Axiad Conductor vs Google Cloud Identity comparison

Axiad and Google are both solutions in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category. Axiad is ranked #27, while Google is ranked #6 with an average rating of 7.9. Axiad holds a 0.4% mindshare in IAMS, compared to Google’s 9.6% mindshare. Additionally, 100% of Axiad users are willing to recommend the solution, compared to 91% of Google users who would recommend it.

Axiad Conductor

Read 6 Axiad Conductor reviews

961 Views
317 Comparison Views

100% willing to recommend

Google Cloud Identity

Read 25 Google Cloud Identity reviews

3,616 Views
2,784 Comparison Views

91% willing to recommend

Axiad Conductor

Google Cloud Identity

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Executive SummaryUpdated on Jun 22, 2025

Google Cloud Identity and Axiad Conductor are competitors in the identity management sector. Based on the features provided, Axiad Conductor stands out for its robust security features, whereas Google Cloud Identity offers cost-effective integration within the Google ecosystem.

Features: Google Cloud Identity provides seamless integration with Google Workspace, context-aware access, and straightforward multi-factor authentication. Axiad Conductor offers advanced credential management, flexible multifactor authentication options, and comprehensive lifecycle management of credentials.

Room for Improvement: Google Cloud Identity could enhance its security depth and granular control features. It also lacks some advanced credential management functionalities that could hinder complex deployments. Axiad Conductor could simplify the initial setup process, optimize user interface intuitiveness, and enhance integration capabilities with non-PKI environments.

Ease of Deployment and Customer Service: Axiad Conductor offers customizable deployment models with high-touch customer support, ensuring a personalized user experience. Google Cloud Identity emphasizes easy integration and deployment, particularly benefiting those familiar with Google’s ecosystem, while providing accessible but less personalized support options.

Pricing and ROI: Google Cloud Identity's competitive pricing is appealing for businesses already leveraging Google services. It promises substantial ROI through integration benefits at lower initial setup costs. Axiad Conductor might incur higher initial expenses due to its sophisticated features but delivers a solid ROI by enhancing organization-wide security and functional robustness.

To learn more, read our detailed Axiad Conductor vs. Google Cloud Identity Report (Updated: September 2025).

Buyer's Guide

Axiad Conductor vs. Google Cloud Identity

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Axiad Conductor

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

27th

Average Rating

9.6

Reviews Sentiment

7.7

Number of Reviews

Ranking in other categories

Authentication Systems (23rd), Identity Management (IM) (59th), Privileged Access Management (PAM) (40th), Passwordless Authentication (9th), Identity Threat Detection and Response (ITDR) (41st), Insider Risk Management (25th), Multi-Factor Authentication (MFA) (8th), Non-Human Identity Management (NHIM) (15th)

Google Cloud Identity

Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)

6th

Average Rating

7.6

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

Enterprise Mobility Management (EMM) (10th), Cloud Resource Access Management (5th)

Mindshare comparison

As of October 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Axiad Conductor is 0.4%, down from 0.4% compared to the previous year. The mindshare of Google Cloud Identity is 9.6%, down from 12.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
Product	Market Share (%)
Google Cloud Identity	9.6%
Axiad Conductor	0.4%
Other	90.0%

Identity and Access Management as a Service (IDaaS) (IAMaaS)

Featured Reviews

Eric Brown

Cybersecurity Director - Enterprise Identity & Access Management at SAIC

The day-to-day tasks, running the servers, and making sure that everything is patched is all handled by the platform

The most valuable feature is the overhead management of the platform. There is less for my team to worry about. The day-to-day tasks, running the servers, and making sure that everything is patched is all handled by the platform. We just consume the service and work with them to refine it, making it even more valuable. Aside from Active Directory, anything that is a multi-factor platform is handled through Axiad Cloud. It is critical for helping to enforce usage of authentication devices across our organization. One of our requirements to continue some of our contracts is to have multi-factor authentication across all devices accessing the network. It is extremely easy to enroll a user with “One Click Issuance”. I have had very few calls to the service desk regarding enrollment. It takes a couple of minutes to enroll a user with "One Click Issuance". Deploying and managing authenticators is very easy, either done by a mobile application or enrollment of an OTP token. It is very simple. This is important to my userbase, which makes it important to me. Functionality-wise, it is pretty solid.

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Joel Prodigalidad

Central and Enduser Computing Manager at Infopro Business Solutions, Inc.

User-friendly solution simplifies modern application integration and streamlines data investigation

We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution has also saved us time by having end-users troubleshoot issues through the MyCircle feature, and has definitely reduced the efforts of our administrators. It is saving us five to 10 minutes per incident."

"The life cycle management of credentials is the aspect that we have found to be the most useful... The differentiator that Axiad provided was the ability to provide users a way to self-serve the updating of their credentials on their private keys. That was the feature we were most interested in and Axiad does an excellent job of it."

"And when it comes to enrolling a user, it's super easy with One Click Issuance... It's so easy now that we can offload the process to our clients who can self-enroll. Previously, we would have to do the enrollment process because it was so complicated."

"It's very user-friendly. We're issuing YubiKeys for our corporate users and they just plug it in, go to the Axiad Cloud portal, and click the issue button. It's a couple of steps."

"Aside from Active Directory, anything that is a multi-factor platform is handled through Axiad Cloud. It is critical for helping to enforce usage of authentication devices across our organization."

"What I have found most valuable is the overall way Axiad listened to our problems and helped us solve them. They provided guidance and expertise, with their experience, that enabled us to be successful in a very challenging space."

"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."

"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."

"Google Cloud Identity uses what they call organizational units (OUs) instead of the security groups you'd find in Microsoft's Entra."

"The best features of Google Cloud Identity are that it's free and works with modern applications, meaning if it's OAuth or using the OAuth protocol, it's very easy to integrate with those applications."

"The most valuable feature is the performance."

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

"The most valuable feature is that you can manage users from one central location."

"The most beneficial feature for enhancing security is context-aware access."

More Google Cloud Identity pros

Cons

"With their licensing model, it becomes hard to scale. For example, we couldn't roll it out enterprise-wide because if you scale it across more than 100,000 users, the cost becomes too exorbitant."

"There are just some minor tweaks that could be made on the front end. It would be cool to have nicknames for authenticator devices. If you have more than one, it's hard to discern what you have."

"We would prefer that the solution be hosted in Canada because we're a Canadian entity. That would be nice to have. It's not a feature, as such, but it would really make us a lot happier if it could be located in Canada."

"macOS is notoriously ever-evolving and it's difficult to keep pace with it as it pertains to certain kinds of crypto authentication. That's really not even on Axiad. That's a decision by Apple, but it makes it a moving target."

"I would like a more modern look to the portal."

"I'm looking forward to seeing how they move to FIDO U2F as their primary authentication method across all of their solutions."

"Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing."

"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."

"The solution's storage capacity could be increased."

"I want the tool to improve its support. It should also incorporate some functionalities. Currently, preparing presentations in Google is a pain point. The tool’s certain features like user provisioning are not intuitive as well. The product’s LDAP support is very poor. Clients do not trust the product due to the spam."

"The interface could be more user-friendly."

"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."

"There is room for improvement in the configuration of their security policies. It seems quite basic."

"Technical support is slow."

More Google Cloud Identity cons

Pricing and Cost Advice

"Don't just focus on the hardware or software costs of acquiring a solution, but look at it from the perspective that so much of what it takes to run a PKI environment has to do with the people who are running it.... look at the total cost of ownership and not just the cost of acquisition."

"The pricing is very competitive for what is offered at the level that we need. They are right there with what the industry standards are. They tend to be a little bit less, in terms of cost, when we are talking about security at government standards. So, I would say that they have a slight advantage on cost compared to the industry average. They are the lower cost solution and the best bargain out on the market today."

"Axiad's pricing was what we were expecting. It was at the right spot. They were competitive."

"It's very cheap on a per-year basis. The cards themselves last about three years and the license is on the order of double-digit dollars per user, and not hundreds of dollars per user, per year."

"The licensing cost depends on the partners and the relationship between the company and the partners."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"The solution is not expensive."

"The product is billed on a monthly basis depending on the number of users."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"The pricing is a bit expensive."

"Licensing fees are on a yearly basis."

"We probably spend about $50,000 a year on licensing."

More Google Cloud Identity pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

17%

Government

11%

Manufacturing Company

Financial Services Firm

Computer Software Company

18%

Manufacturing Company

10%

Comms Service Provider

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	4
Large Enterprise	8

Questions from the Community

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How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...

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What do you like most about Google Cloud Identity?

The most valuable feature of Google Cloud Identity is its stability.

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.

See all answers

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Compared 4% of the time

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Compared 1% of the time

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Product Reports

Buyer's Guide

Axiad Conductor

October 2025

Download Axiad Conductor product report

Buyer's Guide

Google Cloud Identity

September 2025

Download Google Cloud Identity product report

Also Known As

Axiad Cloud

Cloud Identity, Cloud Identity Premium

Overview

Axiad Conductor offers a user-friendly platform for managing multifactor authentication and credential lifecycle, supporting seamless transitions to cloud environments for enhanced security compliance and access control.

Axiad Conductor stands out with intuitive management of multifactor authentication systems, assertive device lifecycle management, and a managed cloud solution that streamlines operations. It promotes user self-service for credential updates, minimizing the need for extensive training. With the capability to handle large networks, it enhances efficiency while meeting contract demands. Addressing user suggestions, plans include interface design updates and Canadian hosting, although macOS's frequent updates pose integration challenges.

What are the principal features of Axiad Conductor?

"One Click Issuance": Simplifies user enrollment through easy interface actions.
Multifactor Authentication: Manages critical authentication processes securely.
PKI Support: Facilitates seamless management in PKI environments.
Credential Self-Service: Empowers users to handle updates independently.
Cloud Management: Reduces operational burdens due to its managed environment.

What should users look for in terms of ROI and benefits?

Efficiency: Streamlined operations boost productivity across large networks.
Flexibility: Adaptability to meet evolving challenges and contract requirements.
User Empowerment: Enables users to manage their credentials autonomously.
Compliance: Supports regulation adherence effortlessly.

In diverse industries, Axiad Conductor is implemented to manage multifactor authentication and PKI elements like smart cards and YubiKeys. Organizations leverage it to ensure compliance, facilitate secure workforce access, and transition PKI systems to the cloud, handling substantial volumes of smart card and machine certificates with ease.

Axiad

Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in G Suite as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location - the Google Admin console.

Google

Sample Customers

Information Not Available

ExtraHop Networks, HealthChannels

Buyer's Guide

Axiad Conductor vs. Google Cloud Identity

September 2025

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