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Qlik Analytics Platform vs Tableau Enterprise comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Aug 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Qlik Analytics Platform
Ranking in Data Visualization
20th
Average Rating
8.4
Reviews Sentiment
7.7
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Tableau Enterprise
Ranking in Data Visualization
1st
Average Rating
8.4
Reviews Sentiment
6.3
Number of Reviews
308
Ranking in other categories
BI (Business Intelligence) Tools (2nd), Reporting (2nd), Embedded BI (1st)
 

Mindshare comparison

As of October 2025, in the Data Visualization category, the mindshare of Qlik Analytics Platform is 1.1%, up from 0.9% compared to the previous year. The mindshare of Tableau Enterprise is 19.2%, down from 29.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Market Share Distribution
ProductMarket Share (%)
Tableau Enterprise19.2%
Qlik Analytics Platform1.1%
Other79.7%
Data Visualization
 

Featured Reviews

Carlos-Mejia - PeerSpot reviewer
An easy-to-deploy solution with a variety of use cases and excellent reporting features
The initial setup is quite simple. The setup and integration with the customers can be done fast. The deployment method depends on the industry. It can be deployed on-premises and on the cloud. Banking customers request to have the product deployed on-premise. We have around 50% of the product on-premise and 50% on the cloud.
Uzair Faruqi - PeerSpot reviewer
Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization
Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Reporting is a valuable feature of the solution."
"It is a great platform for third party extensions, has an open API, and there are no black boxes."
"Qlik offers you all the features needed to extract the raw data from the source systems including an ETL layer to transform the data and to connect the multiple data sources into one data model, easy data sharing, security and scaling features, dashboards, and report functionality to share your data with your end-users."
"The most valuable feature of Qlik Analytics Platform is its Change Data Capture capability."
"Data handling, visualizations, and aesthetics of it are the most valuable features."
"The ability to deploy is the added ability to centralise the Tableau repository for all Tableau Developers."
"The data visualization piece is most valuable. We do ad-hoc analysis or one-time shot things, but there are things that we have to track every single day. When our management and our customers want to see how things are changing, the dashboarding provides that information. Tableau is key in providing that data on a refresh basis. We use a data blending tool that pumps the data into Tableau, and we just schedule it to run every single day. So, the automation of the data and being able to present it to people who are interested are the most valuable features."
"Gradual scalability from simple to complex situations"
"Tableau reduces manual labor and resources, providing cost-effective solutions for our operations."
"Since Tableau is on the cloud, we haven't faced any challenges around scalability."
"Tableau is highly scalable. Now that they've introduced Hyper, you can create an extract of more than 5 million rows in minutes and then do your analysis."
"There are already connectors to almost every single major database and service that you can possibly think of."
 

Cons

"It would be great if decentralized teams would have more features to manage the metadata on the dashboards, setup the specific user access rights and rules to govern incoming and outgoing data sets from/to other teams, and more features to separate the different data process layers (e.g. extraction, transformation [data quality, business rules])."
"The user experience needs to be improved."
"More freedom for custom visuals and dashboard creation would be an improvement."
"One area where Qlik Analytics Platform could be improved is in providing better support for batch processing and traditional ETL workflows."
"If you wanted to create something without making it an extra column in the data set, you can't just rename it to a more user-friendly short name."
"Creating empty extracts is not easy."
"An area needing improvement involves the complexity of the product should you need to alter a lot of parameters. If you have technical servers, much interface, different providers and more serious processes, that will be time consuming."
"I am not a frequent user of this solution, so I am not sure what they've been doing recently. The last time when I used it, I had to use other tools with it for data extraction and cleansing. Its price should also be improved. It is more expensive than Power BI. In terms of training, there is generally better online training for Power BI, but I am not sure of that. It would be helpful to know from where to access its training."
"When compared to Power BI, it is less user-friendly."
"It will be good if the server, could be more stable, and I would like to have the technical service to be more reliable."
"Many things have to be improved in Tableau. Right now, we make the calculation, and then we get that information. It would be better if business users could do that. I would ask the people at Tableau to provide that option to business users to get that information in one click. It would be better if they automated some calculations. There should be more automation in Tableau. However, there are many things in automation mode, but it is very limited at the moment. We need automation for people who do not know much about Tableau. It would also be better if there were good community support like in Alteryx."
"Its price should be improved. Its price is much higher than Power BI and QlikView. Programming is not easy on Tableau. For programming, you have to have a separate model. They should include programming directly on the web portion of the Tableau desktop so that people can write Python or JavaScript code for customizations instead of using a different model. Currently, Tableau Data Prep is a separate application that you have to purchase. It would be helpful if they can include Tableau Data Prep and programming languages such as R, Python in the next version. Tableau Public, which is a community version, doesn't allow you to save your work on your desktop. They should allow it. Currently, you can only upload it in the community."
 

Pricing and Cost Advice

"It is the most expensive tool."
"At $70 per month, I think the price is a bit scary. I have a small consulting firm in Ghana, working in about 15 different African countries, and when it comes to our part of the world, $70 a month is a lot of money for software."
"Tableau has core-based and user-based licensing, and it is tied to scalability. The core-based licensing is about you buying a certain number of cores, and there is no restriction on the number of users who can use Tableau. The restriction is only on the number of cores. In user-based subscription licensing, there is a restriction on the number of users. Big companies and government organizations with a lot of users typically go for core-based licensing. User-based subscription licensing is a more common model. It has user roles such as creator, explorer, and viewer. A creator is someone who does the groundwork or development work. An explorer is someone who is into middle management but is not technically savvy, such as a category head. A viewer is like a typical decision-maker in senior management. For each role, Tableau is priced differently. The viewer role has the minimum price, and the creator role has the highest price. This pricing is available on their website. Everybody can see it."
"Its price is a concern. It is more expensive than Power BI. My guess would be that it is $1000 or less per year. We might go for Power BI in the future because of its umbrella with Microsoft licensing. It is much cheaper for us to use Power BI, and some folks will go in that direction because they don't want to pay the higher license."
"One of the biggest drawbacks of Tableau is the price, it is expensive. The price should be reduced."
"There is a license for this solution and we pay on an annual basis."
"The value for money is definitely there."
"Paying for users you never setup or buying expensive desktop licenses for users who can solve their users with web editing on the server are the two biggest expenses."
"For big business, Tableau could be expensive as having a lot of Tableau server users (entering with a browser to reports) could be a bit expensive."
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
17%
Manufacturing Company
8%
Comms Service Provider
8%
Government
8%
Financial Services Firm
15%
Manufacturing Company
10%
Computer Software Company
9%
University
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business117
Midsize Enterprise66
Large Enterprise183
 

Questions from the Community

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Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been working on and off Tableau for about a year, but getting to work on it consta...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies ...
 

Also Known As

No data available
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

 

Sample Customers

Corporater
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Find out what your peers are saying about Qlik Analytics Platform vs. Tableau Enterprise and other solutions. Updated: September 2025.
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