Manager, Marketing at a manufacturing company with 10,001+ employees
Real User
Top 10
Jun 30, 2026
I think the major area for improvement in Cordial is the cost of the services, which could be reduced. Additionally, I feel it could be created on a multilingual basis so it can be managed by different states and types of people. Even though it has a wide range of capabilities, integrating more AI-driven capabilities would make marketing and targeting more precise, which would be an added advantage to Cordial. Regarding Cordial's AI capabilities, I think it needs a little more accuracy. Sometimes, when a customer raises queries and then abandons their journey, the system still suggests actions on those queries without identifying at what stage the customer abandoned. This is an area where I think Cordial should improve.
AWS Marketplace is a digital catalog that hosts thousands of software listings from independent software vendors. Businesses can find, test, buy, and deploy software in one place, easing the deployment process.AWS Marketplace offers a vast range of third-party software and services for cloud-based enterprises, observable in its streamlined procurement cycle. It delivers extensive options for integration, deployment, and management of applications on the AWS cloud, optimizing agility and...
I think the major area for improvement in Cordial is the cost of the services, which could be reduced. Additionally, I feel it could be created on a multilingual basis so it can be managed by different states and types of people. Even though it has a wide range of capabilities, integrating more AI-driven capabilities would make marketing and targeting more precise, which would be an added advantage to Cordial. Regarding Cordial's AI capabilities, I think it needs a little more accuracy. Sometimes, when a customer raises queries and then abandons their journey, the system still suggests actions on those queries without identifying at what stage the customer abandoned. This is an area where I think Cordial should improve.