Try our new research platform with insights from 80,000+ expert users

Informatica Intelligent Data Management Cloud (IDMC) vs SAP Analytics Hub comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Informatica Intelligent Dat...
Ranking in Data Integration
3rd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
185
Ranking in other categories
Data Quality (1st), Business Process Management (BPM) (10th), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)
SAP Analytics Hub
Ranking in Data Integration
49th
Average Rating
7.2
Reviews Sentiment
6.4
Number of Reviews
7
Ranking in other categories
BI (Business Intelligence) Tools (31st)
 

Mindshare comparison

As of July 2025, in the Data Integration category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 4.2%, down from 6.7% compared to the previous year. The mindshare of SAP Analytics Hub is 0.2%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Integration
 

Featured Reviews

Saikat Ghosh - PeerSpot reviewer
Match and merge functionality is still the best but cloud version needs more functionality
There are various areas for improvement in IDMC. Enhancements on basic data management functionality and the UI front, such as multiple templates and improved grid views, would be beneficial. Bulk data management features could be improved from the UI perspective to get to the level of the on prem versions of Informatica MDM. The tool needs to mature but missing small but important features, like restricted dynamic attributes functionality, data inheritance rules in master hierachies, identifiers not being passed in jobs is a drawback.
Hyunwook Kang - PeerSpot reviewer
Provides efficient data integration features, but the technical support services need improvement
We use the product for analytics across various business processes and sectors. It helps us analyze SAP ERP data The platform's main benefit is its integration with SAP ERP data. It’s effective for data integration and integrity. The platform could easily integrate with other ERP data solutions.…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The technical support services are good."
"The OAuth feature is the most valuable feature for authentication."
"The solution allows the complete governance process, starting from the data quality, those definitions, and it can get the data quality in the EDC."
"The Provisioning tool is something that is really handy for everyone. It is my pick as the best feature."
"MDM is very stable - it can handle millions of hits daily and still run 24/7."
"The most valuable features of Informatica MDM are its reliability, match functions, and integration capabilities. The out-of-box functionality of deduplication and built-in data models ensure faster implementation."
"Their new licensing is very flexible. With Informatica Cloud, you have plenty of items under the same umbrella, such as services, offerings, data quality, and data masking. You have also got master data management and API management. What I really like about them is that you don't need to go to Informatica and say that you need a data integration module. You would say that you need iPaaS or Informatica Cloud. They'll then try to understand your needs and give you IPUs, which are the processing units. If I purchased a hundred IPUs from Informatica as a customer, I can use 70 IPUs for data integration. I would also need data quality, so I can use 10 IPUs for data quality. I can use the remaining 20 IPUs for API management. Down the line, if I see that my initial data integration needs for the development phase are met, then out of the 70 IPUs assigned for data integration, I can use 30 IPUs for data masking. I can shuffle these numbers in any way within the Informatica Cloud umbrella for the tenure for which I have subscribed to these IPUs. I can use all services the way I want. This flexibility is what I really love about Informatica. It also has got good connectors."
"Informatica Data Quality is a product that is worth the money."
"For report scheduling, I always prefer SAP because it has the most powerful scheduling features, like sending reports to more than 1,000 customers per day. That option is not as good in Microsoft BI and in Tableau it only exists as an add-on option."
"The platform's main benefit is its integration with SAP ERP data. It’s effective for data integration and integrity."
"This product provides good reports using a single pane of glass."
"SAP Analytics Hub offers a user-friendly interface with effortless configuration, seamless updates, and real-time availability of information. It avoids the complexities associated with batch processing, providing a smooth and efficient experience."
"Data consistency is also a notable feature; the system takes care of data consistency, so you don't need to handle it manually."
"What I like best about this solution is that it is built into the SAP line, making it easier to integrate with other SAP products."
 

Cons

"I feel the out-of-the-box APIs or the API management could be improved slightly from their current state. It could be more user-friendly."
"I would like to see better visuals for business users, such as a dashboard where they can precisely track where problems are."
"There's certainly room for improvement. One crucial area is generating detailed reports on file statuses. Presently, this is represented visually, often as graphs or charts. Such reporting could offer comprehensive insights into the areas that demand attention and further scrutiny."
"There could be a lot more application integration."
"One area where Informatica Cloud Data Integration could improve is in providing more accelerators for certain functionalities."
"There may be some types of limitations with the performance."
"We'd like to see the microservices, which don't run yet because the solution is not yet fully cloud-based."
"The stability and the integration of the solution have room for improvement."
"The analytics part of SAP has not been that good up until now. They're still in the infant stage and development is still going on. SAP has some cloud analytics and they're trying to configure it in Lumira, but it's not that good at this point."
"Faster implementation of new functions for the new product is an area of improvement in SAP Analytics Hub."
"The interface can be simplified because it is not a user-friendly experience."
"The platform could easily integrate with other ERP data solutions. Additionally, it should be faster compared to competitors in the cloud space."
"Pricing and support are integrated into the system. However, the support process can be challenging, particularly when navigating the SAP support site, which lacks user-friendliness and ease of access."
"The technical support for Analytics Hub is limited and could be improved."
 

Pricing and Cost Advice

"Licensing is difficult to understand, but the team is always available to explain anything. They are very helpful."
"The price is comparable."
"I rate the product's pricing a nine on a scale of one to ten, where one is low price, and ten is high price."
"Informatica MDM's pricetag should come down. They have to cut some costs."
"The product is very expensive"
"The product is not very pocket-friendly for small and medium-sized businesses, and it is understandable because of the kind of features the tool gives."
"Informatica is very expensive."
"It's offers value for money. They're more competitive with respect to pricing and offerings."
"They are pursuing a highly assertive approach to target businesses of all sizes within the industry."
"The product is expensive."
"It is an expensive solution."
"The pricing is reasonable."
report
Use our free recommendation engine to learn which Data Integration solutions are best for your needs.
860,711 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
17%
Computer Software Company
12%
Manufacturing Company
9%
Insurance Company
6%
Computer Software Company
17%
Healthcare Company
10%
Financial Services Firm
10%
Energy/Utilities Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
What do you like most about SAP Analytics Hub?
Data consistency is also a notable feature; the system takes care of data consistency, so you don't need to handle it manually.
What is your experience regarding pricing and costs for SAP Analytics Hub?
The product is expensive. The cost starts from $1,000,000 per year. Moreover, there are additional costs involved for customization.
What needs improvement with SAP Analytics Hub?
The platform could easily integrate with other ERP data solutions. Additionally, it should be faster compared to competitors in the cloud space.
 

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
No data available
 

Overview

 

Sample Customers

The Travel Company, Carbonite
STIB-MIVB
Find out what your peers are saying about Informatica Intelligent Data Management Cloud (IDMC) vs. SAP Analytics Hub and other solutions. Updated: July 2025.
860,711 professionals have used our research since 2012.