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AWS IoT Core vs EMQX comparison

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AWS IoT Core
Ranking in IoT Connectivity
1st
Average Rating
9.6
Number of Reviews
2
Ranking in other categories
No ranking in other categories
EMQX
Ranking in IoT Connectivity
2nd
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Message Queue (MQ) Software (11th)
 

Mindshare comparison

As of December 2025, in the IoT Connectivity category, the mindshare of AWS IoT Core is 30.3%, down from 41.5% compared to the previous year. The mindshare of EMQX is 26.1%, down from 40.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IoT Connectivity Market Share Distribution
ProductMarket Share (%)
AWS IoT Core30.3%
EMQX26.1%
Other43.599999999999994%
IoT Connectivity
 

Featured Reviews

Christophe De Mulder - PeerSpot reviewer
Head Platform teams & principal enterprise architect at a manufacturing company with 10,001+ employees
Uses managed connectivity to stream telemetric data and reduce internal setup efforts
TLS encryption is used on the MQTT protocol, but no other specific security features are used. A custom certificate handling system has been built for short-lived and device-specific IoT device certificates, so a custom security model has been built. AWS IoT Core is used for the core only, and events are streamed to Kafka where they are further processed. Whether AWS IoT Core or another solution is used, it would not make that big of a difference because it just throws the events to the Kafka broker. There are no lacking features because the pure core is used and the rest is managed in-house. Discussions have been had with the AWS team itself. If AWS IoT Core is used just for basic functionality, it is very expensive. Price calculations were done together with AWS, the core product team, and the product manager for AWS IoT Core. They made an adaptation, and a few quarters ago, they introduced a feature that allows paying a decent price for just using the basic things that are needed. The price setting point of view is satisfactory. Building it ourselves was looked at because it was too expensive. Some open source tooling was considered because the key thing about having a good solution is that the open source tools that could be found were more than enough. The key thing is, of course, to make it resilient.
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
18%
Manufacturing Company
11%
Comms Service Provider
7%
Retailer
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

What needs improvement with AWS IoT Core?
TLS encryption is used on the MQTT protocol, but no other specific security features are used. A custom certificate handling system has been built for short-lived and device-specific IoT device cer...
What is your primary use case for AWS IoT Core?
AWS IoT Core is used to stream in telemetric data from the vehicle. Predictive maintenance of vehicles is performed using this data to determine whether tires, the engine will fail, or if the vehic...
What advice do you have for others considering AWS IoT Core?
The core only is used, and the reason is because it is the core business, and there are a lot of things that are done in-house and done more efficiently. For people who want to use basic functional...
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Comparisons

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Overview

 

Sample Customers

Expedia, Intuit, Royal Dutch Shell, Brooks Brothers
Information Not Available