

Automic Automation and Zapier compete in the automation software category. While Automic Automation seems suitable for complex workflow management with robust integrations, Zapier holds the advantage for its ease of use and extensive app connectivity.
Features: Automic Automation integrates extensively with platforms like SAP, Oracle, and FTP, supports intricate script-based automation for workflow efficiency, and offers centralized management. Zapier provides a vast array of app integrations, enabling task automation through a simple, no-code interface that simplifies connecting disparate systems.
Room for Improvement: Automic Automation could improve its reporting capabilities, technology stability, and integration with big data analytics. Simplifying the user interface would also enhance usability. Enhancements for Zapier could include an expanded application library, improved Google Sheets integration, and better Zap logic functions and error handling.
Ease of Deployment and Customer Service: Automic Automation offers flexible deployment options across on-premises, hybrid, and public clouds, suiting large enterprises, though its complexity can lead to customer service hurdles. Zapier is cloud-based for rapid deployment but faces challenges with responsiveness and personalized support.
Pricing and ROI: Automic Automation's pricing, based on server numbers, offers cost-effectiveness with comprehensive features, though it tends to be higher than smaller competitors. Zapier offers a range of plans from free to premium, with costs escalating for high transaction volumes, but users find value in its ease and integration capabilities.
Automic Automation has helped reduce workload failure rates by fifty percent.
In a scenario where employing three resources for three months might cost approximately $18,000 to $20,000, Zapier provides substantial cost savings.
They react quickly when it is urgent.
They are highly knowledgeable in their product area and very easy to work with.
If you put the tickets in for which you need help right away, they get back to you right away.
Their technical support is good; they respond promptly and are very helpful.
This can help if you need assistance, as you can communicate with the community and support system, and most issues are already resolved by AI.
The experience was positive with prompt responses from their team.
We have small clients running a thousand tasks per day and big enterprises running one million or two million tasks per day.
The solution effectively supports our existing user base and is equipped to scale further.
It does not perform real-time scalability in our environment, but because of the way we have built it, it can scale well past any thresholds with no issues.
Zapier is suitable for small or simpler automation but not for complex ones.
Scaling it gets quite expensive, and while I cannot evaluate it purely from a technology perspective, compared to Workato, I would give Zapier a seven for scalability.
The stability of the solution is excellent.
In a well-tuned environment, it runs very smoothly.
So far, I have not encountered any issues related to instability such as lagging, crashing, or downtime.
In my current company, we had significant challenges with Zapier regarding maintenance, as Zaps were often broken, not necessarily due to Zapier, but due to changes in the input variables.
It does not work as well for activities that require real-time input/output, but it works very well for batch, ETL, or similar cases.
Pricing is a major issue for some clients due to changes in Broadcom's pricing model, causing some to seek alternative solutions.
A feature that provides a dependency chart or tree diagram would be very helpful.
The error message options in the dashboard should be improved. It should be user-friendly so that beginners or non-technical users can figure out the problems and solutions on their own.
You can build similar or dependent automations in one Zap, which helps with understanding the process without switching between different records.
Having flexibility in creating more complex automation would eliminate the need to transform data within the source or destination.
Broadcom decided to change the way of licensing by moving to the number of jobs runs and then they say that clients have to pay three million because they run one million jobs per day.
Due to the increased pricing, some of them are thinking of reducing tasks in Automic to have fewer executions.
The pricing has been increasing significantly over the years, raising operational costs instead of reducing them.
The pricing is in accordance with market standards and even lower in some cases.
The pricing of Zapier is slightly higher compared to other market automation tools such as Pabbly, Make.com, and N8N, which have good features but are priced lower than Zapier.
A standout feature is the comprehensive versioning, allowing easy rollback to previous states.
Designing workflows is made easier by the graphical user interface, simplifying complex tasks.
It supports high availability by operating multiple servers concurrently, which means users do not experience outages or the need to log in again, even if some servers are updated.
They have approximately 7,000 connections.
The automation capabilities are impressive.
Creating integration points through webhooks is particularly useful for anyone working on integration projects.
| Product | Market Share (%) |
|---|---|
| Automic Automation | 0.3% |
| Zapier | 0.6% |
| Other | 99.1% |

| Company Size | Count |
|---|---|
| Small Business | 19 |
| Midsize Enterprise | 14 |
| Large Enterprise | 67 |
| Company Size | Count |
|---|---|
| Small Business | 30 |
| Midsize Enterprise | 10 |
| Large Enterprise | 7 |
Automic Automation offers a web-based GUI for high scalability and flexibility, integrating with platforms like SAP and Oracle. It promotes efficient process automation and supports multiple OS environments, benefiting diverse industries with its robust predictive capabilities.
Automic Automation facilitates process automation and workload management, providing valuable integration with applications like SAP and Oracle. It supports a wide range of operating systems and environments, enabling seamless workflow automation. It features a web-based interface accessible across devices, ensuring scalability and flexibility for complex job automation. Users find its predictive capabilities and platform support instrumental in enhancing operations, although improvements are noted in reporting, cloud integration, and documentation. Licensing and pricing structures also present room for optimization, along with workflow dependency management and smoother upgrade paths.
What are the key features of Automic Automation?
What benefits and ROI should users expect from Automic Automation?
Automic Automation sees implementation in industries like banking, finance, and telecommunications, where it automates ERP systems, schedules batch jobs, integrates workloads, and manages file transfers. By supporting SAP, Oracle, and ETL tasks, it aids efficiency and workload automation across varied environments including cloud and mainframe systems.
Zapier connects thousands of apps, enabling seamless automation without coding. It supports webhooks, multi-step tasks, and a wide array of integrations. Despite needing enhancements in Google Sheets capabilities, API limits, and UI, it remains a tool for boosting productivity across many sectors.
By linking tools such as Google Sheets, HubSpot, Slack, and Salesforce, Zapier allows users to automate workflows without coding expertise. Its integrations serve logistics operations, CRM, and social media management. Users can process tracking exceptions and streamline operations with third-party software like QuickBooks, Zoho, and Power BI. Although users suggest features like better Google Sheets handling and improved collaboration tools, Zapier continues to provide expansive automation, enhancing efficiency and facilitating new opportunities through integrations.
What Features Stand Out in Zapier?In logistics, Zapier enhances operations by automating exception tracking and third-party software integration. Its use in CRM and social media streamlines lead creation and workflow automation. Users from diverse industries leverage its extensive connectivity to support intelligence management, generate analytical insights, and execute cross-functional tasks efficiently.
We monitor all Business Orchestration and Automation Technologies reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.