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Microsoft Data Quality Services vs dbt comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

dbt
Ranking in Data Quality
17th
Average Rating
7.8
Reviews Sentiment
7.2
Number of Reviews
5
Ranking in other categories
Data Integration (27th)
Microsoft Data Quality Serv...
Ranking in Data Quality
15th
Average Rating
7.6
Reviews Sentiment
4.4
Number of Reviews
2
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Data Quality category, the mindshare of dbt is 1.5%, up from 0.8% compared to the previous year. The mindshare of Microsoft Data Quality Services is 1.7%, up from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Quality Market Share Distribution
ProductMarket Share (%)
Microsoft Data Quality Services1.7%
dbt1.5%
Other96.8%
Data Quality
 

Featured Reviews

Shubham-Agarwal - PeerSpot reviewer
Manager Projects at Cognizant
Incremental data models have cut full refresh time and support trusted executive reporting
I am not very familiar with dbt's version control system. I cannot identify any improvements in dbt because I am still exploring more functionality. I have been working with dbt for only three years, so I am exploring more functionalities and cannot see any limitations or improvement areas at this time. In the past, I used the seed functionality, which is used to load raw files, individual files, or static files into the database. Going forward, if dbt can improve or implement more features on the seed side, that would be beneficial, especially when we have large files available that take time to load the data into Snowflake database.
Satyam Saxena - PeerSpot reviewer
Technical Lead at a computer software company with 5,001-10,000 employees
Automation in data management improves with built-in error rejection but technical support needs enhancement
Multiple areas in Microsoft Data Quality Services could be improved, such as its ability to perform changes automatically, as it currently identifies but does not correct data issues. Regular expression processing is complicated and slow. Technical support from Microsoft is poor, as they do not provide adequate assistance with issues encountered in integration or forming automation. Sometimes solutions to problems take several weeks due to a lack of support, relying instead on personal networks and experience.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Since we migrated from SSIS to dbt model architecture, it takes around four hours only to complete a full refresh, and the client is now happy because our downtime was drastically reduced when we perform a complete refresh of the data."
"dbt has positively impacted my organization by allowing us to create our data pipelines much faster, going from ingestion of data to creating a data product in weeks instead of months, and we can do it in-house with the skillset we already have."
"The product is developer-friendly."
"There is operational efficiency achieved, and data quality and governance have also been achieved with modular SQL and version controlling, which reduced duplication of data and data errors."
"This solution is particularly useful for data enrichment."
"The primary advantage of Microsoft Data Quality Services is its capability to automate certain tasks, which are otherwise achieved through SQL queries."
 

Cons

"Dbt is not as stable as preferred, as it has had a few outages in the current year itself, so improvement should be made in the outages section as it is not stable."
"Since dbt has a license cost, if a company is small and does not have much budget, they can explore other tools because there are other tools that provide the same functionality at a lower cost."
"dbt can be improved as I find the co-pilot in dbt is not very good, and my team has tried using it but opted to move off it and use other co-pilots such as GitHub."
"The solution must add more Python-based implementations."
"Technical support from Microsoft is poor, as they do not provide adequate assistance with issues encountered in integration or forming automation."
"I would rate my experience with the initial setup a six out of ten, with one being very easy and ten being extremely challenging. So, there is room for improvement in the setup process."
 

Pricing and Cost Advice

"The solution’s pricing is affordable."
"The pricing is in the midrange. It's not cheap, but it depends on the licenses you require."
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881,082 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Insurance Company
9%
Manufacturing Company
7%
Computer Software Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for dbt?
My experience with pricing, setup cost, and licensing was simple enough.
What needs improvement with dbt?
dbt can be improved as I find the co-pilot in dbt is not very good, and my team has tried using it but opted to move off it and use other co-pilots such as GitHub. Additionally, the debugging capab...
What is your primary use case for dbt?
My main use case for dbt is for data transformation and data engineering.A specific example of how I use dbt for data transformation and engineering is that we use it to connect and ingest data fro...
What is your experience regarding pricing and costs for Microsoft Data Quality Services?
Microsoft Data Quality Services comes as part of SQL Server without additional costs, making it a competitive solution.
What needs improvement with Microsoft Data Quality Services?
Multiple areas in Microsoft Data Quality Services could be improved, such as its ability to perform changes automatically, as it currently identifies but does not correct data issues. Regular expre...
What is your primary use case for Microsoft Data Quality Services?
I use Microsoft Data Quality Services ( /products/microsoft-data-quality-services-reviews ) to handle data inconsistencies, such as missing or improperly formatted data. The tool serves purposes li...
 

Also Known As

No data available
MS Data Quality Services
 

Overview

Find out what your peers are saying about Microsoft Data Quality Services vs. dbt and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.