germany is very good."
"The integration interface is very easy to use and allows you to directly connect to a variety of APIs."
"The data source is the most valuable feature as it can perform any function."
"Scheduling of reports and dashboards is the most valuable feature of Zoho Analytics."
"We use the solution for financial and sales analytics. It brings data from our IT incident management tool. Hence, we have three business use cases for IT support, sales and financials."
"Ask Zia is a great feature that I use to quickly decide what improvements I need to make in order to present the data that I want to show."
"We really like that it's user friendly and has a lot of combinations and charts. They're good compared to other tools. We used a free Elastic product, comparatively, this solution is good because of their support, UI, and connecting to databases is very easy."
"The solution’s dashboard is very good."
"It's a very strong analytics tool."
 

Cons

"MashZone is not very good to use with big data, statistical analysis, or financial analysis. This is not what it is built to do."
"MashZone could be faster and provide more support for IoT platforms."
"There should be more types of graphics available for use in the reports."
"The tool needs to improve analysis and add more features."
"The platform's pricing needs improvement."
"The solution does not provide call center facilities for customer support."
"I like the solution's Query Table feature which helps me write SQL queries. We can get data from different tables and then use it to create reports."
"The support for Zoho Analytics is pathetic."
"The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour."
"They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau."
 

Pricing and Cost Advice

Information not available
"The product's licensing is reasonable."
"I don't feel that price is an issue for this product."
"The price is high. The solution advertises that it provides products for 55 AED per user, but these products contain only the basic features. Most of the features are locked. The version of the product that includes Zoho Analytics costs around 199 AED per user per month."
"The tool's pricing is similar to other Zoho applications and is affordable."
"The product is expensive."
"This solution is reasonable as far as pricing is concerned."
"The pricing is okay. It is fair compared to the market."
"It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."
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Top Industries

By visitors reading reviews
No data available
Educational Organization
73%
Computer Software Company
5%
Financial Services Firm
3%
Insurance Company
2%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Ask a question
Earn 20 points
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
I rate the tool's pricing seven out of ten. The licensing costs are yearly.
What needs improvement with Zoho Analytics?
The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour.
 

Comparisons

No data available
 

Also Known As

MashZone NextGen
Zoho Reports
 

Overview

 

Sample Customers

Information Not Available
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about MashZone NextGen Business Analytics vs. Zoho Analytics and other solutions. Updated: April 2025.
850,028 professionals have used our research since 2012.