MashZone NextGen Business Analytics vs Zoho Analytics comparison

Software AG and Zoho are both solutions in the Data Visualization category. Software AG is ranked #45, while Zoho is ranked #10 with an average rating of 8.0. Software AG holds a 0.3% mindshare in DV, compared to Zoho’s 1.1% mindshare. Additionally, 100% of Software AG users are willing to recommend the solution, compared to 96% of Zoho users who would recommend it.

MashZone NextGen Business A...

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23 Comparison Views

100% willing to recommend

Zoho Analytics

Read 24 Zoho Analytics reviews

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152 Comparison Views

96% willing to recommend

MashZone NextGen Business A...

Zoho Analytics

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Executive SummaryUpdated on Jan 1, 2025

Zoho Analytics and MashZone NextGen Business Analytics compete in the business analytics sector. MashZone NextGen seems to have the upper hand with its comprehensive feature set, appealing to those who prioritize functionality over budget constraints.

Features: Zoho Analytics provides intuitive dashboards, extensive data connectivity options, and strong data visualization tools. MashZone NextGen Business Analytics offers advanced predictive analytics, real-time processing, and robust capabilities for complex data analysis.

Ease of Deployment and Customer Service: Zoho Analytics supports easy cloud deployment and offers comprehensive customer service, making it accessible for various business sizes. MashZone NextGen supports flexible deployment models including on-premise and cloud, catering to larger enterprises with dedicated support teams for smooth integration and operation.

Pricing and ROI: Zoho Analytics is known for budget-friendly setup costs and quick ROI, making it suitable for cost-conscious businesses. MashZone NextGen, despite higher initial costs, offers significant ROI for businesses needing advanced analytics solutions, justifying its investment through enhanced analytical capabilities.

To learn more, read our detailed MashZone NextGen Business Analytics vs. Zoho Analytics Report (Updated: June 2025).

Buyer's Guide

MashZone NextGen Business Analytics vs. Zoho Analytics

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

MashZone NextGen Business A...

Ranking in Data Visualization

45th

Average Rating

7.6

Reviews Sentiment

6.3

Number of Reviews

Ranking in other categories

No ranking in other categories

Zoho Analytics

Ranking in Data Visualization

10th

Average Rating

8.4

Reviews Sentiment

7.3

Number of Reviews

Ranking in other categories

BI (Business Intelligence) Tools (15th), Reporting (11th), Embedded BI (7th)

Mindshare comparison

As of June 2025, in the Data Visualization category, the mindshare of MashZone NextGen Business Analytics is 0.3%, up from 0.0% compared to the previous year. The mindshare of Zoho Analytics is 1.1%, down from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Visualization

Featured Reviews

Suresh Nagendran

Solution Architect at HCL Technologies

Real-time data with a user-friendly interface

The most valuable features are real-time data, introspective data, and input data. The interface is also very easy to use MashZone could be faster and provide more support for IoT platforms. I've been using MashZone NextGen Business Analytics for three years. This solution is stable. I believe…

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Laban Kipngeno

Network Security and Data Specialist at JW Seagon

It's come along way, reviewing it in 2025, and it's a lot more versatile than it was 2 years ago.

Zia serves as a powerful tool for efficiently navigating and retrieving insights from extensive datasets. It enables users to perform rapid searches and gain quick access to relevant information, streamlining the process of analyzing and understanding large volumes of data. This capability significantly enhances decision-making by providing timely and accurate insights tailored to the user's needs.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"This solution is made to be easy-to-use. If you can use Excel, you can use MashZone."

"Mashzone is the best product on the market for process analysis."

"The technical support from Germany is very good."

"The most valuable features are real-time data, introspective data, and input data. The interface is also very easy to use."

"Scheduling of reports and dashboards is the most valuable feature of Zoho Analytics."

"The integration interface is very easy to use and allows you to directly connect to a variety of APIs."

"We use the solution for financial and sales analytics. It brings data from our IT incident management tool. Hence, we have three business use cases for IT support, sales and financials."

"The data source is the most valuable feature as it can perform any function."

"We really like that it's user friendly and has a lot of combinations and charts. They're good compared to other tools. We used a free Elastic product, comparatively, this solution is good because of their support, UI, and connecting to databases is very easy."

"I like the way I can share dashboards and embed dashboards. I normally use embedding. So, I create a dashboard, and I embed it into specific websites. Sharing of the dashboard is seamless, and it is easier than any other visualization platform, even Tableau."

"It provides insights into leads, information about the team and about various sales activities. The graphical representations in the form of charts is excellent."

"The tool's most valuable feature is its dashboard."

More Zoho Analytics pros

Cons

"MashZone is not very good to use with big data, statistical analysis, or financial analysis. This is not what it is built to do."

"MashZone could be faster and provide more support for IoT platforms."

"The support for Zoho Analytics is pathetic."

"They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau."

"There is a limitation that we cannot create more than 300 columns in a worksheet on Zoho Analytics."

"This solution does not support manufacturing facilities."

"The platform's pricing needs improvement."

"The customer service and support for this solution could be improved by faster response times."

"I like the solution's Query Table feature which helps me write SQL queries. We can get data from different tables and then use it to create reports."

"In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA."

More Zoho Analytics cons

Pricing and Cost Advice

Information not available

"I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."

"Zoho Analytics costs $ 4,200 per month, billed yearly."

"I rate the tool's pricing seven out of ten. The licensing costs are yearly."

"The pricing is okay. It is fair compared to the market."

"For one license the pricing is about $35 a user."

"The product is expensive."

"The product's licensing is reasonable."

"An exact ROI is hard to calculate. However, we have definitely made sales that would have been much harder, or unlikely, as a result of the speed with which we were able to prepare comprehensive analysis."

More Zoho Analytics pricing and cost advice

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Top Industries

By visitors reading reviews

No data available

Educational Organization

52%

Computer Software Company

Financial Services Firm

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

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What do you like most about Zoho Analytics?

Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.

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What is your experience regarding pricing and costs for Zoho Analytics?

I rate the tool's pricing seven out of ten. The licensing costs are yearly.

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What needs improvement with Zoho Analytics?

The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour.

See all answers

Comparisons

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Compared 100% of the time

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SAP Analytics Cloud vs Zoho Analytics

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Product Reports

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Data Visualization

June 2025

MashZone NextGen Business Analytics report

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Zoho Analytics

May 2025

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Also Known As

MashZone NextGen

Zoho Reports

Overview

You’ve invested in the Software AG platform—smart move! Now make the smartest decisions about how your business runs on the platform.

MashZone NextGen visual analytics software is the fastest way to explore and analyze streaming data and events flowing through and data stored in the Software AG platform. You can quickly connect to any platform product, from Apama to webMethods to ARIS. Blend in any data from any other source—like Microsoft® Excel® spreadsheets, databases, flat files and SAP, Oracle® or SaleForce® systems—for analysis at any time.

Analyze both real-time and at-rest data on one screen to uncover new ways to improve customer satisfaction, supplier management and more.

Software AG

Zoho Reports is a powerful, easy-to-use and highly scalable cloud-based reporting and business intelligence platform for small to medium-sized businesses. Its flexible pay-as-you-go pricing model and scope for customization allow businesses to tailor it to their unique needs.

Zoho

Sample Customers

Information Not Available

Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC

Buyer's Guide

MashZone NextGen Business Analytics vs. Zoho Analytics

June 2025

Free Report: MashZone NextGen Business Analytics vs. Zoho Analytics

Find out what your peers are saying about MashZone NextGen Business Analytics vs. Zoho Analytics and other solutions. Updated: June 2025.

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