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HPE Alletra Storage vs NetApp AFF C-Series comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everpure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
18th
Average Rating
9.0
Reviews Sentiment
6.7
Number of Reviews
36
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
HPE Alletra Storage
Ranking in All-Flash Storage
2nd
Average Rating
9.2
Reviews Sentiment
7.2
Number of Reviews
88
Ranking in other categories
No ranking in other categories
NetApp AFF C-Series
Ranking in All-Flash Storage
28th
Average Rating
8.6
Reviews Sentiment
3.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of March 2026, in the All-Flash Storage category, the mindshare of Everpure FlashArray X NVMe is 1.6%, up from 0.8% compared to the previous year. The mindshare of HPE Alletra Storage is 8.5%, up from 8.0% compared to the previous year. The mindshare of NetApp AFF C-Series is 0.6%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage Mindshare Distribution
ProductMindshare (%)
HPE Alletra Storage8.5%
Pure FlashArray X NVMe1.6%
NetApp AFF C-Series0.6%
Other89.3%
All-Flash Storage
 

Featured Reviews

Jaehoon Oh - PeerSpot reviewer
Chief Technology Officer at Lambda256
Supports efficient storage management through volume snapshots and offers reliable non-disruptive upgrades
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could be enhanced. I can see the performance statistics in the Pure Storage console, but it does not show the performance by 4K byte unit. It displays IOPS and bandwidth, but IOPS is about real use, and I want to know how many IOPS are currently running in 4K byte units. I cannot see that IOPS because most storage systems report their performance by 4K byte unit. I want to see Pure Storage performance by 4K byte unit to compare with other storage or other internal NVMe SSD.
TL
Systems Specialist at a comms service provider with 201-500 employees
Data management operations are streamlined with impressive metrics and responsive support
Improving HPE Alletra Storage is challenging to answer because there are several different metrics to consider. From a performance perspective, the improvements and large jumps are fantastic as is. From a deployment perspective, I was a big fan of the on-premise deployment model and then connecting it afterward to GreenLake. Now that's being sunsetted. From a sensor and metric standpoint, there is just enough data without getting useless metrics, where you become blind to what it provides. The HPE Storage Technical Assistance Center is still probably the best out of all the storage vendors. It's difficult to improve upon being able to call in and get assistance almost instantly.
Shailendra Choudhary - PeerSpot reviewer
Solution Architect at a tech services company with 10,001+ employees
Reliable flash storage has delivered strong data reduction and secured sensitive information
There is still some room for improvement when it comes to scalability, mainly in the interoperability and integration aspects. Every storage vendor has certain limitations, and this is not limited to NetApp; it applies to everyone in the industry. I do not see any other significant areas for improvement with NetApp AFF C-Series at this time. NetApp is working on their roadmap, which is solid, and they are developing certain features that are yet to be released.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It has good, reliable, and fast storage."
"The most valuable features of this solution are its ease of use and performance."
"The solution is very straightforward to set up."
"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."
"Technical support has been helpful and responsive."
"Overall stability is very good. It is a very stable solution."
"One of the best features is the support, which is excellent."
"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."
"The feature I appreciate the most about HPE Alletra Storage is how easy it is to provision storage."
"Alletra has helped reduce the time spent resolving storage-related support tickets by about 40%."
"The simplicity of use is great."
"The most valuable feature of HPE Alletra Storage for me is the Data Services Cloud Console and the cloud provisioning, even though it's all private."
"The workload consolidation is very simple to manage."
"It's easy to deploy and maintain and it's made everything faster."
"The solution has reduced my data management operation expenses by approximately 20%."
"The features of HPE Alletra Storage that I appreciate the most are the ease of management via CLI, as we have written many homegrown scripts that access the CLI to automate our processes to either increase storage, create snapshots, and refresh snapshots."
"NetApp AFF C-Series is a good product for entry-level flash storage, the system is competitive in terms of pricing, and the value proposition is strong."
"NetApp offers a cost-effective solution with very robust hardware."
 

Cons

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."
"We have run into a couple of instances recently where we are running out of space."
"We would like to see VNC integration or be able to use Pure Storage with VNC."
"The only area I wish to see improve, I believe is coming, is in the FlashBlade product."
"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."
"The tool's pricing is higher than competitors."
"They could add more support for file storage and different types of storage."
"Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution."
"The power supply was not the correct power supply, and it took forever for them to send me the one that I needed. It took five months to get it."
"It would be great if it cost less."
"The biggest challenge was again down on that unit. The power supply was not the correct power supply, and it took forever for them to send me the one that I needed. It took five months to get it."
"I'd like the solution to offer more free training."
"Technical support from HPE can be hit and miss."
"HPE Alletra Storage could be improved by adding support for file-based or S3 storage, as we have NetApp as our NAS storage."
"To improve HPE Alletra Storage, it needs to have a true active-active controller; it claims to have an active-active controller from the back end, however, the second node is pretty much sitting there doing nothing."
"To improve HPE Alletra Storage, it needs to have a true active-active controller; it claims to have an active-active controller from the back end, however, the second node is pretty much sitting there doing nothing."
"We faced one bug that impacted our NetApp last month, and it took some time to identify the underlying issue."
"We faced one bug that impacted our NetApp last month, and it took some time to identify the underlying issue."
 

Pricing and Cost Advice

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"The support cost per array is about $20,000 a year for 24/7 support."
"The tool's pricing is cheap; I rate it a six to seven out of ten. Most of our sales are not subscription-based. We sell the hardware, and customers keep using it. They only renew the service part annually. The support can be a bit pricey, but the solution is more cost-effective than anything else out there."
"We pay approximately $50,000 USD per year in licensing fees."
"Our licensing fees are $500,000+ USD."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"Its licensing is good. Pricing-wise, there can be a little bit more flexibility. It would help to have different sizes. However, it fits into the budget that we have, so we are happy."
"HPE was a clear winner on price per terabyte. It was very smooth."
"Overall, it was good. It had a good price per gigabyte."
"So far, so good."
"It is fairly priced. It is in line with industry standard pricing and cost models."
"For us, its price is good."
"The pricing is somewhat high, but when customers choose HPE, they often prioritize the brand value over pricing. The pricing is higher compared to other vendors."
"The main competitor in the market for HPE Alletra Storage is Dell Storage, as they are selling at a low price."
Information not available
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
10%
Government
6%
Computer Software Company
11%
Manufacturing Company
10%
Financial Services Firm
8%
Government
7%
Manufacturing Company
21%
Financial Services Firm
11%
University
8%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise11
Large Enterprise12
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise25
Large Enterprise36
No data available
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What is your experience regarding pricing and costs for Pure FlashArray X NVMe?
The price of Pure FlashArray X NVMe is very expensive, though I do not know the actual price because I am using the E...
What needs improvement with Pure FlashArray X NVMe?
I have no specific improvements to suggest for Pure FlashArray X NVMe at this time. The performance statistics could ...
What do you like most about HPE Alletra?
It offers rich features and high speed for transferring data.
What is your experience regarding pricing and costs for HPE Alletra?
The cost overall depends on the competition; normally, the price is competitive for HPE Alletra 5000. However, for th...
What needs improvement with HPE Alletra?
I would like to see improved in HPE Alletra Storage in the future the introduction of more performance-centric contro...
What needs improvement with NetApp AFF C-Series?
There is still some room for improvement when it comes to scalability, mainly in the interoperability and integration...
What is your primary use case for NetApp AFF C-Series?
I would recommend NetApp AFF C-Series for various types of companies depending on the use case. A small company, an e...
What advice do you have for others considering NetApp AFF C-Series?
I recommend Dell PowerStore to some of my customers, but usually the differences are taken care of. I focus primarily...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X, Pure FlashArray X NVMe
No data available
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Accenture, Aetna, AIG, Airbus, Allianz, American Express, ATT, Bank of America, Barclays, BASF, Bayer, Berkshire Hathaway, Boeing, BNP Paribas, Citigroup, Coca Cola, Comcast, Credit Suisse, Dell, Deutsche Bank, ExxonMobil, Ford Motor Company, General Electric, Google, HSBC, IBM, Intel, JPMorgan Chase, Kroger, L'Oreal, Merck
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Find out what your peers are saying about HPE Alletra Storage vs. NetApp AFF C-Series and other solutions. Updated: March 2026.
884,976 professionals have used our research since 2012.