Sprinklr and DIGITAL CX compete in the customer experience management sector, with DIGITAL CX showing an edge in innovative features while Sprinklr is noted for better pricing and support.
Features: Sprinklr provides comprehensive social media management, robust analytics, and effective engagement capabilities. DIGITAL CX delivers advanced AI-driven insights, detailed analytics, and efficient multi-channel customer interaction management.
Ease of Deployment and Customer Service: Sprinklr offers an uncomplicated deployment process with extensive support options. DIGITAL CX has limited integration capabilities yet compensates with superior customer service quality.
Pricing and ROI: Sprinklr maintains competitive pricing with flexible packages, allowing for considerable ROI. DIGITAL CX, with higher pricing, offers advanced features that promise substantial long-term ROI through enhanced customer insights.
| Product | Market Share (%) |
|---|---|
| Sprinklr | 9.1% |
| DIGITAL CX | 2.3% |
| Other | 88.6% |
| Company Size | Count |
|---|---|
| Small Business | 1 |
| Midsize Enterprise | 5 |
| Large Enterprise | 6 |
Sprinklr provides a comprehensive Unified-CXM Platform offering AI analytics, automation, integration with CRMs, and social media management to enhance customer interactions and operational efficiency.
Sprinklr is designed to support data-driven decisions by offering tools for social media management, content scheduling, and automation. It allows businesses to seamlessly manage customer interactions across channels, leveraging custom rule engines and AI analytics. While its customization, reporting, and case management features are appreciated, improvements in integrations and live support are noted. Users find onboarding complex and seek a more streamlined interface and advanced features like enhanced CRM interaction and post-editing capabilities. The platform is particularly useful in managing omnichannel engagement, integrating platforms like Facebook, WhatsApp, LinkedIn, YouTube, and Instagram, and providing extensive analytics and reporting.
What are the key features of Sprinklr?Sprinklr is particularly effective for industries like cryptocurrency, where managing customer interactions via chatbots, live agents, and integrated platforms such as Facebook and WhatsApp is vital. Businesses use it for social listening, analytics, and advertising on platforms like LinkedIn and Instagram, benefiting from modules focused on care, engagement, listening, and advertising.
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