| Product | Market Share (%) |
|---|---|
| Adobe Advertising | 3.0% |
| 4C Scope | 0.5% |
| Other | 96.5% |
Scope by 4C is the only self-service platform that creates value through direct inventory integrations into closed ecosystems, isn't biased by media ownership, doesn't make a living through cookies, and is built from the ground up around transparency. The future of marketing means being able to execute campaigns against a single audience definition across channels, optimize for business outcomes regardless of data source, and manage campaigns in flight using data science and tested tools.
Adobe Advertising Cloud connects your customer data to your media and your customers to your brand - to find the path to every customer, follow a Leader in advertising.
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