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Cloudflare Web Application Firewall Reviews

Vendor: Cloudflare
4.2 out of 5
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What is Cloudflare Web Application Firewall?

Cloudflare Web Application Firewall's intuitive dashboard enables users to build powerful rules through easy clicks and also provides Terraform integration. Every request to the WAF is inspected against the rule engine and the threat intelligence curated from protecting over 27 Million websites. Suspicious requests can be blocked, challenged or logged as per the needs of the user while legitimate requests are routed to the destination, agnostic of whether it lives on-premise or in the cloud. Analytics and Cloudflare Logs enable visibility into actionable metrics for the user.

Get the Cloudflare Web Application Firewall Buyer's Guide and find out what your peers are saying about Cloudflare Web Application Firewall, Prisma Cloud by Palo Alto Networks, Imperva Application Security Platform and more!
Cloudflare Web Application Firewall is the #7 ranked solution in top Web Application Firewalls. PeerSpot users give Cloudflare Web Application Firewall an average rating of 8.4 out of 10. Cloudflare Web Application Firewall is most commonly compared to Prisma Cloud by Palo Alto Networks: Cloudflare Web Application Firewall vs Prisma Cloud by Palo Alto Networks. Cloudflare Web Application Firewall is popular among the large enterprise segment, accounting for 47% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a computer software company, accounting for 13% of all views.
Buyer's Guide
Cloudflare Web Application Firewall
January 2026
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Cloudflare Web Application Firewall mindshare

As of February 2026, the mindshare of Cloudflare Web Application Firewall in the Web Application Firewall (WAF) category stands at 5.6%, down from 6.6% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Web Application Firewall (WAF) Market Share Distribution
ProductMarket Share (%)
Cloudflare Web Application Firewall5.6%
Fortinet FortiWeb7.8%
Imperva Application Security Platform7.8%
Other78.8%
Web Application Firewall (WAF)

PeerResearch reports based on Cloudflare Web Application Firewall reviews

TypeTitleDate
CategoryWeb Application Firewall (WAF)Feb 4, 2026Download
ProductReviews, tips, and advice from real usersFeb 4, 2026Download
ComparisonCloudflare Web Application Firewall vs Fortinet FortiWebFeb 4, 2026Download
ComparisonCloudflare Web Application Firewall vs F5 Advanced WAFFeb 4, 2026Download
ComparisonCloudflare Web Application Firewall vs Imperva Application Security PlatformFeb 4, 2026Download
Suggested products
TitleRatingMindshareRecommending
Prisma Cloud by Palo Alto Networks4.22.0%98%113 interviewsAdd to research
Imperva Application Security Platform4.37.8%95%133 interviewsAdd to research
 
 
Key learnings from peers

Valuable Features

Cloudflare Web Application Firewall's key features include ease of configuration, DDoS protection, custom and managed firewall rules, OWASP rulesets, caching, scalability, rate limiting, analytics, and integration capabilities. It covers features such as DNS setup, bot attack protection, geo-redundant rules, and advanced reporting. Users find it valuable for its low false positives, stability, performance, and user-friendliness. Its comprehensive security solution provides load balancing and protection against common web threats and SQL attacks.
  • "Cloudflare has positively impacted my organization by making it easier for me to handle and set up DNS for multiple clients; I can easily go in and access their accounts, make changes they need, and it's a one-stop shop."
  • "The stability of Cloudflare Web Application Firewall deserves a perfect 10 out of 10."
  • "The setup process is very simple for me."

Room for Improvement

Cloudflare Web Application Firewall needs improvement in updating the ModSecurity core rule set and enhancing documentation for newcomers. Users suggest better integration with different platforms, improved reporting granularity, and a reduction in false-negative alerts. There's a call for enhanced customer support and more intuitive interfaces. Users also desire advanced features like rate limiting and DDoS protection, along with better log management and visibility. Challenges with third-party integration and latency issues are noted, as well as the need for shorter learning curves.
  • "The user interface is very simple and straightforward, but users need knowledge about DNS to accomplish tasks."
  • "They need to improve their support because getting a response for basic requests took around 48 hours, which is too long."
  • "The product can improve by having more multitenancy capability, which is currently not available."

ROI

Cloudflare Web Application Firewall provides immediate ROI. This protection is crucial for e-commerce and banking services. Although it doesn't directly impact bandwidth costs, it offers savings on protection and caching can reduce bandwidth by storing static content. Costs are clear when on a plan, with many features accessible for free, making its pricing reasonable. Setting it up requires some initial time investment, but it operates efficiently afterwards.

Pricing

Enterprise buyers find Cloudflare Web Application Firewall pricing reasonable and competitive, with no upfront infrastructure costs due to its SaaS model. Monthly pricing ranges from $20 to $200, with additional features available. Licensing follows a subscription-based model, typically paid annually at around $10,000 for enterprises. Although some users express concerns about cost transparency and occasional high pricing, others appreciate its affordability compared to competitors. Overall, it is considered a cost-effective solution.
  • "It is not too pricey."
  • "It starts at $20 and can easily go up to $200 monthly"
  • "Cloudflare Web Application Firewall is more affordable than other solutions."

Popular Use Cases

Cloudflare Web Application Firewall is utilized primarily for protecting web applications by acting as a firewall, filtering bad Layer 7 traffic, providing DDoS protection, load balancing, CDN services, and offering secure verification processes. Various companies use it for different industries, including manufacturing and banking, to secure both internet-connected and internal applications, manage DNS zones, route traffic, and set up zero-trust policies on web domains globally.

Service and Support

Customer service and support for Cloudflare Web Application Firewall generally receive favorable feedback. Users highlight effective and responsive technical assistance, especially with enterprise plans. Some mention challenges with Indian support, including scheduling issues and limited technical expertise. Others find satisfaction in local support and resellers. While many are content without needing direct support, some note room for improvement in response times and instances of inadequate customer interaction.

Deployment

Cloudflare Web Application Firewall's initial setup is often seen as straightforward and easy. Several users mention it requiring minimal time, ranging from minutes to a few days, depending on organizational needs and complexity. Some find it challenging due to documentation issues, while others emphasize the importance of DNS knowledge. Organizations with technical expertise find it seamless, although certain adjustments for specific requirements may extend the timeline.

Scalability

Users express confidence in Cloudflare Web Application Firewall's scalability. It seamlessly accommodates growth, with numerous organizations highlighting its capacity for extensive user bases. Automation options through APIs allow efficient management, while strong scalability ratings showcase its ability to meet diverse needs. Though cost considerations exist, especially when compared to open-source options, Cloudflare's features and ease of scaling make it favorable. Many major companies and thousands of users successfully utilize Cloudflare Web Application Firewall daily.

Stability

Cloudflare Web Application Firewall is praised for stability. Many report its performance as excellent, without crashing or freezing, and emphasize its reliability against bugs or glitches. Some highlight its features, like rate-limiting and DDoS protection. Users rate its stability highly, often giving scores between eight to ten out of ten. Occasionally, software updates may encounter issues, but they are resolved quickly. Several users note its consistent uptime with minimal disruptions.
These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.
Download our Cloudflare Web Application Firewall Buyer's Guide for additional reliable information.

Review data by company size

By reviewers
Company SizeCount
Small Business12
Midsize Enterprise6
Large Enterprise6
By reviewers
By visitors reading reviews
Company SizeCount
Small Business246
Midsize Enterprise118
Large Enterprise319
By visitors reading reviews

Top industries

By visitors reading reviews
Computer Software Company
13%
Manufacturing Company
9%
Financial Services Firm
8%
Comms Service Provider
8%
Government
6%
Media Company
6%
Insurance Company
5%
Healthcare Company
5%
Outsourcing Company
4%
Construction Company
4%
Educational Organization
4%
Retailer
3%
Real Estate/Law Firm
3%
Hospitality Company
3%
University
3%
Non Profit
2%
Performing Arts
2%
Energy/Utilities Company
2%
Legal Firm
2%
Marketing Services Firm
2%
Consumer Goods Company
1%
Wholesaler/Distributor
1%
Pharma/Biotech Company
1%
Recreational Facilities/Services Company
1%
Transportation Company
1%

Compare Cloudflare Web Application Firewall with alternative products

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Learn more about Cloudflare Web Application Firewall

Cloudflare Web Application Firewall was previously known as Cloudflare WAF.

Cloudflare Web Application Firewall customers

crunchbase, udacity, marketo, okcupid, zendesk

Related questions

  • 69
Which lesser known firewall product has the best chance at unseating the market leaders?
  • 39
Which WAF solution would you recommend to cater to 100 to 125 concurrent sessions?
  • 88
What do you recommend for a securing Web Application?
  • 41
Fortinet vs Sophos? Help choose a NGFW solution that can replace Microsoft TMG.
  • 25
Imperva WAF vs. Barracuda: Which One is Better?
  • 87
F5 vs. Imperva WAF?
  • 170
When should companies use SSL Inspection?
  • 226
NGFW with URL Filtering vs Web Proxy
  • 236
How does a WAF help to protect against DDoS attacks?
  • 46
What's right for me? Fortinet or Citrix?

Product Categories

Product Categories
Web Application Firewall (WAF)

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Cloudflare Web Application Firewall Reviews Summary
Author infoRatingReview Summary
IT Manager at Amla Commerce4.0Cloudflare Web Application Firewall effectively protects our global sites from attackers with features like WAF, rate limiter, and bot protection. Despite its benefits, support response times are slow. I've observed a positive return on investment with this solution.
Owner at Hga consulting5.0I've used Cloudflare Web Application Firewall across all client domains for years; it's easy to set up, integrates well with DNS, offers strong protection and analytics, and the support and pricing have consistently met my needs.
Senior Enterprise Security Architect at HGS - Hinduja Global Solutions4.5As a senior enterprise architect, I utilize Cloudflare Web Application Firewall for DDoS protection and data injection security. Although it features a vast signature repository, the learning curve is lengthy. Improvements in AI integration and web filtering are needed.
Network Architect at a computer software company with 11-50 employees4.5I use Cloudflare Web Application Firewall for securing web apps and DDoS protection, valuing its rate limiting, custom rules, and operational manageability. However, it needs more multitenancy features. I prefer Cloudflare and also use Azure Application Gateway.
Senior Software Engineer at FalconX4.0I primarily use Cloudflare Web Application Firewall for routing and monitoring purposes. It's easy to set up, supports caching for static content, and stays updated on security vulnerabilities. However, I've noticed some latency issues that could be improved.
Chief Information Security Officer at BIGBANK AS4.5We use Cloudflare Web Application Firewall to protect our websites with features like rate-limiting and DDoS protection. While effective, notifications could be improved. We switched due to rising DDoS threats, finding it superior to local alternatives and Akamai.
Solutions Architect at Amazure Technologies Private Limited4.5I am using Cloudflare Web Application Firewall for a manufacturing business migrating from AWS, enjoying features like CDN and DDoS protection. Improvements needed include advanced DDoS protection, rate limiting, and better customer support for Indian clients.
Head of Software Development at Obase4.0No summary available