Looker Studio vs QlikView vs Tableau Enterprise comparison

Google and Qlik are both solutions in the Reporting category. Google is ranked #9 with an average rating of 7.9, while Qlik is ranked #5 with an average rating of 8.1. Google holds a 3.0% mindshare in RT, compared to Qlik’s 4.0% mindshare. Additionally, 81% of Google users are willing to recommend the solution, compared to 92% of Qlik users who would recommend it.

Looker Studio

Read 14 Looker Studio reviews

2,053 Views
883 Comparison Views

81% willing to recommend

QlikView

Read 162 QlikView reviews

2,903 Views
1,655 Comparison Views

92% willing to recommend

Tableau Enterprise

Read 307 Tableau Enterprise reviews

19,689 Views
8,663 Comparison Views

89% willing to recommend

Looker Studio

QlikView

Tableau Enterprise

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Looker Studio, QlikView, and Tableau Enterprise based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, Oracle and others in Reporting.

To learn more, read our detailed Reporting Report (Updated: July 2025).

Buyer's Guide

Reporting

July 2025

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Helped 865,164 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Mindshare comparison

As of August 2025, in the Reporting category, the mindshare of Looker Studio is 3.0%, up from 2.5% compared to the previous year. The mindshare of QlikView is 4.0%, up from 3.3% compared to the previous year. The mindshare of Tableau Enterprise is 20.7%, down from 23.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Reporting

Featured Reviews

Vijay Subramanyam

Delivery Head at cblsolutions

The ability to perform aggregation before visualization allows for effective data slicing and dicing

Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing. The seamless integration with Excel and Google Sheets and custom filter creation features facilitate detailed trend reports and analysis. Looker has significantly improved productivity by reducing the time spent on creating summary reports from weeks to a day.

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Vishal_Goyal

Director Software Engineer at Clarivate

Provides ETL capability allowing the building of a complete data warehouse

I am working on Qlik Sense and previously worked on QlikView for data visualization and reporting purposes It provides a comprehensive data warehouse solution within Qlik Sense, eliminating dependency on external data sources and enhancing data visualization capabilities. QlikView is an…

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Uzair Faruqi

Head Of Analytics at Mjunction Services

Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization

Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."

"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."

"I would rate this solution eight or nine out of ten."

"Valuable features include advanced integrated analysis and easy implementation."

"The product's initial setup phase is very simple."

"The solution is free so that is a good feature."

"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."

"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."

More Looker Studio pros

"The initial setup is straightforward."

"This solution has simplified getting to and understanding our data, no matter where it is housed."

"QlikView is a scalable solution that multiple users can easily use."

"If you correctly use the product for your use cases, it provides value for money."

"It's pretty easy to deploy."

"I had the option to prepare data myself instead of always having to depend on the data team."

"Our Qlikview applications help us to get a good idea of our Client Base Performance and assist us in the decision making for Seasonal Specials. On the other hand QlikView helps us to get a grasp on our Suppliers and helps us to negotiate pricing with them."

"The search feature: ability to see the related data."

More QlikView pros

"Tableau's most valuable feature is its ability to connect with various data sources and display real-time data on three different dashboards."

"When compared with Power BI, Tableau is much easier."

"It's the ease of use. It is also a self-service tool so it decreases the burden on having centralized IT-type teams or developers."

"Tableau has comprehensive, insightful charts, which allow you to build stunning dashboards and enrich your support decision-making."

"The solution is easy to use, flexible, our clients enjoy seeing the data on maps, and you do not need to be an expert in SQL to use it."

"The ability to deploy is the added ability to centralise the Tableau repository for all Tableau Developers."

"The most valuable feature is the ease of use."

"Very user friendly."

More Tableau Enterprise pros

Cons

"The tool should come up with data modeling layer features that are present in other products like Power BI."

"It's not yet a replacement for a complete BI tool."

"There is a significant degree of sophistication required to compete with Tableau or Cognos."

"The tool should improve on live data integration for quicker data reflection."

"From the perspective of infrastructure, I cannot provide a valuable opinion on the ease of use and customization options of Looker Studio."

"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."

"Stability and scalability an be improved for a full ten."

"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."

More Looker Studio cons

"It would be nice if QlikView could be plugged in into the company's website or an online portal such as QlikSense is capable of. There are ways around but it takes enormous time to develop."

"The user interface and ease of use takes a bit of a learning curve to pick up."

"QlikView is probably on the pricier side than other BI tools."

"There's room for improvement in the area of management's handling of concerns."

"They could provide a user-friendly analysis process rather than specialized IT resource code."

"Although Qliktech's road map clearly states that QlikView has a long way to go, most of the R&D effort seems to be benefiting Qlik Sense."

"It needs work with visualization."

"Better source data connectors."

More QlikView cons

"Pricing is also a concern for me as it is expensive compared to TIBCO Spotfire Enterprise licensing and Microsoft Power Platform."

"I would like them to include the Italian language, as I can see there are other foreign language in the product."

"The ability to use it on MAC machines. As far as I know, this is not possible."

"Tableau has so many functions, so sometimes it's hard to find the right solution quickly. I have to search multiple menu bars to find the right command."

"The process of embedding the dashboards on external portals and websites could be improved."

"With Tableau, there is a gap in its ability to handle very large-scale data."

"Implementation requires a technical background."

"It's not an aesthetic platform at the moment."

More Tableau Enterprise cons

Pricing and Cost Advice

"The tool is free."

"The cost is quite affordable based on feature analysis."

"The solution is free but the Google Looker is expensive."

"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."

"The product is available for free."

"QlikView is more expensive than one of its competitors."

"QlikView pricing and licensing is on the high side for a small sized company, but it's competitive among its peers."

"The pricing is moderate, in the medium price range."

"The platform's pricing is considered quite expensive, particularly given the dollar-based pricing."

"It is expensive for small companies."

"It is quite expensive, rating at around nine out of ten on a cost scale."

"I rate QlikView's pricing a five out of ten."

"The setup costs for QlikView are fair as are the yearly maintenance fees. The licensing becomes a bit more expensive and requires some planning for onboarding."

More QlikView pricing and cost advice

"Tableau is not as cost-effective as Microsoft BI."

"It is a bit difficult for some people when they hear $70.00 per month, as some solutions are available for less than $10.00 or for free."

"Tableau is an expensive solution compared to Power BI."

"Tableau is an expensive solution, though it comes with its advantages."

"The professional version of Tableau is quite expensive."

"Its licensing cost should be improved."

"Its cost is quite high. A corporate license costs about 150-200K per year for all the users, but there was probably some discounted amount. This cost includes everything."

"It's an annual fee with everything included but it's quite expensive."

More Tableau Enterprise pricing and cost advice

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Comparison Review

it_user79932

Senior Manager - BI Head at NVidia

Feb 4, 2015

Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho

1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…

Read full review

Top Industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

11%

Manufacturing Company

10%

University

Financial Services Firm

12%

Computer Software Company

10%

Manufacturing Company

University

Financial Services Firm

16%

Manufacturing Company

10%

Computer Software Company

10%

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Google Data Studio?

The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. W...

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What needs improvement with Google Data Studio?

From the perspective of infrastructure, I cannot provide a valuable opinion on the ease of use and customization opti...

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What is your primary use case for Google Data Studio?

We use Looker and Looker Studio, as Looker licenses Looker Studio for data presentation and reporting. With GCP, we u...

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What do you like most about QlikView?

If you correctly use the product for your use cases, it provides value for money.

See all answers

What is your experience regarding pricing and costs for QlikView?

The license cost per user or per year for QlikView is about 500 Euros annually, and since we are South African-based,...

See all answers

What needs improvement with QlikView?

In QlikView, I believe the improvement that should be made is to bring the costs down, as you'll have to be competiti...

See all answers

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

See all answers

Tableau vs. Business Objects - Which is a better solution for visualization and analysis?

Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...

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Which would you choose - Tableau or SAP Analytics Cloud?

Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....

See all answers

Comparisons

Amazon QuickSight vs Looker Studio

Compared 43% of the time

Microsoft Power BI vs Looker Studio

Compared 16% of the time

IBM Cognos vs Looker Studio

Compared 4% of the time

Databricks vs Looker Studio

Compared 4% of the time

Plotly Dash Enterprise vs Looker Studio

Compared 2% of the time

More Looker Studio Competitors

Microsoft Power BI vs QlikView

Compared 13% of the time

Amazon QuickSight vs QlikView

Compared 10% of the time

MicroStrategy vs QlikView

Compared 6% of the time

IBM Cognos vs QlikView

Compared 6% of the time

Oracle OBIEE vs QlikView

Compared 4% of the time

More QlikView Competitors

Microsoft Power BI vs Tableau Enterprise

Compared 18% of the time

Domo vs Tableau Enterprise

Compared 9% of the time

Amazon QuickSight vs Tableau Enterprise

Compared 6% of the time

Databricks vs Tableau Enterprise

Compared 5% of the time

Julius AI vs Tableau Enterprise

Compared 3% of the time

More Tableau Enterprise Competitors

Product Reports

Buyer's Guide

Looker Studio

August 2025

Download Looker Studio product report

Buyer's Guide

QlikView

August 2025

Download QlikView product report

Buyer's Guide

Tableau Enterprise

July 2025

Download Tableau Enterprise product report

Also Known As

Data Studio

No data available

Tableau Desktop, Tableau Server, Tableau Online

Overview

Google Looker Studio is a free tool designed to help users create visually appealing reports and dashboards, making data easier to understand. It allows you to connect to various data sources such as Google Analytics, Facebook Ads, and spreadsheets. With Looker Studio, you can create charts and graphs to showcase trends and comparisons, build comprehensive dashboards that provide an overview of your data, and customize reports to match your brand or preferences. Additionally, you can share your reports online or export them as PDFs for wider distribution.

Google

QlikView is a Business Intelligence tool that allows you to keep tabs on all of your business-related information in a clean, clear, and easy to access database that is intuitive to build and simple to navigate. It is ideal for business owners who wish to improve overall output by creating the most productive system possible.

Qlik

Tableau Enterprise offers powerful features for creating interactive visualizations, dashboards, and maps, including drag-and-drop functionality and easy integration with multiple data sources, promoting real-time collaboration and self-service analysis.

Tableau Enterprise stands out with its ability to create user-friendly, interactive visualizations, making it pivotal for business intelligence applications. Users benefit from its seamless connectivity and advanced analytical functions, facilitating data blending and storytelling. Despite a complex learning curve and high licensing costs, its features like geospatial analysis and efficient content distribution drive its indispensable value for data-driven insights. Enhancements in predictive analytics and support integration with machine learning tools further its capabilities across industries.

What are the most valuable features?

Interactive Visualizations: Enables users to create engaging reports.
Drag-and-Drop Functionality: Simplifies data analysis processes.
Data Integration: Offers seamless connectivity with multiple sources.
Real-Time Collaboration: Supports synchronous data sharing.
Advanced Analytics: Provides predictive analytics and geospatial analysis.

What benefits and ROI should users look for?

Informed Decision-Making: Facilitates data-driven insights.
Efficiency in Reporting: Streamlines dashboard and reporting tasks.
Cost-Effectiveness: Despite high licensing, value in robust analytics tools.
Customizable Options: Tailors analytics to specific needs.

Tableau Enterprise is widely used for business intelligence, supporting industries like healthcare, telecommunications, and finance. Organizations utilize it to analyze performance indicators, operational insights, and financial analytics, enhancing decision-making through interactive reports and real-time data integration.

Salesforce

Sample Customers

Genesys, Shueisha

Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.

Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.

Find out what your peers are saying about Microsoft, Salesforce, Oracle and others in Reporting. Updated: July 2025.

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