SAP's Customer Data Cloud helps grow your audience and build trusted, personalized customer relationships based on transparency and personal data control.
| Product | Mindshare (%) |
|---|---|
| SAP Customer Data Cloud | 30.4% |
| LoginRadius | 39.1% |
| Akamai Identity Cloud | 30.4% |
| Other | 0.09999999999999432% |
SAP Customer Data Cloud was previously known as Gigya Customer Identity Management.
Nutricia-Danone, ESI, Frontier Communications, Medialaan, Verizon Wireless, Talpa Media
| Author info | Rating | Review Summary |
|---|---|---|
| Specialist Programmer at a tech services company with 10,001+ employees | 4.0 | I find SAP CDC easy to use with great documentation, enhancing security and customer satisfaction through consent management. However, I struggled with its user access and authorization features, finding granular control difficult to achieve. |
| Senior Director Tech Ops at a sports company with 501-1,000 employees | 4.0 | We found the Registration/Login and SSO tools extremely valuable, saving us significant costs and enabling revenue. Our deployment was smooth, and support excellent, though we'd like more disaster recovery. User migration was the biggest challenge. |