Best Social Media Analytics Solutions

Brandwatch is the world’s leading enterprise social intelligence company, allowing users to analyze and utilize conversations from across the social web.It is the perfect platform to make sense of the chatter about your brand online.We crawl the internet, archiving social media data from over 90 million sources in 27 languages. Users are then offered the chance to search this data in Brandwatch's web-based interface, both proactively and retroactively for mentions of their brand or keyword, using a sophisticated and powerful query creation process.The app includes an advanced suite of features that allows the data to be chopped and sliced to provide useful insights, through graphing, categorization, geolocation, metadata and countless other components.Understanding and monitoring your brand is just the start: Brandwatch also lets users engage with the communities they have isolated, responding to, assigning workflow and managing social media mentions with ease.

Hootsuite is a social media management platform that allows organizations to efficiently manage and analyze their social media presence. Its primary use case is to streamline social media marketing efforts by providing a centralized dashboard for scheduling, publishing, and monitoring content across multiple social media platforms.The most valuable functionality of Hootsuite is its ability to schedule and publish posts in advance, saving time and effort for organizations. With its intuitive interface, users can easily create and schedule content for various social media channels, ensuring consistent and timely messaging. Additionally, Hootsuite's content calendar provides a comprehensive overview of scheduled posts, allowing users to plan and organize their social media strategy effectively.Hootsuite also offers powerful monitoring and analytics features, enabling organizations to track and measure the impact of their social media efforts. Users can monitor mentions, comments, and messages across different platforms, allowing for quick and efficient engagement with their audience. The analytics dashboard provides valuable insights into key metrics such as reach, engagement, and audience demographics, helping organizations make data-driven decisions to optimize their social media strategy.Hootsuite helps organizations streamline their social media management, saving time and resources. By providing a centralized platform for scheduling, publishing, and monitoring content, it ensures consistent messaging and efficient engagement with the audience. The robust analytics capabilities further enable organizations to measure the effectiveness of their social media efforts and make informed decisions to drive better results. Hootsuite is a social relationship platform for businesses and organizations to collaboratively execute campaigns across social networks such as Twitter, Facebook, LinkedIn, and Google+ Pages from one secure, web-based dashboard. Advanced functionality includes tools for audience engagement, team collaboration, account security, and comprehensive analytics for end-to-end measurement and reporting.

Talkwalker is a social media analytics platform that provides you with a comprehensive overview of your company’s status across all major social media platforms.

Sprout Social is a comprehensive social media management platform that helps organizations streamline their social media presence. Its primary use case is to simplify the process of managing multiple social media accounts, scheduling posts, engaging with followers, and analyzing performance.The most valuable functionality of Sprout Social is its unified Smart Inbox, which consolidates all social media messages, comments, and mentions into one place. This allows organizations to efficiently respond to customer inquiries, monitor brand mentions, and engage with their audience in real-time.Sprout Social also offers robust scheduling capabilities, enabling users to plan and publish content across multiple social media platforms in advance. This feature saves time and ensures consistent messaging across channels.Furthermore, Sprout Social provides in-depth analytics and reporting tools, allowing organizations to measure the impact of their social media efforts. Users can track key metrics, such as engagement, reach, and conversions, to gain insights and make data-driven decisions.

IBM Watson Analytics for Social Media guides you through the traffic of social networks and automatically creates data visualizations for exceptionally insightful discoveries, all on the cloud. Identify a topic and quickly get relevant content that shows you interesting relationships and patterns. You can easily take the pulse of your audience, gain greater visibility into a topic or market and compare results with other data sources for new insights derived from different views of information.

Brand24 is the most effective method of monitoring your brand or product on the Internet. It is also a tool that measures the buzz around your brand, product or keyword.

Synthesio fuels the world’s leading brands and agencies with the social insights they need to improve communications, nurture customers and build great products. With Synthesio, our customers can focus on the people and conversations that matter, track online reputation, measure the ROI of social activities, and manage consumer relationships in one platform.

Mediatoolkit is an online & social media monitoring tool that tracks mentions of relevant keywords across 100 million sources, in real-time and in any language. Features include advanced Boolean search, powerful filtering options, engagement and sentiment data, competitive analysis, influencer dashboard, brand reports, custom alerts and digests, an unlimited number of users, keywords, and reports, and a mobile application for a seamless transition from desktop to mobile.