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IBM Cloud Video vs Zoom comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cloud Video
Ranking in Virtual Meetings
40th
Average Rating
8.0
Reviews Sentiment
8.4
Number of Reviews
1
Ranking in other categories
CDN (30th)
Zoom
Ranking in Virtual Meetings
1st
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
225
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2025, in the Virtual Meetings category, the mindshare of IBM Cloud Video is 0.3%, down from 0.4% compared to the previous year. The mindshare of Zoom is 11.2%, down from 13.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Virtual Meetings
 

Featured Reviews

RL
Great user interface and easy to implement
I like the corporate looking user interface for the audience and very straight forward log-in process too. The user interface of other solutions such as GoToWebinar can be confusing for a less tech-savvy audience. IBM has thoroughly thought through everything and the flexibility to integrate the API to expand the registration gateway allows us to have an extra layer of security. Furthermore, the brand IBM is reputable in the market for its data and network security.
Luiz Kazan - PeerSpot reviewer
Utilizing versatile features for efficient personal and work meetings
Zoom offers a number of interesting and valuable features. One of the most interesting is the ability to share only audio and provide ambient music without sharing a screen. The breakout room feature is much more developed than other solutions, allowing users to stay in the same meeting and move to different rooms and back to the main room. The sharing features are great for projecting people who should be in focus. Another valuable feature is the virtual entrance, which uses a username and password recognized by the Zoom system, showing the person's full name and ID. Additionally, the use of video and a good fixed background improves visibility compared to other applications. These features differentiate Zoom from others.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I like the user interface. There aren't too many buttons that the audience will have to fiddle with."
"It is very quick to get a meeting started."
"The ability to discuss and share training content would be the most valuable features of Zoom."
"The biggest advantage with Zoom, compared to other similar products, is the simplicity."
"Some of the most valuable features are the performance and ease of use. Also, since everyone knows about and is familiar with Zoom, you don't need to teach them how to use it."
"The user interface is simple."
"I rate Zoom as an eight out of ten, owing to the quality of its video and audio, its accountability, ease of use and intuitiveness."
"The ability to record our online language lessons is great and helps our students"
"It meets all of our basic requirements. It's easy to use."
 

Cons

"They should improve the registration gateway. Currently, you can't do a pre-event registration that's straightforward. You have to do an API to integrate. It would be a lot easier if they had that."
"Occasional system overload that requires a restart."
"We use screen sharing, but sometimes it can be awkward because you might accidentally share the wrong screen, including personal ones. ......Similar to the integration between Google Calendar and Google Meet, having everything in one environment would be much more convenient for scheduling meetings."
"The pricing of the product could be lowered a bit."
"It's a heavy application that requires a lot of bandwidth. I would like to see Zoom incorporate those features where you can share documents and form teams while still maintaining efficiency."
"In Zoom meetings, video quality is an area of concern where improvements are required."
"My company uses the Zoom security setting that requires the host to admit users. The host often forgets to do that, so you sometimes have a lot of people sitting out there. It would be nice if Zoom made it obvious that somebody is in the waiting room."
"The user interface should be more straightforward and easy to use."
"I have read some news about Zoom being a little bit insecure, but when we never had any issue with it. They can improve by making the sessions more secure."
 

Pricing and Cost Advice

Information not available
"Zoom is a very cheaply priced video conferencing solution, and using this product has saved our business a lot of expense."
"The price is $149 USD yearly."
"We generally have a strict budget so the pricing for Zoom is reasonable."
"I use Zoom's free version."
"The licensing fees are quite expensive."
"The free version has a time limit, but paid subscriptions are available."
"I am using the free version."
"We have to pay for the product's license."
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Top Industries

By visitors reading reviews
No data available
Educational Organization
86%
University
2%
Financial Services Firm
2%
Computer Software Company
2%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

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LucidChart vs LucidSpark for brainstorming sessions over Zoom
Hi @Krista Thompson ​ - Yes, LucidSpark is a much more nimble and, in some ways, user-friendly tool than LucidChart. LucidSpark is designed to do a better job managing multiple users participating ...
What is your experience regarding pricing and costs for Zoom?
Zoom offers a free version for up to forty minutes.
 

Comparisons

No data available
 

Also Known As

IBM Ustream
No data available
 

Overview

 

Sample Customers

Airbnb, N3 Results, University of Notre Dame
Fortinet, Veeva, Proofpoint, Box, Ticketmaster, Trend Micro, Caesars Entertainment, Santa Clara University, Pandora, Stanford Continuing Studies
Find out what your peers are saying about Zoom Video Communications, Cisco, Microsoft and others in Virtual Meetings. Updated: May 2025.
856,873 professionals have used our research since 2012.