Domo vs Mode Enterprise comparison

Domo and Mode are both solutions in the BI (Business Intelligence) Tools category. Domo is ranked #6 with an average rating of 7.8, while Mode is ranked #29 with an average rating of 6.5. Domo holds a 2.4% mindshare in BIT, compared to Mode’s 0.9% mindshare. Additionally, 85% of Domo users are willing to recommend the solution, compared to 83% of Mode users who would recommend it.

Domo

Read 48 Domo reviews

8,737 Views
5,155 Comparison Views

85% willing to recommend

Mode Enterprise

Read 6 Mode Enterprise reviews

2,101 Views
1,576 Comparison Views

83% willing to recommend

Domo

Mode Enterprise

Comparison Buyer's Guide

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Executive SummaryUpdated on Feb 8, 2026

Domo and Mode Enterprise are two leading business intelligence platforms competing in data analytics. Domo appears to have the upper hand in third-party integration and mobile support, while Mode Enterprise excels in data visualization and advanced analytics features.

Features: Domo offers customizable dashboards, real-time data updates, and numerous pre-built connectors simplifying data management. Mode Enterprise provides SQL-based querying capabilities, dynamic visualizations, and robust analytics for detailed data exploration.

Room for Improvement: Domo could enhance its data visualization and analytics options to compete more closely with Mode Enterprise. More user training resources could help users maximize Domo's features. Mode Enterprise could improve its customer support for more personalized assistance and expand its native integrations to cover more third-party applications.

Ease of Deployment and Customer Service: Domo offers straightforward deployment with responsive support, facilitating a smooth setup process. Mode Enterprise provides extensive documentation for flexible deployment, catering to a self-service approach but offering less direct assistance compared to Domo.

Pricing and ROI: Domo presents a higher initial cost but promises significant ROI through its integration and scalability. Mode Enterprise offers a more cost-effective solution, providing value with its potent analytical features despite lower upfront investment requirements.

To learn more, read our detailed Domo vs. Mode Enterprise Report (Updated: June 2026).

Buyer's Guide

Domo vs. Mode Enterprise

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Domo

Ranking in BI (Business Intelligence) Tools

6th

Average Rating

7.8

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Data Integration (18th), Business Performance Management (6th), Reporting (4th), Data Visualization (7th)

Mode Enterprise

Ranking in BI (Business Intelligence) Tools

29th

Average Rating

7.4

Reviews Sentiment

4.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of June 2026, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 2.4%, down from 6.3% compared to the previous year. The mindshare of Mode Enterprise is 0.9%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Mindshare Distribution
Product	Mindshare (%)
Domo	2.4%
Mode Enterprise	0.9%
Other	96.7%

BI (Business Intelligence) Tools

Featured Reviews

Ruban Prasanna Dass SP

Assistant Manager at a tech services company with 10,001+ employees

Have improved workflow efficiency through custom reports but encountered formatting limitations

The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.

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Shivkumar Targude

Senior Software Engineer at a tech services company with 1,001-5,000 employees

Custom cohort dashboards have transformed customer tracking but still need richer built‑in visuals

From my perspective, adding more custom visualizations as inbuilt features would be greatly beneficial for developers and other teams. For specific visualizations, we currently need to use Python and JavaScript combinations to create great visualizations such as cohort analysis. If these visualizations were added by default to Mode Enterprise, it would be beneficial for all of us. There are common visualizations that are not currently in Mode Enterprise but should be added. There are advantages and disadvantages to the current state. The advantages mainly include the ability to combine all datasets, which definitely reduces time. Because Python and JavaScript are supported, we can develop cohort dashboards, which many other BI tools do not support. Mode Enterprise supports cohort dashboards, which is a significant advantage.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"With Domo, we can do everything in one place; we don't need a separate database, we can do ETL and the visualization in one location, it is completely cloud-based, and since we are a healthcare provider, we chose the secure PSI-certified instance of the public cloud."

"The ease of use, overall, is one of the valuable features, as is the ease of setup. Other than making sure IT was aware of, and agreed with our proceeding, we did not need IT for any of the setup. The ease of setup is more valuable than you might think. The ease of configuring the security policies, setting up groups, and setting up personalized data permissions so that only certain people can see certain data — that stuff is amazing... Domo really is extraordinarily full-featured, but it's really easy to use."

"What makes me really fond of Domo is the ETL because it enables us to maximize a single platform for pulling reports and automating things. We can send the raw data from a third-party platform and do the rest of the ETL in Domo, including transforming data, adding columns, etc."

"It has helped with productivity and efficiency, saving me an estimated 10 to 15 hours a week and enabling our team to share real-time, accurate data across the country so business decisions are made more efficiently and accurately."

"It has the best GUI. And it already has an ETL tool embedded in it..."

"In general, Domo is very powerful and very easy to use, relatively speaking."

"The dashboard is the most valuable feature and allows for customization to create and share reports."

"We have found securing data valuable because it allows us to provide information without identifying individuals."

More Domo pros

"The tool helps to catch results and review them."

"Mode Enterprise positively impacted my organization with its clean visualization and slightly faster response times."

"The most important feature of the solution is the ability to run Python-based scripts."

"The solution is simple for people from a viewing perspective, not a coding perspective."

"I have used many other BI tools, but when I compare other BI tools with Mode Enterprise, I find it more interesting because it supports Amazon Redshift and cloud-related technology as well as some static-related technology, and it also supports customization through coding with JavaScript and Python."

"The most valuable feature I would say is the flexibility in editing."

Cons

"Domo has moved to a consumption pricing model, which can be both advantageous and challenging."

"I would like to see more flexibility in their pricing structure."

"I'm not in love with Domo. I have some issues with it."

"In Domo, sometimes it takes too much time to upload data. If improvements can happen in this area, that would be better."

"I would also like to see improvements to their drag and drop Magic ETL tool. You can drag and drop your ETL tool, but it doesn't really work for a large amount of data. It struggles with that. In a real-world application, where you're working with 30 million rows or 100 million rows, it takes a bit longer to process the data. If you do it in the Redshift ETL tool, using your own code, it's much faster."

"When you're exporting a graph out of Domo — suppose it is in the form of a donut chart or it is in form of a stack — the data comes out in tabular format, not as a graph. When exporting the data, I would like them to create a tab for graphs and another tab with the data in tabular format."

"Data integration is okay, but not the best."

"If we have unwanted data in our data set as raw data, we need to cleanse and structure it first because having excessive data in Domo will increase loading time and occupy large amounts of space."

More Domo cons

"Mode Enterprise can be improved by reducing the cost, as I think the enterprise version is much costlier."

"I think in terms of User Interface, I would say it can be better."

"Mode Analytics needs to improve the overall user experience."

"From my perspective, adding more custom visualizations as inbuilt features would be greatly beneficial for developers and other teams."

"The solution could run faster."

"The data visualization is cumbersome in Mode Analytics. I want the solution to add a map that has an easy interface. The UI is slow sometimes."

Pricing and Cost Advice

"It started out at about $600 a seat. However, then as we started to grow, it scaled that down to about $330 or 3$50 a seat, if I'm not mistaken."

"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."

"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."

"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."

"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."

"For about 100 users our cost is $95,800."

"It is on the pricier end."

"The pricing differs from customer to customer, depending on the package."

More Domo pricing and cost advice

"Mode Analytics is cheap compared to other tools."

"The pricing is per user."

"My decision-maker found the pricing expensive, but it is okay for me."

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Top Industries

By visitors reading reviews

Manufacturing Company

10%

University

Financial Services Firm

Comms Service Provider

Construction Company

15%

Media Company

10%

Computer Software Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	17
Midsize Enterprise	13
Large Enterprise	20

No data available

Questions from the Community

What is your experience regarding pricing and costs for Domo?

My experience with pricing, setup cost, and licensing is that there was very little.

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What needs improvement with Domo?

I'm not sure how Domo can be improved overall, as it's a really good experience.

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What is your primary use case for Domo?

My main use case for Domo involves building different tables and different cards so I can look at different data points. A quick specific example of a table I have built or a data point I often loo...

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What needs improvement with Mode Analytics?

See all answers

What is your primary use case for Mode Analytics?

Mode Enterprise is being used for dashboard purposes only, specifically for custom dashboards. For the e-commerce domain, we use Mode Enterprise to track customers, such as finding out a customer's...

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What advice do you have for others considering Mode Analytics?

Regarding licensing, I cannot provide detailed information on that topic. However, I can say that Power BI is open-source. If Mode Enterprise were provided as open-source, more people could start u...

See all answers

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Product Reports

Buyer's Guide

Domo

June 2026

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Buyer's Guide

BI (Business Intelligence) Tools

May 2026

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Also Known As

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Overview

Domo provides self-service BI, enabling users to generate reports without needing a data warehouse. Its cloud-based nature enhances accessibility and performance, while offering customizable dashboards for data-driven decision-making.

Domo stands out for its robust data integration, featuring Magic ETL to streamline processes. Its AI-driven insights, extensive data connectors, and collaboration tools promote secure sharing and analytical proficiency. Although users note room for improvement in visualization, pricing, and data integration, its capabilities in generating executive dashboards and unified analytics remain prominent. Performance and user experience enhancements are desired, including improved support for large data volumes and richer data transformation tools.

What are the key features of Domo?

Self-Service BI: Generate reports without a data warehouse for simplified analysis.
Data Integration: Leverage Magic ETL for easy data management.
Customizable Dashboards: Tailor dashboards to specific needs.
AI-Driven Insights: Gain automated insights for better decision-making.
Extensive Data Connectors: Access a wide range of data sources.

What benefits should users look for when evaluating Domo?

Accessibility: Cloud-based structure ensures data access anywhere.
Performance: Enhanced performance with seamless data processing.
Collaboration: Facilitate secure sharing and collaboration for collective insights.
Decision-Making: Enable data-driven decisions with real-time analytics.

In industries like finance, marketing, project management, and retail, organizations use Domo for crafting executive dashboards, integrating data sources, and conducting advanced analytics. Its capabilities allow them to transform data into insightful dashboards, aiding in performance tracking and actionable insights.

Domo

Mode Enterprise offers a data-focused analytics platform designed for businesses seeking advanced insights and efficiency. It combines robust data exploration with seamless reporting capabilities.

Mode Enterprise caters to data-driven enterprises by providing them with the tools necessary for real-time analysis. It’s engineered to enhance business decision-making through comprehensive data visualization, encouraging immediate insights and collaborative work across teams. The platform’s integration capabilities allow for smoother adaptation into existing workflows, enhancing agility and responsiveness.

What key features does Mode Enterprise offer?

Real-Time Collaboration: Enables teams to collaborate on reports simultaneously.
Data Visualization: Offers dynamic charts and graphs for data insights.
SQL Editor: Advanced querying tools for complex data analysis.
Custom Reporting: Flexible report creation tailored to specific metrics.

What benefits and ROI should users consider?

Improved Decision Making: Facilitates informed business strategies.
Increased Efficiency: Streamlines data management workflows.
Enhanced Collaboration: Supports transparent and cooperative efforts.
Cost-Effectiveness: Reduces time and resources spent on manual data handling.

Mode Enterprise effectively serves sectors like finance, retail, and healthcare by providing industry-specific analytics solutions. Its adaptability allows for personalized implementations, meeting each sector's unique data analysis needs and contributing to improved operational outcomes. By fostering agility, it aids industries in staying competitive through timely insights and informed strategic decisions.

Mode

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!

Lyft, Zenefits, Twitch, Trello, Clover, Grovo, CrowdFlower, Segment, Everlane, Pocket, Highfive

Buyer's Guide

Domo vs. Mode Enterprise

June 2026

Free Report: Domo vs. Mode Enterprise

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