SAP Data Hub vs Zapier comparison

The compared SAP and Zapier solutions aren't in the same category. SAP is ranked #33 in DG , and holds a 1.1% mindshare in the category. Zapier is ranked #14 in CDI , with an average rating of 7.6, and holds a 2.7% mindshare. Additionally, 66% of SAP users are willing to recommend the solution, compared to 94% of Zapier users who would recommend it.

SAP Data Hub

Read 3 SAP Data Hub reviews

1,296 Views
687 Comparison Views

66% willing to recommend

Zapier

Read 48 Zapier reviews

2,523 Views
883 Comparison Views

94% willing to recommend

SAP Data Hub

Zapier

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Executive Summary

We performed a comparison between SAP Data Hub and Zapier based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Collibra, Informatica and others in Data Governance.

To learn more, read our detailed Data Governance Report (Updated: March 2026).

Buyer's Guide

Data Governance

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SAP Data Hub

Average Rating

7.6

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Data Governance (33rd), Metadata Management (15th)

Zapier

Average Rating

8.4

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Data Integration (27th), Cloud Data Integration (14th), Business Orchestration and Automation Technologies (20th), AI Software Development (16th)

Mindshare comparison

SAP Data Hub and Zapier aren’t in the same category and serve different purposes. SAP Data Hub is designed for Data Governance and holds a mindshare of 1.1%, up 1.0% compared to last year.
Zapier, on the other hand, focuses on Cloud Data Integration, holds 2.7% mindshare, up 1.6% since last year.

Data Governance Mindshare Distribution
Product	Mindshare (%)
SAP Data Hub	1.1%
Microsoft Purview Data Governance	11.5%
Collibra Platform	8.6%
Other	78.8%

Data Governance

Cloud Data Integration Mindshare Distribution
Product	Mindshare (%)
Zapier	2.7%
AWS Glue	8.8%
AWS Database Migration Service	7.4%
Other	81.1%

Cloud Data Integration

Featured Reviews

Vijaya Macherla

GTM Lead at Capgemini

The solution is seamless, but the database sometimes leads to confusion

We used to have multiple different kinds of databases, which internally, had different compliance levels. Retention management is very different now. If the policy is live and the claim has been completed, I couldn't archive the claim. I needed to keep a reference integrity of that claim and understand which policy paid out the claim. With this solution, the policy came in six months ago and qualified for archiving. The claim had been paid and in every environment, the claim had been closed, including the reporting system, the claims system, etc. With the payment set gateway, I can just go and archive. But, we had a hard time during this process. I rate the overall solution a seven out of ten.

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MuhammadImran

Go High Level Manager at Virtual Worker Now

Automation expertise grows and enhances global collaboration

The most valuable aspect is the ability to integrate with over 20,000 applications, which is a superior feature compared to Make.com that has limited applications access. I use multi-step automation workflows in my tasks, which increases productivity and efficiency. The features such as if-else conditions allow for different branches in automation, making the automation more productive. I utilized conditional logic, text parsing, and formatting. My experience with these advanced features has been excellent. For instance, I once pushed data from Zapier to GoHighLevel while checking the date, and based on that date, I created automation in GoHighLevel that involved various branches, effectively creating a loop. Remote access to Zapier's automated workflows and cloud integration is beneficial. I use cloud services such as Google Drive and Dropbox within Zapier. The remote capabilities are advantageous, allowing us to provide services from Pakistan for businesses based in the USA, reducing company expenses when hiring employees from the USA. The ability to work remotely globally through Zapier is a significant opportunity.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"SAP is one of the most seamless ERPs that have integrated SAP archiving within Excel. I have not seen this with any other database."

"Its connection to on-premise products is the most valuable. We mostly use the on-premise connection, which is seamless. This is what we prefer in this solution over other solutions. We are using it the most for the orchestration where the data is coming from different categories. Its other features are very much similar to what they are giving us in open source. Their push-down approach is the most advantageous, where they push most of the processing on to the same data source. This means that they have a serverless kind of thing, and they don't process the data inside a product such as Data Hub. They process the data from where the data is coming out. If it is coming from HANA, to capture the data or process it for analytics, orchestration, or management, they go to the HANA database and give it out. They don't process it on Data Hub. This push-down approach increases the processing speed a little bit because the data is processed where it is sitting. That's the best part and an advantage. I have used another product where they used to capture the data first and then they used to process it and give it. In Data Hub, it is in reverse. They process it first and give it, and then they put their own manipulations. They lead in terms of business functions. No other solution has business functions already implemented to perform business analysis. They have a lot of prebuilt business functions for machine learning and orchestration, which we can use directly to get an analysis out from the existing data. Most of the data is sitting as enterprise data there. That's a major advantage that they have."

"Having this solution enables us to approach our clients to upgrade their databases, and we upgrade them according to their business requirements."

"The most valuable feature is the S/4HANA 1909 On-Premise"

"They lead in terms of business functions, and no other solution has business functions already implemented to perform business analysis, with a lot of prebuilt business functions for machine learning and orchestration that we can use directly to get an analysis out from the existing enterprise data."

"I like the ability to connect one system to another, whereas that wasn’t previously possible without a custom integration."

"The included actions that satisfy our requirements are very useful."

"I utilized Zapier's feature of connecting over 2000 apps for various automations in my business processes."

"Zapier is the tool with the most connectors and has been quite forward in that case."

"It revolutionized our back-office."

"Zapier is user-friendly and most information is available within the page for specific automation."

"There are immense possibilities to scale your business through Zapier."

"The solution is a SaaS and does not require a complex setup."

More Zapier pros

Cons

"Nowadays there are some inconsistencies in data bases, however, they upgrade and release the versions to market."

"In 2018, connecting it to outside sources, such as IoT products or IoT-enabled big data Hadoop, was a little complex. It was not smooth at the beginning. It was unstable. It took a lot of time for the initial data load. Sometimes, the connection broke, and we had to restart the process, which was a major issue, but they might have improved it now. It is very smooth with SAP HANA on-premise system, SAP Cloud Platform, and SAP Analytics Cloud. It could be because these are their own products, and they know how to integrate them. With Hadoop, they might have used open-source technologies, and that's why it was breaking at that time. They are providing less embedded integration because they want us to use their other products. For example, they don't want to go and remove SAP Analytics Cloud and put everything in Data Hub. They want us to use SAP Analytics Cloud somewhere else and not inside the Data Hub. On the integration part, it lacks real-time analytics, and it is slow. They should embed the SAP Analytics Cloud inside Data Hub or support some kind of analysis. They do provide some analysis, but it is not extensive. They are moreover open source. So, we need a lot of developers or data scientists to go in and implement Python algorithms. It would be better if they can provide their own existing algorithms and give some connections and drop-down menus to go and just configure those. It will make things really quick by increasing the embedded integrations. It will also improve the process efficiency and processing power. Its performance needs improvement. It is a little slow. It is not the best in the market, and there are other products that are much better than this. In terms of technology and performance, it is a little slow as compared to Microsoft and other data orchestration products. I haven't used other products, but I have read about those products, their settings, and the milliseconds that they do. In Azure Purview, they say that they can copy, manage, or transform the data within milliseconds. They say that they can transform 100 gigabytes of data within three to five seconds, which is something SAP cannot do. It generally takes a lot of time to process that much amount of data. However, I have never tested out Azure."

"The company has everything offshore."

"Its performance needs improvement. It is a little slow. It is not the best in the market, and there are other products that are much better than this."

"Nowadays there are some inconsistencies in data bases, however, they upgrade and release the versions to market."

"In terms of scalability, we have found that we need to create multiple redundant Zaps in order to compensate for logic."

"It is not worth the money if you have a little bit of a technical mind...Zapier is not able to set up different modules. When automation doesn't work, it's not that easy to find why it didn't work."

"One issue I experienced was that when Zapier did not automate or threw an error, the error was not user-friendly."

"In our case, very limited actions and limited objects are supported."

"So, if I use Zapier and I end up having to code, it loses its sense in my opinion."

"Some recent changes to the solution have made it bulky and not as intuitive to use as it previously was."

"The Google Analytics integrations (especially the Facebook Lead Forms to Google Analytics) HubSpot, that leads to Android phone integration"

"Technical support is very bad. But, thankfully, not needed often."

More Zapier cons

Pricing and Cost Advice

"The Cloud is very expensive, but SAP HANA previous service is okay."

"Think your Zaps through to make sure you don't use more Zaps than you need."

"There is a free plan that is, of course, limited. However, it allows you to understand and check true scenarios for a while."

"The price of Zapier is approximately $75 monthly."

"It's very straightforward licensing. There's only one cost you have to pay, and if you want a relevant pricing plan, I think you have two or three different models or packages which include the number of notifications or Zaps, as they call it, that you can program."

"It's very affordable."

"Per task, there is a monthly plan involving 15 euros...Also, in different forms, they just give you the ability to use different features. They charge 18.58 euros for the first standard plan, which includes 750 tasks. So, it is about 25 cents per task."

"The product is reasonably priced."

"Zapier is a paid service. Its license renews monthly, and Zapier will downgrade your subscription to the free version when your credit card doesn't have funds. That significantly impacts your service because everything halts completely. Zapier doesn't have any hidden costs."

More Zapier pricing and cost advice

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Top Industries

By visitors reading reviews

Manufacturing Company

18%

Financial Services Firm

13%

Construction Company

Government

Construction Company

16%

Comms Service Provider

University

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	30
Midsize Enterprise	10
Large Enterprise	7

Questions from the Community

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What is your experience regarding pricing and costs for Zapier?

The pricing is in accordance with market standards and even lower in some cases. The license setup cost is reasonable.

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What needs improvement with Zapier?

In my opinion, what could be improved in Zapier is its UI, which operates as a one-line system. Compared to Make.com and other tools that have a drag-and-drop system, this is lacking. If the scenar...

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What is your primary use case for Zapier?

I used three tools: Make.com, Zapier, and nEn nEight nEight n for my use cases. I created automation for social media integration, CRM integration, AI agents, e-commerce automation, finance automat...

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Comparisons

Informatica Intelligent Data Management Cloud (IDMC) vs SAP Data Hub

Compared 13% of the time

Collibra Platform vs SAP Data Hub

Compared 12% of the time

Microsoft Purview Data Governance vs SAP Data Hub

Compared 9% of the time

Palantir Foundry vs SAP Data Hub

Compared 8% of the time

Oracle Data Integrator (ODI) vs SAP Data Hub

Compared 7% of the time

More SAP Data Hub Competitors

Tray.io vs Zapier

Compared 8% of the time

Boomi iPaaS vs Zapier

Compared 6% of the time

Palantir Foundry vs Zapier

Compared 5% of the time

SSIS vs Zapier

Compared 5% of the time

Workato vs Zapier

Compared 4% of the time

More Zapier Competitors

Product Reports

Buyer's Guide

Data Governance

March 2026

Download SAP Data Hub product report

Buyer's Guide

Zapier

March 2026

Download Zapier product report

Overview

The SAP® Data Hub solution enables sophisticated data operations management. It gives you the capability and flexibility to connect enterprise data and Big Data and gain a deep understanding of data and information processes across sources and systems throughout the distributed landscape. The unified solution provides visibility and control into data opportunities, integrating cloud and on-premise information and driving data agility and business value. Distributed processing power enables greater speed and efficiency.

SAP

Zapier connects thousands of apps, enabling seamless automation without coding. It supports webhooks, multi-step tasks, and a wide array of integrations. Despite needing enhancements in Google Sheets capabilities, API limits, and UI, it remains a tool for boosting productivity across many sectors.

By linking tools such as Google Sheets, HubSpot, Slack, and Salesforce, Zapier allows users to automate workflows without coding expertise. Its integrations serve logistics operations, CRM, and social media management. Users can process tracking exceptions and streamline operations with third-party software like QuickBooks, Zoho, and Power BI. Although users suggest features like better Google Sheets handling and improved collaboration tools, Zapier continues to provide expansive automation, enhancing efficiency and facilitating new opportunities through integrations.

What Features Stand Out in Zapier?

App Connectivity: Integrates thousands of tools, simplifying task automation.
Ease of Use: No coding needed to set up integrations.
Webhooks: Offers real-time data transfer between applications.
Multi-step Zaps: Allows complex workflows across various apps.
Comprehensive Library: Extensive list of app integrations for users.

What Benefits Should You Expect?

Increased Productivity: Facilitates seamless automation of tasks.
Efficiency Improvement: Streamlines processes across multiple tools.
Business Agility: Supports varied workflows to meet specific needs.
Integration Flexibility: Connects a wide range of popular applications.
Simple Automation: Users automate processes without technical skills.

In logistics, Zapier enhances operations by automating exception tracking and third-party software integration. Its use in CRM and social media streamlines lead creation and workflow automation. Users from diverse industries leverage its extensive connectivity to support intelligence management, generate analytical insights, and execute cross-functional tasks efficiently.

Zapier

Sample Customers

Kaeser Kompressoren, HARTMANN

BuzzFeed, Groupon, Spotify, Columbia University, FOX

Find out what your peers are saying about Microsoft, Collibra, Informatica and others in Data Governance. Updated: March 2026.

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