Salesforce Einstein Analytics vs Tungsten Insight comparison

Salesforce and Tungsten Automation are both solutions in the BI (Business Intelligence) Tools category. Salesforce is ranked #18 with an average rating of 8.0, while Tungsten Automation is ranked #42. Salesforce holds a 1.0% mindshare in BIT, compared to Tungsten Automation’s 0.6% mindshare. Additionally, 86% of Salesforce users are willing to recommend the solution, compared to 75% of Tungsten Automation users who would recommend it.

Salesforce Einstein Analytics

Read 21 Salesforce Einstein Analytics reviews

2,125 Views
1,573 Comparison Views

86% willing to recommend

Tungsten Insight

Read 3 Tungsten Insight reviews

721 Views
519 Comparison Views

75% willing to recommend

Salesforce Einstein Analytics

Tungsten Insight

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Salesforce Einstein Analytics and Tungsten Insight compete in the data analytics space, with Salesforce having an edge in pricing and support, while Tungsten leads in features due to its customization and visualization capabilities.

Features: Salesforce Einstein Analytics integrates seamlessly with other Salesforce products, provides predictive insights with AI capabilities, and enhances data interpretation. Tungsten Insight offers customizable dashboards, advanced visualization tools for deeper data exploration, and flexibility in adapting to different business needs.

Ease of Deployment and Customer Service: Salesforce Einstein Analytics benefits from a streamlined deployment process within the Salesforce ecosystem, simplifying integration. Tungsten Insight provides detailed customer support and flexible on-premise deployment options, catering to specific customer needs and preferences.

Pricing and ROI: Salesforce Einstein Analytics, despite a higher initial setup cost, offers quicker ROI due to integration efficiencies within its ecosystem. Tungsten Insight, with potentially lower initial costs, promises long-term ROI through its robust, customizable features, taking longer to realize due to its advanced capabilities.

To learn more, read our detailed Salesforce Einstein Analytics vs. Tungsten Insight Report (Updated: December 2025).

Buyer's Guide

Salesforce Einstein Analytics vs. Tungsten Insight

December 2025

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Helped 880,954 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Salesforce Einstein Analytics

Ranking in BI (Business Intelligence) Tools

18th

Average Rating

8.0

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

No ranking in other categories

Tungsten Insight

Ranking in BI (Business Intelligence) Tools

42nd

Average Rating

7.6

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Process Mining (16th)

Mindshare comparison

As of January 2026, in the BI (Business Intelligence) Tools category, the mindshare of Salesforce Einstein Analytics is 1.0%, down from 1.2% compared to the previous year. The mindshare of Tungsten Insight is 0.6%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
Salesforce Einstein Analytics	1.0%
Tungsten Insight	0.6%
Other	98.4%

BI (Business Intelligence) Tools

Featured Reviews

Sunny Nair

Solution Architect And Senior Consultant at Keysight Technologies

Business insights improve with reliable integration but face occasional system downtimes

It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

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reviewer2005506

Major Account Manager at a computer software company with 51-200 employees

Great reporting and customizations with good reliability

A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution scales extremely well."

"It is a comprehensive solution. It has everything in it. I can easily find what I need."

"The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. Integrating other systems and conducting campaigns is easy. The solution relies heavily on AI."

"The out-of-the-box features are good for companies that want to try analytics and data science interventions."

"It's scalable."

"We have found the scalability to be very good."

"There is definitely a lot of ROI in it."

"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."

More Salesforce Einstein Analytics pros

"The initial setup is straightforward."

"It provides the ability to design applications directly."

"You can easily customize reporting to pull the fields that interest you."

Cons

"Einstein Analytics could incorporate something like SFIA 8 to help users understand the underlying skill sets."

"They have a lot of opportunity to improve BI tools. With Einstein Analytics, we have a very minimal scope."

"Improvement-wise, I feel the solution must be more robust since it is not exactly ready to handle large data."

"There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline."

"Salesforce is working very rigorously on improvements with each release."

"Better pricing would make it available to more users and we would likely use it more broadly within the organization."

"There are some offerings like Sales Cloud, Service Cloud, and Marketing Cloud that have very useful online learning options. There need to be more avenues for self-learning with this particular solution. That would be useful."

"The price of Salesforce Einstein Analytics is quite a bit expensive for the region of Mexico. I think the price of the product could be better."

More Salesforce Einstein Analytics cons

"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."

"The initial setup is complex and would be difficult to carry out without any training."

"It would be ideal if there were some standard forms that could be customized."

Pricing and Cost Advice

"Price-wise, Salesforce Einstein Analytics is an expensive tool."

"I rate the solution's pricing a seven out of ten."

"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."

"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."

"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."

"The solution is expensive."

"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."

Information not available

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Top Industries

By visitors reading reviews

Financial Services Firm

11%

Computer Software Company

11%

Manufacturing Company

10%

University

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	4
Large Enterprise	12

No data available

Questions from the Community

What do you like most about Salesforce Einstein Analytics?

The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...

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What needs improvement with Salesforce Einstein Analytics?

See all answers

What is your primary use case for Salesforce Einstein Analytics?

It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...

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Comparisons

Microsoft Power BI vs Salesforce Einstein Analytics

Compared 23% of the time

Databricks vs Salesforce Einstein Analytics

Compared 15% of the time

Tableau Enterprise vs Salesforce Einstein Analytics

Compared 13% of the time

SAP Analytics Cloud vs Salesforce Einstein Analytics

Compared 7% of the time

IBM Watson Explorer vs Salesforce Einstein Analytics

Compared 6% of the time

More Salesforce Einstein Analytics Competitors

UiPath Process Mining vs Tungsten Insight

Compared 32% of the time

Microsoft Power BI vs Tungsten Insight

Compared 29% of the time

Celonis vs Tungsten Insight

Compared 20% of the time

Process Mining Group ProM vs Tungsten Insight

Compared 19% of the time

More Tungsten Insight Competitors

Product Reports

Buyer's Guide

Salesforce Einstein Analytics

December 2025

Download Salesforce Einstein Analytics product report

Buyer's Guide

BI (Business Intelligence) Tools

January 2026

Download Tungsten Insight product report

Also Known As

Einstein Analytics, Salesforce Wave Analytics

Kofax Insight

Overview

Salesforce Einstein Analytics is a customer and business analytics platform that’s optimized for mobile use and brings flexible customer analytics to everyone in the company. It works with many types of data, from many data sources, and it can change the way your company answers critical questions. Einstein Analytics allows you to:

Connect directly to your CRM data and execute on insights directly in Chatter.
Automatically analyze millions of rows of data and get predictive analytics with Einstein Discovery.
Explore data quickly and automate actions with prebuilt apps.
Use mobile to act, whether you're on Android or iOS.

Salesforce

Unlock the full potential of your data with Tungsten Insight, a comprehensive solution that combines process monitoring, analysis, and rich visualizations for end-to-end visibility of operational performance and compliance. With unmatched business process awareness, anyone in your organization can analyze and optimize business operations, eliminating the need for IT intervention. Unique visibility enables fast, fact-based decisions before process issues affect customers, while benefits like anytime access to information, limitless scalability, quick implementation, actionable analytics, and optimized data discovery ensure efficient and effective decision-making processes. Tungsten Insight stands as the ultimate choice for organizations seeking to harness the power of their data for improved business outcomes.

Tungsten Automation

Sample Customers

ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority

Infosys,HMI, krungsri, Cegeka

Buyer's Guide

Salesforce Einstein Analytics vs. Tungsten Insight

December 2025

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