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Looker Studio vs QlikView comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker Studio
Ranking in Reporting
8th
Average Rating
7.8
Reviews Sentiment
6.6
Number of Reviews
14
Ranking in other categories
No ranking in other categories
QlikView
Ranking in Reporting
5th
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
162
Ranking in other categories
Embedded BI (4th)
 

Mindshare comparison

As of September 2025, in the Reporting category, the mindshare of Looker Studio is 3.0%, up from 2.4% compared to the previous year. The mindshare of QlikView is 4.4%, up from 3.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Reporting Market Share Distribution
ProductMarket Share (%)
QlikView4.4%
Looker Studio3.0%
Other92.6%
Reporting
 

Featured Reviews

Vijay Subramanyam - PeerSpot reviewer
The ability to perform aggregation before visualization allows for effective data slicing and dicing
Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing. The seamless integration with Excel and Google Sheets and custom filter creation features facilitate detailed trend reports and analysis. Looker has significantly improved productivity by reducing the time spent on creating summary reports from weeks to a day.
Arjun Meda - PeerSpot reviewer
Useful for data visualization and business intelligence
Many of the features in Qlik Sense need to be available and reintroduced in QlikView. I believe many of the features have been added to QlikView after the layout containers were introduced. QlikView used to be a way more customizable tool than Qlik Sense is in the present time. Improvements are required in the hide and unhide functionality that falls under the layout container feature that has been used in my company in recent times. Hiding off the apps in the app overview tab based on the access was a really good feature that needs to be introduced back in the product since I see that, at the moment, there are multiple groups on the tool, owing to which multiple changes on the QMC part is required to handle the solution. Only the person with access to the dashboard in QlikView could have a link to the dashboard through QlikView's hub or access points. With Qlik Sense, one can see whatever is available in the stream. If a user wants to control everything in the product, then there is no need to make multiple changes in the QMC at the individual app level. The aforementioned area can be considered to improve Qlik Sense.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."
"The product's initial setup phase is very simple."
"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."
"The ability to integrate with a great variety of data sources."
"Valuable features include advanced integrated analysis and easy implementation."
"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."
"The solution is free so that is a good feature."
"I would rate this solution eight or nine out of ten."
"Our Qlikview applications help us to get a good idea of our Client Base Performance and assist us in the decision making for Seasonal Specials. On the other hand QlikView helps us to get a grasp on our Suppliers and helps us to negotiate pricing with them."
"The language support is very good."
"It is useful to use a tool like this to have a view of data at a point in time. You can extract and create little data sets that you can store, and then over time, you can have a view for tracking changes. Especially when you work with a relational database or a database that's a production database, the data is dynamic, but if you use QlikView, you can take a snapshot of different datasets. In your own time, you can then get insights and report, build, analyze, and draw whatever you need from the data, which is quite useful."
"The integration with Salesforce has helped us gain access to crucial sales data in real-time."
"This solution has simplified getting to and understanding our data, no matter where it is housed."
"QlikView is one of the strongest tools, I would say. Also, it has a very vast capability to process the data"
"Easy to analyze data by click-through."
"E-T-L, The Extract, Transform, and Loading capabilities of QlikView make it a highly sophisticated self-service business intelligence tool for developers and analysts."
 

Cons

"The challenges with Google Data Studio are associated with the security part, making it an area where improvements are required."
"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."
"There is a significant degree of sophistication required to compete with Tableau or Cognos."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"Stability and scalability an be improved for a full ten."
"The tool should improve on live data integration for quicker data reflection."
"It's not yet a replacement for a complete BI tool."
"Panels are not as easy to use as other data extraction UIs."
"QlikView's UI could be more user-friendly."
"Sometimes the filters are disappearing, and I'm not sure why this is happening."
"Although Qliktech's road map clearly states that QlikView has a long way to go, most of the R&D effort seems to be benefiting Qlik Sense."
"There is a lack of static PDF report generation and automatic resizing of the dashboard to fit the device."
"There's room for improvement in the area of management's handling of concerns."
"For me, it is important to have a mix, what is the "view" and what is the "sense", Qlik Sense. They have two tools, but for me it is important to have only one tool, which combines the functions that we have from one side and the other side."
"The solution is quite costly."
"Syntax editor needs some work, it's frustrating to have valid syntax being flagged as incorrect."
 

Pricing and Cost Advice

"The tool is free."
"The cost is quite affordable based on feature analysis."
"The product is available for free."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The solution is free but the Google Looker is expensive."
"It is expensive for small companies."
"The pricing is moderate, in the medium price range."
"It is quite expensive, rating at around nine out of ten on a cost scale."
"The pricing is too high compared to the other solutions on the market."
"I rate QlikView's pricing a five out of ten."
"It is not very expensive. I think it it is on par with other similar products on the market."
"On a scale of one to ten, where one being low price and ten being high price, I rate pricing a four."
"QlikView is more expensive than one of its competitors."
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Computer Software Company
12%
Financial Services Firm
11%
Manufacturing Company
10%
University
8%
Financial Services Firm
12%
Computer Software Company
10%
Manufacturing Company
9%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business6
Midsize Enterprise3
Large Enterprise5
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise36
Large Enterprise75
 

Questions from the Community

What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...
What needs improvement with Google Data Studio?
We are aware that there are areas in Looker Studio that could be improved. Out of the box, if you don't utilize a template or create a template, which can take significant time, it's not the most u...
What is your primary use case for Google Data Studio?
Regarding the product, I was doing research for a client in the LMS industry. I was seeing what else was out there and why certain things were pulling for certain reasons. I wouldn't say I'm techni...
What do you like most about QlikView?
If you correctly use the product for your use cases, it provides value for money.
What is your experience regarding pricing and costs for QlikView?
The license cost per user or per year for QlikView is about 500 Euros annually, and since we are South African-based, that needs to be multiplied.
What needs improvement with QlikView?
In QlikView, I believe the improvement that should be made is to bring the costs down, as you'll have to be competitive with Power BI, aiming for at least a 30% reduction to stop the hemorrhaging t...
 

Comparisons

 

Also Known As

Data Studio
No data available
 

Overview

 

Sample Customers

Genesys, Shueisha
Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.
Find out what your peers are saying about Looker Studio vs. QlikView and other solutions. Updated: September 2025.
867,445 professionals have used our research since 2012.