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LeadSquared vs Sage CRM comparison

LeadSquared and Sage are both solutions in the CRM category. LeadSquared is ranked #31 with an average rating of 7.5, while Sage is ranked #28 with an average rating of 8.3. LeadSquared holds a 0.8% mindshare in CRM, compared to Sage’s 0.6% mindshare. Additionally, 80% of LeadSquared users are willing to recommend the solution, compared to 77% of Sage users who would recommend it.
LeadSquared
Read 4 LeadSquared reviews
  • 425 Views
  • 238 Comparison Views
80% willing to recommend
Sage CRM
Read 8 Sage CRM reviews
  • 346 Views
  • 131 Comparison Views
77% willing to recommend
 

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

Sage CRM and LeadSquared are competing CRM platforms tailored for different business needs. While Sage CRM excels with comprehensive integration capabilities, LeadSquared offers a dynamic lead management system that many find indispensable.

Features: Sage CRM offers seamless integration with various Sage products, robust sales automation tools, and a customizable user interface. LeadSquared is known for strong lead scoring and nurturing capabilities, comprehensive analytics, and integration with numerous third-party applications.

Room for Improvement: Sage CRM could enhance its user interface for improved usability, expand its cloud capabilities for better accessibility, and improve its mobile application. LeadSquared might focus on expanding its customization options, providing more advanced reporting features, and improving user support for more complex implementations.

Ease of Deployment and Customer Service: Sage CRM offers an on-premise deployment option beneficial for enterprises with existing Sage infrastructure, backed by extensive service teams. LeadSquared provides a cloud-based model enabling quick implementation and minimal IT involvement. LeadSquared's proactive support and quick issue resolution enhance its appeal.

Pricing and ROI: Sage CRM generally involves a higher initial setup cost due to its customization and integration focus, leading to longer ROI timelines. LeadSquared offers a subscription-based model, often resulting in quicker ROI due to lower upfront costs and efficiency in lead conversion.

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To learn more, read our detailed LeadSquared vs. Sage CRM Report (Updated: June 2025).
Buyer's Guide
LeadSquared vs. Sage CRM
June 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

LeadSquared
Ranking in CRM
31st
Average Rating
7.6
Reviews Sentiment
6.9
Number of Reviews
4
Ranking in other categories
Marketing Automation (9th)
Sage CRM
Ranking in CRM
28th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of LeadSquared is 0.8%, down from 1.1% compared to the previous year. The mindshare of Sage CRM is 0.6%, down from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Kauhslendra Singh - PeerSpot reviewer
Has an easy-to-understand user interface
We started using LeadSquared's basic functions. Currently, we are using the solution's features, such as automation, reports, automated emails, and marketing sections, which have increased our efficiency. LeadSquared has helped streamline our marketing campaigns. We initially didn't have marketing strategies or a platform with landing pages, but this changed after we started using LeadSquared. LeadSquared is a SaaS based solution. Overall, I rate the solution an eight out of ten.
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AkinolaOni - PeerSpot reviewer
A CRM with strong reporting features that we use across several departments at my organization
We used to face downtime, in which some of our other platforms had issues synchronizing with Sage. I don't know whether it's an API or design issue somewhere, but there are these interfacing issues where systems sometimes don't talk to each other. Other than that, I would like Sage to improve their UI.
Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."
"The initial setup is very easy."
"The most valuable feature of LeadSquared is an easy-to-understand user interface."
"The most valuable feature of LeadSquared is the customization."
"It has been helpful for opportunity management and lease management."
"The solution's technical support is fast to respond."
"The most valuable feature is the case management system, which allows for the customization of workflows and saving solutions."
"The Sage Accpac solution has definitely been the most valuable because the finance features are excellent."
"Sage CRM is flexible, customizable, and user-friendly."
"The part I like the most is the reporting."
"We have found the solution to be stable."
"The most useful aspect of Sage CRM is the capability to keep track of each staff member's communication and bill processing activities. The ability to track both customers and employees is a useful tool."
 

Cons

"The solution’s UI could be more user-friendly."
"The notifications and workflow management can be improved in LeadSquared."
"The solution can get quite expensive, especially as you add more users."
"The solution's report section is not very capable and could be improved."
"The product could be improved by modernizing the charts and analytics. Additionally, the export features and interactivity of the charts need enhancement."
"From an improvement perspective, the ability to make modifications to the product needs to be more user-friendly."
"Sage CRM doesn't have a dashboard for dynamic reporting."
"Its user interface could be better."
"With regards to monitoring the transaction with alerts, it could be better."
"I would like Sage to improve their UI."
"The scalability of this solution depends on whether you have a team that can configure it for scale."
"Sage CRM would benefit from improving its interaction with email communication sites and social media platforms in order to gather more leads."
 

Pricing and Cost Advice

"We have an annual renewable license for LeadSquared."
"The license is paid yearly, and it is about 30 euros per month per user."
"LeadSquared is not as costly as other CRM solutions."
"I am not sure about the cost of the solution overall, but with their SMS notifications services, there is an extra cost."
"Though my company has to have a perpetual license per user, there is a need to make annual payments towards the costs attached to the support my organization receives from Sage CRM's technical team."
"The product is expensive."
"From an African perspective, the solution is relatively expensive."
"We pay for eight core modules and 20 user licenses and this costs us $1500 per year."
"We have a yearly license."
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Top Industries

By visitors reading reviews
Computer Software Company
20%
Media Company
10%
Comms Service Provider
8%
Financial Services Firm
8%
Computer Software Company
28%
Government
11%
Manufacturing Company
11%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about LeadSquared?
The most valuable feature of LeadSquared is the customization.
See all answers
What is your experience regarding pricing and costs for LeadSquared?
Since we use the enterprise solution, a lot of costs are involved. However, we use it because it helps us with our use case. We have an annual renewable license for LeadSquared.
See all answers
What needs improvement with LeadSquared?
The solution’s UI could be more user-friendly.
See all answers
What do you like most about Sage CRM?
The solution's technical support is fast to respond.
See all answers
What is your experience regarding pricing and costs for Sage CRM?
The product is expensive.
See all answers
What needs improvement with Sage CRM?
The product could be improved by modernizing the charts and analytics. Additionally, the export features and interactivity of the charts need enhancement.
See all answers
 

Comparisons

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Zoho CRM vs LeadSquared
Compared 100% of the time
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Microsoft Dynamics CRM vs Sage CRM Logo
Microsoft Dynamics CRM vs Sage CRM
Compared 100% of the time
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Product Reports

Buyer's Guide
CRM
June 2025
LeadSquared reportDownload LeadSquared product report
Buyer's Guide
CRM
June 2025
Sage CRM reportDownload Sage CRM product report
 

Overview

LeadSquared is a complete customer acquisition platform for businesses. It combines the features offered by both CRMs as well as Marketing Automation software, and thus brings your Sales and Marketing teams on the same page. It lets you :- 1. Automate lead capture from all sources 2. Run email, SMS and drip marketing campaigns 3. Prioritize amongst leads using quality and engagement scoring 4. Track lead activity on your website, landing pages, emails and calls, and 5. Access deep analytics about your sales and marketing activities. It is best fit for businesses in the Education, Real Estate, Financial Services, Health & Wellness, Travel & Hospitality, and Software sectors.
LeadSquared
SageCRM software automates sales tasks such as creating quotes and orders, forecasting sales, progressing leads, and converting them to opportunities using sales workflows. Using CRM software, your marketing team can identify the sources of leads, opportunities and closed sales. They can also find customer information for upcoming campaigns and send targeted email marketing campaigns. When customers place orders for your products or services after these marketing campaigns, you can track these orders using an ERP or business management solution. It can be fully integrated CRM or Sage Sales, Marketing, Service modules to suit your business needs.
Sage
 

Sample Customers

Byju's Classes, Randstad, Trivago, Scripbox, Zoomcar, Quikr, Amberjack, Mettl, Flipkart, iNurture, Vedantu, Eton University, IIHT, NIIT, IILM, Ashoka University, BML Munjal University, O2 Spa, Body Craft, Acron Group, The Deltin Group,
Avis, Fuji Xerox, Formula 1
Buyer's Guide
LeadSquared vs. Sage CRM
June 2025
Free Report: LeadSquared vs. Sage CRM
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