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MicroStrategy vs Oracle Analytics Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

MicroStrategy
Ranking in BI (Business Intelligence) Tools
14th
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
164
Ranking in other categories
Embedded BI (5th)
Oracle Analytics Cloud
Ranking in BI (Business Intelligence) Tools
19th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
28
Ranking in other categories
Data Visualization (16th)
 

Mindshare comparison

As of August 2026, in the BI (Business Intelligence) Tools category, the mindshare of MicroStrategy is 1.2%, down from 2.8% compared to the previous year. The mindshare of Oracle Analytics Cloud is 1.4%, down from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
MicroStrategy1.2%
Oracle Analytics Cloud1.4%
Other97.4%
BI (Business Intelligence) Tools
 

Featured Reviews

Prabu Thanikchalam - PeerSpot reviewer
Principal Architect & Software Engineering Department Manager at a tech vendor with 10,001+ employees
Reporting has improved with strong administration tools but performance and memory still need work
Compared to the new tools, MicroStrategy is still on the old mechanism, the attributes and metric creations that are still a bit vague compared to other tools. They can actually improve on the go, having derived metrics or derived attributes in MicroStrategy. If they have something like that for the attributes as well, it will be good. A pain point is MicroStrategy memory fluctuations that we couldn't actually read that much. If they can improve that performance, that would be great. MicroStrategy struggles a bit with large data volumes, but they are coming up with new ideas. They have moved to Intelligent Cubes, which can actually handle better data handling. They are coming up with good measures to handle big data.
DavidMalizia - PeerSpot reviewer
Head Of Data And Ai at a tech services company with 11-50 employees
Data projects have grown rapidly and support complex analytics and quick dashboard delivery
Some things that could be improved in Oracle Analytics Cloud is definitely the way it works. In some cases, for example, if you want to create analytic functions such as the percentage of a measure over another, which is a straightforward question you might ask, it appears simple to do, but the result is not what you expect. I would make it more user-friendly in terms of creating new measures. The measure creation feature could be improved. In terms of functionality, there are not many functions that are completely missing. There is one aspect that if you compare it with Power BI from Microsoft, which works completely in memory and therefore puts everything in memory to allow many calculations on the fly on what is in memory, that is missing, but it is architecturally different and would not be possible to ask for something like that. Some time features and time series analysis functions could be improved. Calculating a year ago and previous period functions could definitely work with some improvement.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It drives us away from Excel. For what it is for, it is good. You can't run a business on Excel."
"MicroStrategy is now the de facto tool within the organization, it's the go-to BI tool in the organization."
"Provides us charts and graphs for reporting."
"The way to create the dossier is easy, and adding geo-spatial related information on the map is quite straightforward."
"We use MicroStrategy as an integrated solution with some of their other CRM type applications."
"MicroStrategy has what they call the Semantic Graph — an enterprise-grade semantic graph — and I think the technology is fantastic."
"If you have a big company and you want to do all kinds of analytics, it's an open platform; you can create your own data connectors, do everything with APIs, and for me it's the obvious choice."
"All business data available to analyse in acceptable time and form with no extra efforts."
"It's valuable feature is that it is user-friendly and doesn't require much time for understanding. The solution is stable. The initial setup was straightforward."
"The solution can scale."
"A valuable feature is the speed of the solution."
"It's robust. It has the ability to handle massive amounts. After reporting has been developed, there is an ease of use or a user-friendly interface for a trained workforce."
"The dashboards, analytics, visualizations, and different reports are valuable for business analytics."
"The specific capability I find important in Oracle Analytics Cloud is that it allows the basic user to easily drag and drop data. I also like that the solution allows the user to decide what to measure and what to see in the reports."
"Oracle Analytics Cloud's most valuable feature is its visualization."
"Mobility is the most valuable feature for us, as all employees can access it from anywhere, which is a big advantage for us."
 

Cons

"I think that there are some bugs regarding the design, and some features are a little hidden from the developer."
"I think they're still lacking on customer service. I think historically, MicroStrategy's customer service was a lot better than it is today."
"We have used tech support many times. Sometimes they're knowledgeable. I would say that there is a lot room for them to improve."
"Some of the basic features such as Axis Label formatting on Graphs, Quick Switch on mobile (iOS), properly updated documentation on their websites, and faster enhancement fixes when needed for customers/businesses that are simple in nature rather than holding it for longer durations to fix."
"The learning curve is quite steep."
"However, this tool needs to improve to add more analytical functions, and an easy solution to use third-party graphs and maps."
"Creating a dashboard is a very tedious and manual process."
"At the time we moved away from relying on it, the solution was really lagging as far as visualizations and ease of dashboard creation."
"When you implement the product on a small scale, it doesn't generate any ROI."
"The solution could be more flexible."
"It's not a failure of the product; it's just an architectural choice. It has to do with data modeling. I'm comparing this to another product, which is Oracle's developer client and probably called Oracle BI Developer Client Tool. The data modeler, which is cloud-based, and Oracle BI Developer Client Tool, which is local or on-premises-based, both can do the same thing in data modeling. However, the cloud tool does not have as many features as the Oracle BI Developer Client Tool, which is closest to the OBIEE Administration Tool with full feature data modeling, metadata development, and so forth. In a complex environment or implementation, that is the capability that you need."
"The learning curve should be improved, and I'm uncertain if tutorials are readily available or easily accessible. We may have resorted to looking on YouTube for such information. Having easily understandable documents or guides for new users would be beneficial. AI integration would be an interesting feature to add in the next release."
"Sharing dataflows is not possible at this time, and the custom chart functionality is not available."
"The implementation of generative AI and machine learning should improve"
"This product does not support custom charts in the visualization."
"It should simplify data connectivity and modeling, making data extraction more streamlined and adaptable for diverse use cases."
 

Pricing and Cost Advice

"The solution’s licensing cost is expensive."
"Now, the price is high."
"We have a license with packages, and there are additional costs for extra components."
"While initial cost of MicroStrategy is still on the higher side, the long-term benefits brings down overall cost of ownership significantly as compared to other tools like Tableau/Cognos."
"It is expensive. We would like to extend it to many users, but we are currently restricting that because the cost is a constraint. If we are given a chance, we would love to expand it."
"I am unsure what the licensing costs are for this solution however, development costs are around $100,000 per year."
"The price of MicroStrategy is reasonable."
"​The solution is scalable. A little expensive perhaps, but it is scalable.​"
"Oracle Analytics Cloud's pricing is generally higher than that of other vendors."
"We pay on a monthly basis and it is $10 per user each month."
"A highly cost-effective solution"
"I rate the product's pricing a nine on a scale of one to ten, where one is cheap, and ten is expensive."
"The tool's pricing is not unreasonable or non-competitive."
"I would rate it a five out of five in terms of the value received for the price charge."
"Bottom line, the cost is really, really cheap compared to other solutions. Oracle has made a huge effort on the pricing."
"It is an expensive platform."
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Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
15%
Construction Company
11%
Outsourcing Company
8%
Marketing Services Firm
8%
Government
10%
Financial Services Firm
10%
Construction Company
8%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise102
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise7
Large Enterprise11
 

Questions from the Community

What is your experience regarding pricing and costs for MicroStrategy?
I would say on a scale of 1 to 10, I have only a four when it comes to pricing and setup cost because in my earlier companies, everything was done by another team. Here, we actually handle some of ...
What needs improvement with MicroStrategy?
Compared to the new tools, MicroStrategy is still on the old mechanism, the attributes and metric creations that are still a bit vague compared to other tools. They can actually improve on the go, ...
What is your primary use case for MicroStrategy?
MicroStrategy is basically a reporting tool, and I take care of the administration side, so I handle complete maintenance and administration of MicroStrategy servers across all environments. Day-to...
Which Oracle product is better - OBIEE or Analytics Cloud?
Oracle OBIEE is designed to be relatively easy to set up and has a helpful customer support staff at the ready to assist customers. These are two attributes that make this system quite valuable. OB...
What is your experience regarding pricing and costs for Oracle Analytics Cloud?
Pricing for Oracle Analytics Cloud works with how much you want it to cost. We have clients who have bought large amounts of Oracle and the price per product has gone down massively because they bo...
What needs improvement with Oracle Analytics Cloud?
Some things that could be improved in Oracle Analytics Cloud is definitely the way it works. In some cases, for example, if you want to create analytic functions such as the percentage of a measure...
 

Also Known As

No data available
Oracle Analytics Cloud Service, OAC, Oracle Data Visualization, Oracle Data Visualization Cloud Service, ODV
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Sejong Hospital
Find out what your peers are saying about MicroStrategy vs. Oracle Analytics Cloud and other solutions. Updated: August 2026.
908,877 professionals have used our research since 2012.