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IBM Cloud Video vs Zoom Workplace Business comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 31, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cloud Video
Ranking in Virtual Meetings
41st
Average Rating
8.0
Reviews Sentiment
8.4
Number of Reviews
1
Ranking in other categories
CDN (30th)
Zoom Workplace Business
Ranking in Virtual Meetings
1st
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
225
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the Virtual Meetings category, the mindshare of IBM Cloud Video is 0.3%, down from 0.4% compared to the previous year. The mindshare of Zoom Workplace Business is 10.7%, down from 12.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Virtual Meetings
 

Featured Reviews

RL
Great user interface and easy to implement
I like the corporate looking user interface for the audience and very straight forward log-in process too. The user interface of other solutions such as GoToWebinar can be confusing for a less tech-savvy audience. IBM has thoroughly thought through everything and the flexibility to integrate the API to expand the registration gateway allows us to have an extra layer of security. Furthermore, the brand IBM is reputable in the market for its data and network security.
Luiz Kazan - PeerSpot reviewer
Utilizing versatile features for efficient personal and work meetings
Zoom offers a number of interesting and valuable features. One of the most interesting is the ability to share only audio and provide ambient music without sharing a screen. The breakout room feature is much more developed than other solutions, allowing users to stay in the same meeting and move to different rooms and back to the main room. The sharing features are great for projecting people who should be in focus. Another valuable feature is the virtual entrance, which uses a username and password recognized by the Zoom system, showing the person's full name and ID. Additionally, the use of video and a good fixed background improves visibility compared to other applications. These features differentiate Zoom from others.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I like the user interface. There aren't too many buttons that the audience will have to fiddle with."
"I would recommend Zoom to others because everyone knows and uses it."
"The installation process is very simple."
"like Zoom because it's a very simple program. We have more success using Zoom with clients, partners, and everybody else. Everybody seems to be able to get Zoom. Some people struggle with Teams."
"All you need is a laptop or mobile device and a connection to the internet."
"The most valuable features for me are the spotlight feature and the ability to share video with audio, which some other platforms, like Microsoft Teams, lack. We use it to present sessions and teach end customers or users."
"The base infrastructure is robust."
"Zoom has good integration and allows users to adjust the video image, other solutions I have used do not have this feature."
"It meets all of our basic requirements. It's easy to use."
 

Cons

"They should improve the registration gateway. Currently, you can't do a pre-event registration that's straightforward. You have to do an API to integrate. It would be a lot easier if they had that."
"Zoom could improve by being more user-friendly."
"The stability of Zoom could be improved. I would rate its stability as a seven out of ten."
"You can use Teams more to collaborate with your coworkers. I think Zoom could add some of these features in addition to simple video conferencing."
"The price must be improved."
"In the future, I would like to see remote access control for other computers."
"I have read some news about Zoom being a little bit insecure, but when we never had any issue with it. They can improve by making the sessions more secure."
"One of the main concerns is the difficulty of using it on your mobile device."
"Zoom could use more background options."
 

Pricing and Cost Advice

Information not available
"I am using the free version of Zoom."
"The personal version that I was using is available free of charge."
"The exact costs are handled on a corporate level, however, I understand that if you just want to own a license for your small business or something like that, it's around $300 a year, which is very reasonable."
"There is a free version of Zoom which allows you a certain limited amount of time usage and there is a corporate version of the solution where you have to pay."
"The price is $149 USD yearly."
"We are using the free version of Zoom."
"Zoom is free."
"There is a subscription to use the solution."
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864,053 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
No data available
University
16%
Educational Organization
12%
Computer Software Company
10%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

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LucidChart vs LucidSpark for brainstorming sessions over Zoom
Hi @Krista Thompson ​ - Yes, LucidSpark is a much more nimble and, in some ways, user-friendly tool than LucidChart. LucidSpark is designed to do a better job managing multiple users participating ...
What is your experience regarding pricing and costs for Zoom?
Zoom offers a free version for up to forty minutes.
 

Also Known As

IBM Ustream
No data available
 

Overview

 

Sample Customers

Airbnb, N3 Results, University of Notre Dame
Fortinet, Veeva, Proofpoint, Box, Ticketmaster, Trend Micro, Caesars Entertainment, Santa Clara University, Pandora, Stanford Continuing Studies
Find out what your peers are saying about Zoom Video Communications, Cisco, Microsoft and others in Virtual Meetings. Updated: July 2025.
864,053 professionals have used our research since 2012.