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Domo vs GoodData comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Domo
Ranking in Data Visualization
7th
Average Rating
7.8
Reviews Sentiment
6.5
Number of Reviews
48
Ranking in other categories
Data Integration (18th), BI (Business Intelligence) Tools (5th), Business Performance Management (6th), Reporting (3rd)
GoodData
Ranking in Data Visualization
23rd
Average Rating
7.0
Reviews Sentiment
8.1
Number of Reviews
2
Ranking in other categories
Embedded BI (14th)
 

Mindshare comparison

As of May 2026, in the Data Visualization category, the mindshare of Domo is 4.2%, down from 11.6% compared to the previous year. The mindshare of GoodData is 1.5%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Mindshare Distribution
ProductMindshare (%)
Domo4.2%
GoodData1.5%
Other94.3%
Data Visualization
 

Featured Reviews

RD
Assistant Manager at a tech services company with 10,001+ employees
Have improved workflow efficiency through custom reports but encountered formatting limitations
The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.
it_user241098 - PeerSpot reviewer
Engagement Manager at a tech services company with 501-1,000 employees
​Setup is straightforward from a business user standpoint but MAQL needs to be easier.
Cloud connect Report generator MAQL needs to be easier Better row-level security for end-users I've used it for nine months, mainly for implementation and delivery to customers. No issues encountered. No issues encountered. When the source is big and/or the source is Netsuite there are…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best thing is that the data storage is pretty much free. I can store as much data as I want, from different sources."
"The user interface is quite good."
"I mostly see it as an ETL which has many system connectors. It does a good job of ETL."
"I think the ROI was a month and a half, it was really fast."
"The ease of graphing is a great feature, as it takes the pivot out of pivot tables because once the parameters are set up, the same graphs will continue to be populated based on the new information so there is no need to keep creating graphs."
"Domo has positively impacted my organization by giving everyone the ability to see different data cards and make decisions quicker without relying on BI."
"The one thing that stands out in case of Domo is that you have everything under the same tool; you don't have to log in into any particular cloud services to have access to that platform as it's just a web-hosted platform and everything related to data engineering, data science, ETL, everything comes under the same umbrella."
"Domo is a great help to our organization because, prior to Domo, we were using an Excel base, but as we shifted to Domo, most of our reports were automated and displayed real-time for our end users, saving a lot of time and cost and allowing us to focus on our core functions."
"It's a good product for your end to end BI needs when its all on the cloud."
 

Cons

"I would like to see more flexibility in their pricing structure."
"The tool is rather pricey for what you get, especially if you use lots of API-based data sources (since in general you have to go through their consulting arm to set up new sources or arrange for new queries to existing after initial set up at ~$225 per hour)."
"Data integration is okay, but not the best."
"The utilization part: We cannot play much with the UX/UI. While they have APIs, they kept on failing if the data volume was too large."
"However, this product has not been tested on a robust enterprise-scale application where we handle billions and billions of records, so this is where we see the application breathing out a bit."
"The preconfigured apps need to be more relevant to allow one, out of the box, to load data in order to use pre-set reports/views."
"Domo has moved to a consumption pricing model, which can be both advantageous and challenging."
"Their STK is not up to date and you can't access it on their website. They have a private STK to access resources in Domo."
"When the source is big and/or the source is Netsuite there are issues."
 

Pricing and Cost Advice

"I'm not sure about pricing, but I believe Domo is quite costly. Prior to joining this organization, I had a Domo license with my former employer and I think that license was around $500 to $600 annually. That was for a single license. I think it varies, depending on the organization that is acquiring Domo."
"We are making money from Domo, and all our clients are happy with the information that they receive from it."
"I think it is reasonable."
"They've built an "app economy." Some of them are really expensive, so they're not for startups and smaller companies. They're more like enterprise tools. We couldn't afford some of them, because they were so crazy expensive. But if I was working for a bank, insurance company, or some bigger corporation then, for sure, you could justify those prices... It was silly expensive back then and it probably still is, or even more expensive."
"Because it's software as a service, it's more expensive on the face of it. But there are a lot of variables. I don't have to pay for servers or for infrastructure. I don't have to pay labor for my IT organization to set up or maintain the environment. I don't have to pay for them to upgrade the software, and test it, etc., because when it rolls out, it is transparent and seamless for us. But, because of that, it costs more, I imagine, than Sisense, or Yellowfin, or Power BI. A lot of those make it sound like they're inexpensive, but when you add in all the hidden costs and all of the overhead, it's probably comparable."
"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."
"The pricing differs from customer to customer, depending on the package."
"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."
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Top Industries

By visitors reading reviews
University
9%
Manufacturing Company
9%
Financial Services Firm
8%
Comms Service Provider
6%
Construction Company
18%
Comms Service Provider
14%
Legal Firm
8%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise13
Large Enterprise20
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Domo?
My experience with pricing, setup cost, and licensing is that there was very little.
What needs improvement with Domo?
I'm not sure how Domo can be improved overall, as it's a really good experience.
What is your primary use case for Domo?
My main use case for Domo involves building different tables and different cards so I can look at different data points. A quick specific example of a table I have built or a data point I often loo...
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Comparisons

 

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Overview

 

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