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Gretel.ai vs Snowflake comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 1, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Gretel.ai
Ranking in AI Synthetic Data
4th
Average Rating
8.0
Reviews Sentiment
3.5
Number of Reviews
1
Ranking in other categories
No ranking in other categories
Snowflake
Ranking in AI Synthetic Data
1st
Average Rating
8.4
Reviews Sentiment
6.9
Number of Reviews
106
Ranking in other categories
Data Warehouse (1st), Cloud Data Warehouse (1st), Database Management Systems (DBMS) (3rd), AI Software Development (6th)
 

Mindshare comparison

As of September 2026, in the AI Synthetic Data category, the mindshare of Gretel.ai is 6.8%, down from 12.0% compared to the previous year. The mindshare of Snowflake is 5.3%, up from 4.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Synthetic Data Mindshare Distribution
ProductMindshare (%)
Snowflake5.3%
Gretel.ai6.8%
Other87.9%
AI Synthetic Data
 

Featured Reviews

Gouthami  - PeerSpot reviewer
senior software engineer at a tech vendor with 10,001+ employees
Synthetic test data has accelerated compliant development and reduces manual masking work
In my opinion, the best features that Gretel.ai offers are faster performance, better accuracy, and lower computing costs. When I mention better accuracy and performance, I refer to improved model accuracy. Whatever data we are getting has rare scenarios. Gretel.ai can detect those scenarios and generate more examples for training, which reduces manual effort from that perspective, meaning it has better model accuracy and performance. Besides that, I want to add that it has better testing and is faster. Compliance with regulatory actions is also a benefit because data sharing is advantageous. Since using Gretel.ai, the positive impact on my organization includes a reduction in manual effort and infrastructural cost in training the AI model due to compliance issues, resulting in faster development and reduced waiting time.
SunilPatil1 - PeerSpot reviewer
Asset Builder at Genpact - Headstrong
Have prioritized security while managing multi-agent data migration and cloud adoption
We utilize Time Travel with Snowflake because this is a very useful feature. Everyone finds it crucial because in conventional data platforms, it's very difficult to handle these kinds of things. This feature is essential, though I don't have the use cases currently; it is just there for implementation. Regarding Snowflake's automated scaling and suspension features, this auto-scaling is very significant. We had a comparison with Databricks and Snowflake a few months back, and this auto-scaling takes an edge within Snowflake; that's what our observation reflects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Since using Gretel.ai, the positive impact on my organization includes a reduction in manual effort and infrastructural cost in training the AI model due to compliance issues, resulting in faster development and reduced waiting time."
"I like the idea that you can assign roles and responsibilities, limiting access to data."
"Snowflake is ahead of the competitors because it's completely automatic and hands-off in terms of maintenance."
"The way it is built and designed is valuable. The way the shared model is built and the way it exploits the power of the cloud is very good. Certain features related to administration and management, akin to Oracle Flashback and all that, are very important for modern-day administration and management. It is also good in terms of managing and improving performance, indexing, and partitioning. It is sort of completely automated. Everything is essentially under the hood, and the engine takes care of it all. As a data warehouse on the cloud, Snowflake stands strong on its ground even though each of the cloud providers has its own data warehouse, such as Redshift for AWS or Synapse for Azure."
"It is a very easy-to-use solution. It is user-friendly, and its setup time is very less."
"I think this solution provides the best potential of any data warehousing product where they choose to use Snowflake instead of Oracle or DBII."
"Scaling is a big plus point of Snowflake."
"The syntax is advanced which reduces the time to write code."
"The speed of data loading and being able to quickly create the environment are most valuable."
 

Cons

"Before concluding, I believe it is not for every organization due to costs."
"The UI could improve because sometimes in the security query the UI freezes. We then have to close the window and restart."
"From an improvement perspective, Snowflake can evolve in terms of writing costly, expensive queries with less cost and try to see if pipeline development can be made a little easier."
"Its pricing or affordability is one of the big challenges. Pricing was the only thing that we didn't like about Snowflake. In terms of technical features, it is a complete solution."
"For the Snowflake database, there should be some third-party features for the ETL."
"The billing doubles with size increase, but processing does not necessarily speed up accordingly."
"The documentation could improve. They should provide architecture information."
"If they could bring in some tools for data integration, it would be really great."
"There are some functions in the SQL language in other products which are not yet included in Snowflake's SQL."
 

Pricing and Cost Advice

Information not available
"It is pay-as-you-go. Its cost is in the medium range."
"The price of Snowflake is very reasonable."
"I have worked with multiple clouds, and cost-wise, it is a bit costlier than others, such as Redshift. Its price should be reduced."
"On average, with the number of queries that we run, we pay approximately $200 USD per month."
"The solution is costly, making it unsuitable for midsize organizations due to its price."
"Snowflake is cost-effective."
"The price of Snowflake is quite reasonable."
"Snowflake has consumption-based costs; users only pay for storage and computing."
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Top Industries

By visitors reading reviews
Construction Company
33%
Comms Service Provider
11%
Transportation Company
9%
Financial Services Firm
7%
Financial Services Firm
18%
Manufacturing Company
11%
Outsourcing Company
8%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise20
Large Enterprise61
 

Questions from the Community

What needs improvement with Gretel.ai?
Gretel.ai might need to enhance security purposes and provide better explainability on the use cases we are developing, including the addition of domain-specific templates and risk metrics. Regardi...
What is your primary use case for Gretel.ai?
My main use case for Gretel.ai is data generation and dataset generation. Additionally, my main use case with Gretel.ai involves a production database that contains millions of data points. We need...
What advice do you have for others considering Gretel.ai?
Gretel.ai is not for everyone. If you are handling sensitive data that can be used for AI and ML models, that is where you can use it. QA teams struggle with frequent data sharing with external ven...
What is your experience regarding pricing and costs for Snowflake?
I am not the person who manages pricing, setup cost, and licensing. Our team is not limited in pricing. The only experience we have had in terms of running and reprocessing a large number of histor...
What needs improvement with Snowflake?
One main area for improvement in Snowflake is cost visibility and optimization; while it's flexible and scalable, costs can increase quickly if warehouses are left running unnecessarily or workload...
What is your primary use case for Snowflake?
As a Data Engineer, I primarily use Snowflake for data warehousing tasks as well as ETL processing, and sometimes I also use it for data sharing. I personally find Snowflake better than other tools...
 

Comparisons

 

Also Known As

No data available
Snowflake Computing, Snowflake Data Cloud
 

Overview

 

Sample Customers

Information Not Available
Accordant Media, Adobe, Kixeye Inc., Revana, SOASTA, White Ops