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Microsoft Entra Workload ID vs Microsoft Purview Data Governance comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Entra Workload ID
Ranking in Microsoft Security Suite
31st
Average Rating
8.0
Reviews Sentiment
4.6
Number of Reviews
3
Ranking in other categories
Identity and Access Management as a Service (IDaaS) (IAMaaS) (20th)
Microsoft Purview Data Gove...
Ranking in Microsoft Security Suite
14th
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
60
Ranking in other categories
Data Governance (2nd)
 

Mindshare comparison

As of August 2026, in the Microsoft Security Suite category, the mindshare of Microsoft Entra Workload ID is 0.9%, up from 0.1% compared to the previous year. The mindshare of Microsoft Purview Data Governance is 4.7%, up from 4.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Microsoft Security Suite Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Governance4.7%
Microsoft Entra Workload ID0.9%
Other94.4%
Microsoft Security Suite
 

Featured Reviews

reviewer2772159 - PeerSpot reviewer
Postdoctoral Researcher at a financial services firm with 10,001+ employees
Have experienced ongoing challenges integrating with existing workflows despite strong foundational capabilities
I don't know how I would assess the impact of AI-powered threat detection for us. It has helped with security operations in general; I'm being very cagey here, Damian. You can understand why. Where I work, there is a directory services team. There is a security team. The security team may have several different departments in there. I think they are behind the times. That's about as far as what I would say. We may have the modern firewalls and detections and all the rest of it, but I think from a modern way of working, which the identity is a user which is any device, any place, anywhere, from anything, okay, securely, they're not quite up with that concept, in my opinion. The review rating is 8.
AS
Tech lead at a healthcare company with 5,001-10,000 employees
Automated data discovery has streamlined management while configuration remains complex
Compared to Big-ID, Microsoft Purview Data Governance looks complicated to me. I do not feel it has a good user-level UI. The interface feels a little complicated compared to Big-ID. I did not appreciate the configuration part. It felt complex, whereas when I went for a Big-ID demo, the interface looked better and was easier to understand for any user.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The product enables organizations to synchronize users to Microsoft 365 products."
"We have various options available with Microsoft Entra, such as B2B cross-tenant guest member accesses, and we can invite users and perform activities from that area, while we are also dealing with Azure IaaS, infrastructure as a service, which has different IAM platforms existing with resources or subscriptions."
"I would evaluate the customer service or technical support with Microsoft for Entra products as well; we are a strategic partner, so we're one of 500 companies that can talk to them directly."
"I think Purview does as good a job...I'll say that it is as stable as the data governance maturity that exists within an organization. It can't be more stable than that."
"One way that Microsoft Purview has benefited our organization is by preventing data leakage, which saves the company money on fines and protects its reputation."
"One of the best features is the classification rules, especially the scan rule sets. They are really useful, especially when we need to understand the current data the company has to ensure that all the problematic data can be put under someone's responsibility."
"The most valuable aspect of Purview is its PowerShell connectivity, enabling automation."
"From my experience and customer feedback, one of the most valuable features of Microsoft Purview is ease of use, especially for content hosted within Microsoft 365 and Azure. I also like that the pricing model for the solution is reasonable."
"We can prevent, block, or audit however we like."
"The time to onboard is pretty short."
"The product has helped us save both time and money."
 

Cons

"Integration with other products must be made easier."
"In my opinion, Microsoft Entra Workload ID can be improved in several ways."
"Integration with existing IAM solutions has not helped our identity management processes; it's all of the things that are in front of Directory and Entra, such as SalePoint and other toolsets, give us one of the worst identity experiences I think I've ever come across, which is why I'm trying to change it."
"There are some non-Microsoft file formats that are not supported."
"Some of the menu headings may not be easy to understand for some people."
"There are negatives to the compliance aspect of Purview in that you get a lot of false positives with some of the native scanning and rules in the platform. A lot of them need tweaking to get a more realistic handle on what data there is."
"We've had a few issues with the scanner. It runs perfectly one day, and on another day, it will run the whole night. It's probably related to the rules. If I set some compliance rules and apply the rules to any column, I can't delete it. I have to disable it and reactivate it."
"The current event-based retention management is very poor."
"Licensing is frustrating due to multiple modules and licenses. The feature might be available in the console, but it won't work without the proper license, creating confusion."
"The custom data classification for the African region needs to be improved."
"Reflecting organizational changes within Purview is impractical."
 

Pricing and Cost Advice

Information not available
"It is cheap. It is based on consumption. If somebody wants to start using it, the price is definitely cheaper than a tool like Collibra."
"The price is reasonable because most of our clients already have an E3 license, which makes implementation easy."
"The pricing is reasonable because it's part of the 365 E3 or E5 license you buy."
"Purview is included in our Microsoft E5 licensing."
"The interesting part is how they are bundling the version into the E5 stack. If it was not for that inclusion, this would have been a difficult conversation for us, so kudos to Microsoft on that. Separating it out may become a problem for customer retention. It is definitely a good move on Microsoft's part to include it as part of any existing or any system upgrades for customers that were on E3."
"There is some competition out there, but the other solutions are quite expensive. They are enterprise tools that are a bit more mature but the license costs $100,000 for some of them. Purview is pay-per-use and a lot of companies are interested in that."
"The price is reasonable considering its value."
"The pricing depends on the client's requirements and the number of applications."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
13%
Computer Software Company
9%
Manufacturing Company
7%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise12
Large Enterprise33
 

Questions from the Community

What needs improvement with Microsoft Entra Workload ID?
In my opinion, Microsoft Entra Workload ID can be improved in several ways.Particularly about Microsoft Entra Workload ID, I think they still could improve categorization, which still has some room...
What advice do you have for others considering Microsoft Entra Workload ID?
I'm a consultant and not using the products myself, but rather in a capacity more as a consultant or reseller.I am not familiar with remote access products by ManageEngine. I do not use ManageEngin...
What is your primary use case for Microsoft Entra Workload ID?
I'm working on that area while still looking for a new solution or already using ManageEngine Password Manager or Microsoft Entra ID.I've been dealing both with ManageEngine and Microsoft. I am mos...
What is your experience regarding pricing and costs for Microsoft Azure Purview?
Microsoft Purview Data Governance is quite affordable compared to other market solutions, which have high initial costs. It allows for a cost-effective start with negligible initial cost. However, ...
What needs improvement with Microsoft Azure Purview?
The features in the actual data governance could be improved, and I think there is room for improvement in the product. We haven't used role-based access control in a complex way; it's somehow embe...
What is your primary use case for Microsoft Azure Purview?
We are currently working with Microsoft Purview Data Governance and other Microsoft products. We are using Microsoft Purview Data Governance.
 

Also Known As

No data available
Microsoft Purview, MS Azure Purview
 

Overview

Find out what your peers are saying about Microsoft Entra Workload ID vs. Microsoft Purview Data Governance and other solutions. Updated: June 2026.
909,725 professionals have used our research since 2012.