Try our new research platform with insights from 80,000+ expert users

HubSpot Sales Hub vs Sales Creatio comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

HubSpot Sales Hub
Ranking in CRM
11th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
20
Ranking in other categories
No ranking in other categories
Sales Creatio
Ranking in CRM
22nd
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
8
Ranking in other categories
Sales Force Automation (10th)
 

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of HubSpot Sales Hub is 1.2%, up from 0.6% compared to the previous year. The mindshare of Sales Creatio is 0.8%, down from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Ashwini Kumar Kamble - PeerSpot reviewer
Manages prospecting and identifies the entire sales lifecycle for a prospect
The solution has improved our workflow by providing a centralized solution. It is a one-stop solution that allows us to analyze the sales pipeline and plan activities for specific customers, giving us insights into our approach to prospects. The key improvements include the ability to cross-sell capabilities and identify conversion influencing factors, which we can use to convert customers. The most valuable features in this solution are the activity tracking for a particular prospect, deal sizing, deal valuation, the entire ecosystem of the deal, and the contact person associated with the deal. The tool is quite user-friendly. When we started using it, it was quite clear how to use it. It is a very user-friendly platform, so adopting it had no significant issues. One valuable feature is that it automatically integrates into HubSpot when you write an email to a prospect and include a specific email ID. This gives clear insights into ongoing communications, eliminating information hiding. This feature helps in understanding the entire historical aspect of a prospect, even if the person originally handling it is unavailable.
HaroldBusby - PeerSpot reviewer
Offers agility and how quickly it can be modified to meet the workflows of any organization
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved. Only half of the mobile app uses the new architecture, and I believe their roadmap is to fully update it so there's a consistent user interface throughout the mobile app. Some of it uses the older Creatio technology, some of it's newer, and I think they're aiming to have it fully updated sometime in the second quarter. That will be a big jump. It supports the remote sales team, but it could be a lot better. Creatio needs to move the mobile app update higher on its priority list. We can see a difference when we look at other mobile CRM solutions out there – Creatio's mobile app isn't as fresh as other parts of the application. The other area I'd like to see Creatio improve – is the development of a robust field service application or enhancement to their existing Service Creatio module. It should be a separate product called Creatio Field Service. Field service is important because it addresses the large number of workers out there who aren't desk-bound, and that really corresponds with the mobile app improvements.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We use the tool for email automation and responses. It helps with sales nurturing, and we have integrated it with Factors.ai. The biggest pro is its intuitive and easy-to-use interface. I can easily access the information I need. Another strong point is the customer education they provide. There are numerous resources available to help understand how to use it. HubSpot Sales Hub does a great job with automation and structuring sales processes."
"I like the tool's flexibility. It allows us to customize our sales cycle approach. However, this flexibility can be challenging, as there are many options to consider."
"HubSpot Sales Hub is a good integration tool. It helps us with other platforms. We can integrate data quite easily."
"The customer service and support are very good because every time I need something, they reply immediately even in the free version."
"I would say that there are two features that I found valuable. These two features are the solution's clean UI and ease of setup."
"HubSpot Sales Hub provides its users with very user-friendly UX or customization controls."
"The solution is very straightforward to utilize."
"Overall, I give HubSpot Sales Hub a rating of ten because it is a strong platform for sales."
"Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an option."
"There's not a single CRM out there that is quite as flexible as Creatio CRM."
"I like Creatio's workflows, automation, and no-code features that we can update as we wish."
"It provides a customizable platform that enables companies to safely store and recognize customer data, as well as connect multiple channels and other related services."
"Intuitive, low-code CRM platform that's easy to integrate and use."
"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."
"Its configurability in terms of being able to change screens and fields and create workflows that are compatible with our business objectives is most valuable."
 

Cons

"There is a general challenge with CRMs, including HubSpot Sales Hub, where users may not fully understand the system's capabilities. I believe there is a need for better clarification and explanation of what CRMs entail."
"The tool doesn't effectively summarize conversations and note-taking features. The solution needs to include predictive analytic capabilities. There is room for improvement in post-call functionalities. After a sales call, more can be done, such as providing detailed insights and better note-taking capabilities. An AI-enabled sales assistant feature would also be beneficial."
"The initial setup process is not very complicated."
"The solution should have more integration options."
"There are a lot of areas in HubSpot Sales Hub that can improve. It is lacking some direct automation. There are a lot of challenges that we have during the integration. To solve this problem, we are using other third-party tools. They could improve on direct automation."
"There is room for improvement in the dashboard. If we can actually connect it to maybe a Power BI or some dynamic reporting tool where we can actually slice and dice, that would be really great."
"One challenge for us is getting our team engaged in HubSpot. Some of them are not familiar with CRMs, so we spend time training them on HubSpot's features."
"It would be good to be able to add AI and make it easier to integrate the tool with our day-to-day processes."
"To benefit from this software you need to have somebody dedicated to customizing the features you're looking for and, to be honest, I do not have time to focus only on that."
"The marketing feature needs to be improved. Documentation on their website, or their knowledge base, also needs expansion and improvement."
"There is still some room for improvement in the overall look and feel of the software."
"Sales Creatio should include better customizations."
"The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved."
"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."
"Out of the box connectors are great, but the ability of what is there versus other CRMs is limited."
"Creatio's mobile app could be more intuitive."
 

Pricing and Cost Advice

"From a pricing point of view, it was 1,000 dollars per month. The solution was worth the money paid for it."
"I rate the product's pricing a five out of ten. It becomes expensive when you add more features and users."
"The tool's licensing depends on factors like the number of contacts, users, and additional modules. But generally, it's feasible and accessible. A free license is also available, although it comes with limited features. Even the free license is cool to use."
"We have to pay for licenses. They are not expensive."
"I rate the product price as seven on a scale of one to ten, where ten is the most expensive, and one is the least expensive."
"The solution is more on the cheaper side, but not the cheapest. I'd say it's somewhere in the middle. There are cheaper options like Zoho that provide many features at a lower price, but they're not as expensive as Salesforce or SAP."
"HubSpot Sales Hub is priced reasonably. There are other solutions available that are affordable as compared to HubSpot Sales Hub. They are one of the market leaders, the price tag is good at this point."
"The tool's licensing offers value."
"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."
"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."
"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."
"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."
report
Use our free recommendation engine to learn which CRM solutions are best for your needs.
860,592 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Computer Software Company
16%
Educational Organization
13%
Performing Arts
9%
Manufacturing Company
7%
Computer Software Company
19%
Comms Service Provider
11%
Manufacturing Company
9%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about HubSpot Sales Hub?
It provides efficient business forecasts.
What needs improvement with HubSpot Sales Hub?
HubSpot Sales Hub could be improved by being more affordable in other countries because it is a very potential software, but it is not much accessible for other players in the market.
What do you like most about Sales Creatio?
Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an...
What is your experience regarding pricing and costs for Sales Creatio?
Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution. The fact that the solution is from an East European company makes it cheaper because of labor arbitrage. O...
What needs improvement with Sales Creatio?
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the ...
 

Overview

 

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki, Huif
ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino
Find out what your peers are saying about HubSpot Sales Hub vs. Sales Creatio and other solutions. Updated: June 2025.
860,592 professionals have used our research since 2012.