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Bigin by Zoho CRM vs Microsoft Dynamics 365 Customer Service comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Bigin by Zoho CRM
Ranking in CRM
28th
Average Rating
8.6
Reviews Sentiment
7.5
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Microsoft Dynamics 365 Cust...
Ranking in CRM
13th
Average Rating
8.2
Reviews Sentiment
6.6
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of Bigin by Zoho CRM is 1.0%, up from 0.7% compared to the previous year. The mindshare of Microsoft Dynamics 365 Customer Service is 0.9%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

GS
Simplifies customer journey management with extensive value for startups
Bigin by Zoho CRM offers a suite of applications customized for the Indian market. Its modules, such as tax and invoicing, integrate smoothly with sales modules, managing the customer journey from start to end. It is startup-friendly and helps reduce the cost per lead, offering great value for small and mid-sized companies.
reviewer2748861 - PeerSpot reviewer
There is significant room for improvement in routing and setup challenges
The system is easy to use, especially when logging customer interactions or requests, which flow to the resolution teams. Users can attach documents and easily review past interactions. Microsoft Dynamics 365 Customer Service streamlines operations in my customer support department. The automation feature in Microsoft Dynamics 365 Customer Service impacts workflows positively by making work easier. When logging customer cases, they automatically flow to the resolution team instead of sending an email. Cases can be easily logged, and feedback can be checked in the same application without sending emails or calling the resolution team. The analytics and reporting tools work perfectly for improving service delivery. We can see full interactions, number of interactions, and how often customers reach out before resolutions, among other metrics. Since implementing the AI feature, our CS scores, customer effort scores, and customer satisfaction scores have improved tremendously. AI has several use cases where it responds to issues immediately and offers the best-case scenario for handling such cases, reducing human impact compared to manually processing complaints before resolution. The main benefit from using Microsoft Dynamics 365 Customer Service is the great improvement compared to the past manual method of escalating issues to the resolution team. Now, information is collected and logged, flowing to the resolution team, which has significantly improved turnaround times compared to the days it previously took to resolve customer complaints.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I rate Bigin by Zoho CRM nine out of ten."
"We can add users and products to the workflows."
"It is easy to integrate with other tools, and the customer service is excellent."
"We have observed a savings of about ten percent on staffing costs and a twenty percent increase in customer satisfaction, highlighting a significant reduction in customer effort."
"I mainly do customer management, setting records, and things like that."
"Integration is seamless. I have integrated Microsoft Dynamics customer service with other systems."
"The data is always available to the users regardless of location because of the tool's cloud-based nature. The solution is highly stable. I rate it a perfect ten. The product is highly scalable Microsoft Dynamics 365 Customer Service stands out due to its rich features, ease of deployment, and straightforward licensing structure."
"I find the advanced case management capabilities and the ability to track the SLAs of the product particularly valuable."
"There was a situation where we needed to integrate our system with other platforms quickly. Typically, this process would require using middleware or additional testing tools. However, integration was easy because we were using Microsoft Dynamics 365 Customer Service, which is a Microsoft product. It has built-in connectors that integrate with Microsoft systems, making the process much easier."
"It has easy-to-use customization features."
 

Cons

"Zoho CRM needs to incorporate HRM."
"The user interface is too modular and fragmented, posing challenges. The UI could be much better by the year 2025."
"The interface could be more appealing and attractive for users."
"The initial setup was not very straightforward because assigning the new processes with 365 was a bit complex."
"They could improve the components to be more user-friendly. It needs to be more interactive for new users to operate."
"The product doesn’t meet standard functionality. There should be enough features included in it."
"I believe enhancing the user interface to improve user experience and simplifying customization processes would enhance the platform."
"The product is expensive. It keeps improving. Once you've invested a lot in it, switching to a different system is hard."
"They could add a new chart or dashboard for visualization in the product."
"There are some occasional performance issues."
 

Pricing and Cost Advice

Information not available
"It is more expensive than other vendors."
"I rate Microsoft Dynamics 365 Customer Service pricing a five out of ten."
"The product's licensing is straightforward. It's user-based, so you decide how many users you want to license, and that's it. On the value-for-money scale, it's average. You do get what you pay for, so I wouldn't call it expensive."
"It is a decent price compared to multiple vendors and products available in the market."
"In terms of cost, the product offers competitive pricing for its feature set."
"While it will apply to all employees, not all will utilize it fully. From a cost perspective, it strikes a balance: It's not overly expensive but also not too cheap."
"The solution has a corporate enterprise license, which large corporations sign."
"The tool is a bit on the expensive side if we purchase it individually."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
15%
Manufacturing Company
15%
Healthcare Company
8%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Bigin by Zoho CRM?
We can add users and products to the workflows.
What needs improvement with Bigin by Zoho CRM?
The user interface is too modular and fragmented, posing challenges. The UI could be much better by the year 2025.
What is your primary use case for Bigin by Zoho CRM?
I am not currently using Bigin by Zoho CRM ( /products/bigin-by-zoho-crm-reviews ), but I have used it in a previous company for about five years. I often recommend Bigin by Zoho CRM ( /products/bi...
What is your experience regarding pricing and costs for Microsoft Dynamics 365 Customer Service?
The pricing is within the market range, but there is room for improvement. I have annual subscriptions.
What needs improvement with Microsoft Dynamics 365 Customer Service?
The main area for improvement is the pricing model. While it is competitive within the market, there is room for improvement, as is the case with most software vendors.
 

Overview

Find out what your peers are saying about Bigin by Zoho CRM vs. Microsoft Dynamics 365 Customer Service and other solutions. Updated: July 2025.
865,384 professionals have used our research since 2012.