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Data Cloud vs Pipedrive comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Data Cloud
Ranking in CRM
20th
Average Rating
8.0
Reviews Sentiment
6.2
Number of Reviews
6
Ranking in other categories
No ranking in other categories
Pipedrive
Ranking in CRM
21st
Average Rating
8.2
Reviews Sentiment
7.2
Number of Reviews
13
Ranking in other categories
Local Government CRM (7th), Opportunity Management (5th), Sales Force Automation (10th)
 

Mindshare comparison

As of March 2026, in the CRM category, the mindshare of Data Cloud is 0.5%, up from 0.0% compared to the previous year. The mindshare of Pipedrive is 1.1%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
Data Cloud0.5%
Pipedrive1.1%
Other98.4%
CRM
 

Featured Reviews

PravinNagawade - PeerSpot reviewer
Salesforce Data Cloud Developer at a tech vendor with 10,001+ employees
Unified customer insights have reduced redundant communications and improved campaign targeting
Every function in Data Cloud has its unique purpose, but Calculated Insight is one of the strongest functions that I believe is very useful. I can accomplish everything, including customization, using Calculated Insight. If a client uses Data Cloud, they can save time and most importantly, they can save budget because I generate the target audience for marketing campaigns using unification. Redundant email or communication never happens due to the unified profiles, which helps businesses save their marketing budget and indirectly increase revenue. That is one of the most important benefits. Technically, there are many benefits, but in terms of business revenue, that is the most crucial part.
Willem Lambrechts - PeerSpot reviewer
Managing Director at Drebbel
Offers the ability to create multiple pipelines and the flexibility in filtering and reporting
We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I rate my experience with Data Cloud a nine out of ten."
"We never had a problem with stability."
"In my opinion, some of the most valuable features of Salesforce are the integrations it has with our internal systems, with sales planning probably being second, and then third is contact information."
"Overall, Data Cloud is a powerful product for unifying real-time customer data and enabling personalized activation."
"Because in many cases, we knew what was going to happen before it happened or before the opportunities arose, it allowed us to get a jump on sales and then a jump on delivery, so it allowed us to scale."
"If a client uses Data Cloud, they can save time and most importantly, they can save budget because I generate the target audience for marketing campaigns using unification."
"The solution is pretty easy to use and intuitive."
"Our primary use case for this solution ranges from using it for daily activities in sales to forecasting and KPIs and following up on every deal we are working on and every lease we are opening."
"It is a stable platform."
"Pipedrive's most valuable features are that you can keep the whole information that's related to managing your sales process and you can customize it easily. The person that we have who is customizing Pipedrive is very junior in means of software development or process development. He can easily use it, anyone can use the solution. It has a very easy user interface to customize your processes and apply them to the Pipedrive process."
"The biggest and the best feature is the view that you get when you log in, where you have a board like Kanban with columns that help you move deals along the process and really keep track of where you are."
"The initial setup is straightforward."
"Pipedrive makes it easy to understand who I'm talking to at a glance. It has all the activities, node features, opportunity interface, deal interface, and time drive deals.The sales process is extremely simple, which saves me time and energy. I can send the document for e-signature and make the most out of my deals. I can automatically send emails and phone calls. You need to do only a little API programming. It offers massive flexibility. You can run an entire enterprise on the platform. The ease of use facilitates huge adoption."
"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."
 

Cons

"Most of the time, I believe that not all SQL functions are working in Calculated Insights or in Query Builder."
"In my opinion, areas that can still improve Data Cloud include the speed of the user interface, which is somewhat a problem, and reporting, as creating reports could be a bit easier."
"Customizability is both an advantage and a disadvantage. While it provides a suitable solution with many pieces to integrate, it also adds complexity."
"Data Cloud is an overall average product."
"It is a very good product, but it is very complex to implement, change, develop, and integrate."
"You must pay more if you need an additional feature."
"The form builder works even though it has some shortcomings...Also, the forms don't have the ability to avoid or stop people from signing up if they don't have a corporate email."
"Reporting capabilities of the solution could be improved."
"New features sometimes seem bolted on rather than being smooth."
"Pipedrive is relatively stable, but the performance is lackluster compared to other solutions in this space."
"We are using the lowest version of it. As we become more sophisticated, we might outgrow the tool, but there are features that are available in the higher-level versions, which I'm unfamiliar with, that might be able to meet the needs we would have in the future."
"The automation process is challenging."
"We are using the lowest version of it. As we become more sophisticated, we might outgrow the tool, but there are features that are available in the higher-level versions, which I'm unfamiliar with, that might be able to meet the needs we would have in the future. They can maybe add some of the features to the basic version or make it more reasonably priced or free."
 

Pricing and Cost Advice

Information not available
"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."
"We pay $1000 a month for the tool."
"The solution is affordable."
"The product is expensive but provides valuable services."
"Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."
"As of now, the pricing and value are quite good."
"The price of Pipedrive has been reasonable."
"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."
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Top Industries

By visitors reading reviews
No data available
Outsourcing Company
11%
Construction Company
11%
Computer Software Company
10%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise1
Large Enterprise3
 

Questions from the Community

What needs improvement with Data Cloud?
The Salesforce team can make Data Cloud more user-friendly and a bit more open. The documentation should be improved. That is the first thing. They have very poor documentation on Data Cloud. For m...
What is your primary use case for Data Cloud?
We are mainly using Data Cloud to harmonize our Marketing Cloud personalization data and the customer data from our database. Whatever data is coming from Marketing Cloud personalization is streami...
What advice do you have for others considering Data Cloud?
The only good thing about Data Cloud is that it is easily integratable with different Salesforce systems or products. My overall rating for Data Cloud is six out of ten.
What needs improvement with Pipedrive?
New features sometimes seem bolted on rather than being smooth.
What advice do you have for others considering Pipedrive?
I'd recommend Pipedrive since it's easy to use and handles simple processes effectively. I'd rate the solution nine out of ten.
 

Comparisons

 

Overview

 

Sample Customers

Information Not Available
Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo
Find out what your peers are saying about Data Cloud vs. Pipedrive and other solutions. Updated: March 2026.
885,311 professionals have used our research since 2012.