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Acquia Lift vs Adobe Target comparison

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Acquia Lift
Ranking in Personalization Engines
18th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
Adobe Target
Ranking in Personalization Engines
1st
Average Rating
7.8
Number of Reviews
19
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Personalization Engines category, the mindshare of Acquia Lift is 1.2%, up from 0.3% compared to the previous year. The mindshare of Adobe Target is 10.3%, down from 31.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Personalization Engines Market Share Distribution
ProductMarket Share (%)
Adobe Target10.3%
Acquia Lift1.2%
Other88.5%
Personalization Engines
 

Featured Reviews

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AnkitSingh5 - PeerSpot reviewer
Lead Analytics Engineer at Brillio
Creating campaigns has become simpler with intuitive tools, though faster support is needed
The customer support team is very slow in responding to queries. If the support team could be quicker in responding, it would be much improved. Sometimes the system slows down, and we need to move certain campaigns into the archive folder to prevent lag. Major lag occurs when there are a large number of campaigns.
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
24%
Retailer
10%
Manufacturing Company
9%
Computer Software Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise3
Large Enterprise12
 

Questions from the Community

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What needs improvement with Adobe Target?
The customer support team is very slow in responding to queries. If the support team could be quicker in responding, it would be much improved. Sometimes the system slows down, and we need to move ...
What is your primary use case for Adobe Target?
I use Adobe Target primarily for creating A/B tests and doing personalization.
What advice do you have for others considering Adobe Target?
Adobe Target is the simplest tool for A/B testing. The user interface is very easy to use, and it is self-explanatory. Just go and start by looking into the documentation provided on the Adobe site...
 

Comparisons

 

Also Known As

No data available
Episerver Personalization
 

Overview

 

Sample Customers

Hubert Burda Media
Philips, Swisscom, Progrexion