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Domo vs Mode Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Domo
Ranking in BI (Business Intelligence) Tools
16th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
37
Ranking in other categories
Data Integration (47th), Business Performance Management (16th), Reporting (7th), Data Visualization (8th)
Mode Analytics
Ranking in BI (Business Intelligence) Tools
24th
Average Rating
7.8
Reviews Sentiment
7.0
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2025, in the BI (Business Intelligence) Tools category, the mindshare of Domo is 6.8%, up from 5.1% compared to the previous year. The mindshare of Mode Analytics is 0.5%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

James John Wilson - PeerSpot reviewer
Robust, powerful, and easy to use
There were very few cases on some of the tables, the data tables, where I wish there was an additional feature or two. However, they were particular. What I wanted to see was the ability to collapse when you group a set of rows, let's say when you group them by status or health, so you have your red projects grouped up top. I wanted to compress or collapse that group of red and then open the yellow projects and then the green projects. There were a bit more features in the tables than I wanted to see. They have a widget that you can use either in Microsoft PowerPoint to pull over data into your PowerPoints and refresh graphs or charts or metrics or tables. I would love to see that available in Google Slides. I used it successfully in PowerPoint; however, at one company, they were only using Google products, and so that widget didn't help with reporting in slides. Therefore, we had to do a bit more manual work for our quarterly business reviews or monthly business reviews to produce our executive presentations. Sometimes the fonts were difficult to read if you're trying to put a lot of data in a table and show a lot of rows. Sometimes the fonts got too light, and you had to really play with it to try and figure out how to make it readable. One thing I had to do, and I don't know if it's necessarily a bad thing, was when I was running a meeting, I would have to go turn off the data jobs. If I was running a meeting and a lot of times people were scrambling in the background to do their updates even as the meeting was occurring, it would cause the page to render very slowly. It would sometimes pause or freeze. I found that if I went and turned off the status, the data update jobs that we're pulling data from Smartsheet, then the meetings would work more smoothly, and there were no interruptions or delays.
Yoeri Samwel - PeerSpot reviewer
Helps to run Python-based scripts but needs enhancement in user experience
The most important feature of the solution is the ability to run Python-based scripts.  Mode Analytics needs to improve the overall user experience.  I have been working with the solution for two years.  I rate the solution's stability a ten out of ten.  I rate the tool's scalability a seven…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"In Workbench 5, they have come up with a very useful feature called Upsert. When you're pushing data into the data set, if the data is already available it will update the data, and if that the data is not there it will insert it. That is a beneficial feature that they introduced in the latest version."
"We find the ease of using the solution valuable."
"The ability to create custom connectors was useful because you never know, with customers, what platform they want to utilize or what data they have. It gave us a lot of flexibility in being able to bring data in from different places."
"We have found securing data valuable because it allows us to provide information without identifying individuals."
"The most valuable feature currently is the self-service BI availability in Domo. I would say the data file fabric solutions where the users themselves are responsible for generating their own reports."
"In general, Domo is very powerful and very easy to use, relatively speaking."
"Domo is a local company, and I have found it to be rock solid."
"This solution allows us to change our performance metrics and tracks our goals in real-time."
"The most important feature of the solution is the ability to run Python-based scripts."
"The tool helps to catch results and review them."
"The most valuable feature I would say is the flexibility in editing."
"The solution is simple for people from a viewing perspective, not a coding perspective."
 

Cons

"The preconfigured apps need to be more relevant to allow one, out of the box, to load data in order to use pre-set reports/views."
"It's too early for me to say that something needs improvement, but there are times when there have been some flexibility issues with Domo... Tableau has a window function which can be integrated into a calculated field. That is missing in Domo so you have to make changes to the data set using ETL or SQL."
"They could use more charts. They have had a very limited number of charts we can use. I believe, now, there are somewhere around 30 of them, but they could definitely use some more options."
"It's quite slow. We are using about 2,000,000 rows of data. Creating certain reports takes almost a couple of minutes, which should not be the case."
"I would like to see better data intake."
"I would like to publish a dashboard for the employees so that they can also see the performance of our organization. But that is not a feature in Domo, although it's something that Zoho provided."
"They should include service-based reporting features."
"Domo or any other BI tool has room for improvement, in particular, in the calculations. User-guided material isn't available for calculations. The tool, though user-friendly, could also be more customizable, especially when you're building a dashboard. Data integration could also be improved in Domo because even if the tool connects to multiple data sources, some hiccups still arise and need to be addressed."
"Mode Analytics needs to improve the overall user experience."
"The solution could run faster."
"The data visualization is cumbersome in Mode Analytics. I want the solution to add a map that has an easy interface. The UI is slow sometimes."
"I think in terms of User Interface, I would say it can be better."
 

Pricing and Cost Advice

"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."
"We are making money from Domo, and all our clients are happy with the information that they receive from it."
"For about 100 users our cost is $95,800."
"It is on the pricier end."
"I think it is reasonable."
"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."
"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."
"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."
"My decision-maker found the pricing expensive, but it is okay for me."
"Mode Analytics is cheap compared to other tools."
"The pricing is per user."
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Top Industries

By visitors reading reviews
Computer Software Company
12%
University
10%
Manufacturing Company
8%
Financial Services Firm
8%
Computer Software Company
23%
Media Company
12%
Financial Services Firm
10%
Manufacturing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Domo?
All our client SLAs and daily and weekly dashboards are tracked on Domo.
What needs improvement with Domo?
One of the biggest problems is that end users require a license to run their own reports and dashboards, which are fairly expensive. Domo is also not the easiest product to use and is more expensiv...
What do you like most about Mode Analytics?
The solution is simple for people from a viewing perspective, not a coding perspective.
What needs improvement with Mode Analytics?
The solution could run faster. You just sit there, waiting during the load times, especially for the large ones. And if you're doing a presentation, no one likes awkwardly waiting for it to load. L...
What is your primary use case for Mode Analytics?
I was put in charge of creating a lot of the dashboards, so it was very much that there weren't people at the company that knew how to use the solution. I was just handed the solution when I transf...
 

Comparisons

 

Also Known As

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Overview

 

Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
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Find out what your peers are saying about Domo vs. Mode Analytics and other solutions. Updated: April 2025.
853,823 professionals have used our research since 2012.