Nimble CRM vs Zoho CRM comparison

Nimble and Zoho are both solutions in the CRM category. Nimble is ranked #47, while Zoho is ranked #4 with an average rating of 8.4. Nimble holds a 0.7% mindshare in CRM, compared to Zoho’s 1.5% mindshare. Additionally, 100% of Nimble users are willing to recommend the solution, compared to 90% of Zoho users who would recommend it.

Nimble CRM

Read 3 Nimble CRM reviews

828 Views
712 Comparison Views

100% willing to recommend

Zoho CRM

Read 58 Zoho CRM reviews

2,581 Views
2,323 Comparison Views

90% willing to recommend

Nimble CRM

Zoho CRM

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Executive SummaryUpdated on Jan 18, 2026

Zoho CRM and Nimble CRM compete in customer relationship management. Nimble CRM offers a streamlined experience with strong integration capabilities, while Zoho CRM provides a comprehensive feature set that appeals to businesses looking for an all-encompassing solution.

Features: Zoho CRM offers customization options, advanced analytics, and various automation capabilities. Nimble CRM provides social media integration, contact management, and an intuitive interface.

Ease of Deployment and Customer Service: Nimble CRM is recognized for easy deployment and efficient customer support with quick resolutions and personalized assistance. Zoho CRM benefits from strong support yet may pose setup challenges due to its complexity.

Pricing and ROI: Zoho CRM offers competitive pricing with flexible plans for scalable ROI, starting around $14/user/month. Nimble CRM provides affordable pricing with good ROI for small to mid-sized businesses, starting at approximately $19/user/month. While Zoho CRM might require higher upfront investment, its extensive features can justify the cost over time.

To learn more, read our detailed Nimble CRM vs. Zoho CRM Report (Updated: December 2025).

Buyer's Guide

Nimble CRM vs. Zoho CRM

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Nimble CRM

Ranking in CRM

47th

Average Rating

8.6

Reviews Sentiment

7.8

Number of Reviews

Ranking in other categories

Social CRM (16th)

Zoho CRM

Ranking in CRM

4th

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Opportunity Management (3rd), Sales Force Automation (3rd)

Mindshare comparison

As of January 2026, in the CRM category, the mindshare of Nimble CRM is 0.7%, up from 0.3% compared to the previous year. The mindshare of Zoho CRM is 1.5%, down from 3.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Market Share Distribution
Product	Market Share (%)
Zoho CRM	1.5%
Nimble CRM	0.7%
Other	97.8%

CRM

Featured Reviews

Hakan Genel

Disaster Recovery Specialist at Metropolitan State University of Denver

An easy-to-use, simple and stable CRM solution

The solution is used for VMware Environment It's easy to configure and easy to create a data source or replicate it to another one. It's very easy to use. All servers are in the environment, and we are using the data source. Nimble is very reliable. The configuration is very quick and simple.…

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NaveenKumar S

Software Engineer at Maximus

Zoho CRM improves lead conversion with AI assistance but could have better technical support

Zoho Zia has helped our lead conversion process by serving as a private AI of Zoho CRM that assists in boosting lead conversation by analyzing customer data, predicting outcomes, and automating workflow follow-ups. Regarding how Zia helps with lead conversion, there's lead scoring and conversion predictions, sentiment analysis, and workflow suggestions. For lead scoring, Zia analyzes past lead conversation patterns and assigns scores to new leads, and high score leads get prioritized for faster follow-up. In terms of conversation predictions, Zia predicts the probability of lead conversion based on demographics and engagements, helping the sales team focus on the most promising leads. Another point is sentiment analysis, where Zia scans customer emails, chats, and notes to detect tones such as positive, negative, or neutral, guiding us on how to approach the leads better. For workflow suggestions, it recommends automated workflows such as sending emails and assigning tasks to agents, improving our engagements. Additionally, the conversational AI feature through Zia chatbot can interact with leads via website chat or capture details and push them into Zoho CRM automatically. The analytics and reporting features in Zoho CRM helped me understand sales patterns and customer behavior through standard reports that include pre-built reports for leads, deals, sales activities, and campaigns. We can customize reports as well, creating reports based on any module fields, and we can integrate with Zoho Analytics for direct capture of reports from our modules. We can merge leads reports to contact reports using SQL, allowing for effective sales funnel tracking to identify drop-offs and optimize conversation strategies. Auto-generated reports are also available for daily scheduling, ensuring that admin receives daily basis reports through automation. With advanced BI features such as drag-and-drop dashboards and predictive analysis using pivot tables, we can create insightful dashboards while pulling CRM and external data from sources such as Google Ads and Facebook Ads for unified analytics. The automation capabilities in Zoho CRM have helped streamline our organization's sales and marketing tasks by handling repetitive tasks such as sending follow-up emails, assigning leads, and updating fields. For example, if a lead score is greater than 80, it automatically assigns that record to the senior sales representative. There are also blueprint options to define the step-by-step sales process, ensuring every sales representative follows the same process. Automation includes assignment rules, lead scoring, priority load options, sales signals, macros, and territory management, which automatically routes leads based on geography, revenue, and industries. Additionally, deal stage automations trigger actions when a deal moves stages, such as sending a contract when it moves to negotiation. For marketing, there are tools for email campaign automation, behavior-based triggers, campaign to lead sync, and social media automations. The overall benefits I have seen from using Zoho CRM include centralized customer data, where all customer interactions are visible in one place, providing a 360-degree view. Improved lead conversations through AI-powered scoring and automation helps us focus on the right leads, with end-to-end sales automation managing tasks from lead capture to deal closure, thereby saving time on repetitive tasks. This leads to better marketing ROI, as we can track campaigns, ad spend, and lead sources, connecting marketing efforts to revenue. Enhanced collaboration through shared notes, tasks, and role-based access enables teamwork within our internal users and sales teams, contributing to customer satisfaction. Moreover, Zoho CRM is scalable and customizable, adapting to startups, SMBs, and enterprises with its flexible modules and fields. Lastly, it is cost-efficient compared to Salesforce and HubSpot while including a wide range of features.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The interface is easy to use and has many features, such as email marketing and ad management, live chat, and more."

"It's easy to configure and easy to create a data source or replicate it to another one."

"It is a fast and reliable solution."

"Zoho CRM has been a really good product. From a basic CRM perspective, we use it to maintain the details of our company's customers."

"Highly configurable, enabling graphically built workflows, and the writing of customized scripts if required."

"The solution is always stable."

"One of the most important features is that it's a cloud base and, it's also quite cheaper when compared to other solutions. Zoho CRM is customizable as per your requirement and, the Zoho team is able to help you to customize the CRM based on your requirements, and you can integrate to any third-party solution."

"What I appreciate about Zoho CRM is the customization."

"Zoho CRM has a location-based feature where if I'm visiting certain customers in a day, it can indicate to me the most efficient route. However, this is if the location of all the offices or places is updated, it saves my time. The calendar in Zoho CRM is synchronized with Google Calander which is very useful for me."

"The best thing about Zoho CRM is that it is integrated with other Zoho applications."

"The most valuable aspect of CRMs, including Zoho CRM, Salesforce, and Microsoft Dynamics, is automation capabilities—without requiring a large team or manual intervention, the system can execute entire business flows in seconds through proper configuration and automation setup."

More Zoho CRM pros

Cons

"The solution should improve its replication groups' verification confirmation."

"The product has a security flaw."

"Nimble sometimes slows down the progress of any work or project we have pending as it lacks the customization to manage the task through the work dashboard."

"The main area for improvement is how the solution handles leads. Leads are separated and always tied to a contact, which makes it difficult to maintain leads within a company. This could be handled better."

"Zoho CRM has a rule engine or a place where you can set certain rules. That's not evolved very much. They could improve this within the platform."

"The tool is hard for people who have worked with Microsoft Office for a long time."

"The login process could be improved as some users find it unfriendly. The documentation could also be more user-friendly and better organized."

"Sometimes, there are technical glitches. When we add product details, the information disappears. It can be improved from this aspect. Some of the bugs also need to be resolved."

"If the client's requirements involve managing large datasets, I would go directly to Salesforce due to its capability to store and structure big data, but it tends to be more expensive."

"This solution needs a more user-friendly interface."

"The integration should be more user-friendly."

More Zoho CRM cons

Pricing and Cost Advice

"The pricing is moderate."

"The solution is cost-effective."

"Compared to other CRMs, it is very cheap."

"There is an annual license."

"Compared to other solutions, I would say Zoho CRM is very, very affordable because we can use different applications with one license."

"The product costs $35 per user per year."

"The price of Zoho CRM is already competitive, but we would always like to have a better discount. Most of the features are included in the price but if we want the extra features then we have to purchase them."

"On a scale of one to ten, where one is a high price and ten is a low price, I rate the pricing a five. However, the pricing is fine because we chose the enterprise plan as a private limited company."

"The tool started out quite cheap. It's had some changes with small and medium business subscriptions, but it's still worth the price. I'd say it's priced a bit below the medium range."

"The solution is cost-effective."

More Zoho CRM pricing and cost advice

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Top Industries

By visitors reading reviews

No data available

Manufacturing Company

14%

Outsourcing Company

Computer Software Company

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	44
Midsize Enterprise	6
Large Enterprise	10

Questions from the Community

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What do you like most about Zoho CRM?

Zoho CRM integrates easily with customer service workflows.

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What is your experience regarding pricing and costs for Zoho CRM?

Zoho CRM and all of Zoho's software are quite affordable because they are specifically designed for small and medium businesses.

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What needs improvement with Zoho CRM?

The main improvement needed for Zoho CRM is introducing SQL code for reports, similar to what's in Zoho Analytics. Zoho CRM's support can improve significantly, although it's designed to require mi...

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Compared 5% of the time

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Compared 5% of the time

Salesforce Sales Cloud vs Zoho CRM

Compared 5% of the time

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Product Reports

Buyer's Guide

CRM

January 2026

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Buyer's Guide

Zoho CRM

January 2026

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Overview

Nimble CRM is a relationship-focused CRM platform designed to streamline communication, enhance customer relationships, and improve business productivity through practical features and ease of use.

Nimble CRM integrates social media channels, communication tools, and contact management into one platform, enabling businesses to nurture relationships and engage with clients efficiently. The sales pipeline features, task management capabilities, and advanced reporting tools allow users to prioritize and efficiently handle daily tasks while maintaining a comprehensive overview of all client interactions. This CRM can adapt to various industries, offering scalable solutions ideal for small to medium businesses aiming to enhance customer relations and grow revenue.

What are the key features of Nimble CRM?

Contact Management: Centralized database for managing contacts, integrating directly with email systems.
Social Listening: Seamless integration with social media platforms to monitor and engage with customer activities.
Pipeline Management: Visual sales pipeline to track deal progress from lead generation to closing.
Task Management: Tools to organize and prioritize tasks, ensuring timely follow-up and efficiency.
Email Tracking: Insightful email tracking features to monitor open rates and engagement levels.

What benefits to look for in reviews?

Enhanced Productivity: Reduction in time spent searching for contact details and tracking communications.
Improved Customer Engagement: Better insights into customer interactions lead to more personalized communication.
Sales Growth: Streamlined processes and efficient task management contribute to increased sales conversions.
Data-Driven Decisions: Advanced reporting tools enable more informed business strategies.

Nimble CRM is widely implemented across industries like real estate, finance, and consulting. Companies leverage its features to handle customer interactions, streamline communications, and ensure strategic follow-ups, resulting in improved client satisfaction and retention. Integrations with industry-specific tools enable these sectors to adopt Nimble CRM smoothly into their operations, making it a valuable asset for businesses needing robust customer relationship management.

Nimble

Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution for managing organization-wide Sales, Marketing, Customer Support & Service and Inventory Management.

Zoho

Sample Customers

A.M. Custom Clothing, Skymax, Totus Tuus Consulting, Nourmand & Associates, Intermedio Information Technology, Digiterati, TradeGecko, Things With Wings, Trendr, WebbROI, Servicerate.com

JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult

Buyer's Guide

Nimble CRM vs. Zoho CRM

December 2025

Free Report: Nimble CRM vs. Zoho CRM

Find out what your peers are saying about Nimble CRM vs. Zoho CRM and other solutions. Updated: December 2025.

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