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Microsoft Entra ID vs Tools4ever HelloID comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Entra ID
Ranking in Single Sign-On (SSO)
1st
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
1st
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
276
Ranking in other categories
Authentication Systems (1st), Identity Management (IM) (2nd), Access Management (1st), Microsoft Security Suite (2nd)
Tools4ever HelloID
Ranking in Single Sign-On (SSO)
18th
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
25th
Average Rating
9.8
Reviews Sentiment
7.6
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Microsoft Entra ID is 16.1%, down from 28.4% compared to the previous year. The mindshare of Tools4ever HelloID is 1.3%, up from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Mindshare Distribution
ProductMindshare (%)
Microsoft Entra ID16.1%
Tools4ever HelloID1.3%
Other82.6%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

Stafin Jacob - PeerSpot reviewer
Microsoft 365 Security & Compliance Practice Lead at Invoke
Identity has become our central gatekeeper and has provided secure single sign-on for all users
Microsoft Entra ID can improve by focusing more on new passwordless methods and becoming a primary adopter. One feature we would like to see is the ability to have security questions for password resets. I know the current capability is phasing out, so we do not have an alternative method yet. Customers who already use security questions require a smoother transition for that capability to be available. My experience with the deployment has had some challenges, particularly around the Microsoft MFA campaigns. The hardest part is moving users from a different MFA provider to the Microsoft MFA provider, as it ultimately depends on user activity. In large enterprises with numerous users across various geographies, this transition takes time. If there are ways to exert more control around that process, it would improve the situation.
A flexible solution for application management, and facilitated centralization of our IAM
We use HelloID for ourselves and clients, so we need to manage a lot of client environments at once. Functionality to manage this situation is not yet available. When something needs to be changed with the sign-on policies, we have to apply this manually to every client environment that we have.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The security features, multi-factor authentication, and service management features are valuable."
"It's multi-tenant, residing in multiple locations. The authentication happens quickly. Irrespective of whether I'm in Australia, the US, India, or Africa, I don't see any latency. Those are the good features that I rely on."
"Azure is the leading market solution because of its history, features, and maturity."
"Azure AD is essential to how the business runs."
"The product is easy to install and quick to deploy."
"This product has improved our overall security posture."
"The stability of Microsoft Entra ID is very great."
"In a lot of situations, it is easy and free or almost free to use Microsoft Entra MFA."
"Now we can easily control who has access to which client or client application."
"The most valuable feature is the option to use SSO from different sources such as Microsoft AD, ADFS, Azure AD, SAML, form-based, etc."
"The most valuable feature is the option to use SSO from different sources such as Microsoft AD, ADFS, Azure AD, SAML, form-based, etc."
"You don't need to be a specialist in Identity and Access Management solutions to understand the software and configure it."
"By giving users the ability to fully manage their own workspace, while still being able to monitor and administer such actions, we can focus on new-business and projects as we like."
"The Single Sign-On capabilities are endless and we haven't found a single app so far that couldn't be set up for SSO."
"This solution helped us with centralizing our IAM; it was spread out over many places, and now we can easily control who has access to which client or client application."
"The thing we like the most is that this software is so easy to use; you don't need to be a specialist in Identity and Access Management solutions to understand the software and configure it."
 

Cons

"The dashboard and interface could be better. It would be ideal if it was easier to use."
"Many people believe that the Azure Active Directory is overly complicated and antiquated."
"Generally, everything works pretty well, but sometimes, Azure Active Directory has outages on the Microsoft side of things. These outages really have a very big impact on the users, applications, and everything else because they are closely tied to the Azure AD ecosystem. So, whenever there is an outage, it is really difficult because all things start failing. This happens very rarely, but when it happens, there is a big impact."
"But for help with Conditional Access, I got poor support."
"Some systems do not integrate very well with Azure AD."
"To improve Microsoft Entra ID, I think on the left navigation bar when you actually open Entra, there is a button that you need to click to make every option available for that tab open, so you always need to click that button, which is an arrow facing upward and an arrow facing downward."
"The technical support has room for improvement."
"The B2B Federation functionality is not perfect and could be improved. It is not on the same level that we could have if it were being used on-premises."
"I would like to have the built-in provisioning module improved."
"I would like to have the built-in provisioning module improved."
"Integration with other Tools4ever applications such as SSRPM and IAM would be nice."
"Sometimes it generates a username that is not unique, but at the time of this writing, it is not possible to generate a new one that is unique."
"When something needs to be changed with the sign-on policies, we have to apply this manually to every client environment that we have."
"When something needs to be changed with the sign-on policies, we have to apply this manually to every client environment that we have."
"Sometimes it generates a username that is not unique, but at the time of this writing, it is not possible to generate a new one that is unique."
"Integration with other Tools4ever applications such as SSRPM and IAM would be nice."
 

Pricing and Cost Advice

"We have various levels of their licensing, which includes users on different levels of their enterprise offering."
"Make sure that you get the most out of your Office 365 licenses for Azure AD. If you have additional concerns for users who don't have an Office 365 license, consider Azure AD Premium P1 and P2. Be aware that you have to evaluate your license usage beforehand."
"I feel Microsoft is very costly compared to other products. That is also what management is thinking. But when we consider security and support, Microsoft is better than any other product."
"It can be a bit expensive for organizations, but they do have different pricing models. Their free tier can be used on a personal level, but for an organization, the licenses might be a bit expensive. In general, the licenses can become cheaper, which will make it accessible for more people."
"We are working with the Premium P2 licenses, which are reasonable. If you invest in the on-premises environment setup, then it costs so much. However, on-prem AD gives you the ability to manage your organization in a very organized manner, where you can create a group policy."
"The solution has three types of tiers: E1 has very basic features. You get limited stuff in E2 and cannot have Office 360 associated with it. E3 is on the costly side and has all the features."
"Our customers are looking for advanced features and processes for it to be cost-effective for their organizations. They see it as an overpriced product. They are enjoying using Azure Active Directory, but they are looking for better prices."
"Entra has P1 and P2 licenses that are bundled with lots of applications."
"Since HelloID is very reasonably priced, the return-on-investment is fast."
"In terms of costs and pricing, this solution is worth every penny."
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
8%
Government
8%
Computer Software Company
8%
Outsourcing Company
16%
Construction Company
11%
Government
7%
Educational Organization
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business90
Midsize Enterprise40
Large Enterprise160
No data available
 

Questions from the Community

How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...
What is your experience regarding pricing and costs for Azure Active Directory?
My experience with pricing, setup cost, and licensing is that going through and being able to use these things is always part of delivering an M365 bundle, so I don't think the experience is great ...
What needs improvement with Azure Active Directory?
Microsoft Entra ID can be improved by open-sourcing it. You already have Windows Subsystem for Linux, which is open-source Linux in Microsoft. One major shift for Microsoft would be using the commo...
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Also Known As

Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
HelloID
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Willis Independent School District, David Douglas School District
Find out what your peers are saying about Microsoft Entra ID vs. Tools4ever HelloID and other solutions. Updated: April 2026.
893,244 professionals have used our research since 2012.