| Product | Market Share (%) |
|---|---|
| BCG X | 3.1% |
| Bridgei2i BRIDGEpersona | 1.2% |
| Other | 95.7% |
BCG X is a cutting-edge digital solution offering advanced capabilities to meet the needs of modern businesses, driving efficiency and innovation.
BCG X combines technology and expertise to deliver transformative results across industries. It utilizes advanced analytics and AI to optimize operations, enhance productivity, and foster innovation. Clients benefit from tailored strategies that address complex challenges, making BCG X an essential partner in delivering measurable value.
What are the key features of BCG X?BCG X is implemented across industries such as retail, where it leverages AI to personalize customer experiences, and in manufacturing, it optimizes supply chain operations to reduce costs and improve efficiency. Its versatility and adaptability make it suitable for addressing diverse challenges, ensuring that businesses maintain a competitive edge.
Grow Existing Customers:
Recommendation from BRIDGEpersona is aligned to customer needs and preferences, and finds relevance in their immediate context. Improved relevance of marketing action – product, information or service – increases cross sell conversions many fold thereby boosting customer lifetime value.
Orchestrate personalization across channels and products and services:
Using APIs, insights from BRIDGEpersona get seamlessly embedded into your marketing stack. Contextualized and personalized recommendation on product or service is available at all times on any digital or human assisted channel that the customer chooses to arrive at.
Scale Personalization across the entire customer base:
BRIDGEpersona computes recommendations for the entire customer base. It allows you to accomplish real time contextualization of marketing actions for all concurrent inbound customer visits across all channels.
Improve Marketing ROI:
Campaigns can be designed with customer at the center rather than product centric or channel centric campaigns. Targeting customers with multiple competing product offers is replaced by a single most suited offer that removes the redundancy in marketing spend. This combined with improved cross sell conversions gets more out of your marketing dollars.
Deepen Customer Engagement and lower churn:
Delivering meaningful experiences through personalized marketing action builds customer trust. Customers see value in the relationship with the bank/ FI and start relying on you for their future needs
We monitor all Data and Analytics Service Providers reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
