Salesforce Einstein Analytics vs Tungsten Insight comparison

Salesforce and Tungsten Automation are both solutions in the BI (Business Intelligence) Tools category. Salesforce is ranked #15 with an average rating of 8.5, while Tungsten Automation is ranked #46. Salesforce holds a 1.0% mindshare in BIT, compared to Tungsten Automation’s 0.4% mindshare. Additionally, 86% of Salesforce users are willing to recommend the solution, compared to 75% of Tungsten Automation users who would recommend it.

Salesforce Einstein Analytics

Read 21 Salesforce Einstein Analytics reviews

2,228 Views
1,560 Comparison Views

86% willing to recommend

Tungsten Insight

Read 3 Tungsten Insight reviews

449 Views
310 Comparison Views

75% willing to recommend

Salesforce Einstein Analytics

Tungsten Insight

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Salesforce Einstein Analytics and Tungsten Insight compete in the data analytics space, with Salesforce having an edge in pricing and support, while Tungsten leads in features due to its customization and visualization capabilities.

Features: Salesforce Einstein Analytics integrates seamlessly with other Salesforce products, provides predictive insights with AI capabilities, and enhances data interpretation. Tungsten Insight offers customizable dashboards, advanced visualization tools for deeper data exploration, and flexibility in adapting to different business needs.

Ease of Deployment and Customer Service: Salesforce Einstein Analytics benefits from a streamlined deployment process within the Salesforce ecosystem, simplifying integration. Tungsten Insight provides detailed customer support and flexible on-premise deployment options, catering to specific customer needs and preferences.

Pricing and ROI: Salesforce Einstein Analytics, despite a higher initial setup cost, offers quicker ROI due to integration efficiencies within its ecosystem. Tungsten Insight, with potentially lower initial costs, promises long-term ROI through its robust, customizable features, taking longer to realize due to its advanced capabilities.

To learn more, read our detailed Salesforce Einstein Analytics vs. Tungsten Insight Report (Updated: September 2025).

Buyer's Guide

Salesforce Einstein Analytics vs. Tungsten Insight

September 2025

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Helped 869,952 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Salesforce Einstein Analytics

Ranking in BI (Business Intelligence) Tools

15th

Average Rating

8.0

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

No ranking in other categories

Tungsten Insight

Ranking in BI (Business Intelligence) Tools

46th

Average Rating

7.6

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Process Mining (18th)

Mindshare comparison

As of October 2025, in the BI (Business Intelligence) Tools category, the mindshare of Salesforce Einstein Analytics is 1.0%, down from 1.5% compared to the previous year. The mindshare of Tungsten Insight is 0.4%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
Salesforce Einstein Analytics	1.0%
Tungsten Insight	0.4%
Other	98.6%

BI (Business Intelligence) Tools

Featured Reviews

Sunny Nair

Solution Architect and Senior Consultant at Keysight Technologies

Business insights improve with reliable integration but face occasional system downtimes

It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

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reviewer2005506

Major Account Manager at a computer software company with 51-200 employees

Great reporting and customizations with good reliability

A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"There is definitely a lot of ROI in it."

"Tableau CRM is a very capable solution. It is easy to use, user-friendly, and integrates well."

"It's scalable."

"We have found the scalability to be very good."

"Transparency is the most valuable feature of this solution."

"Einstein Analytics provides insights into what we are doing and how we are doing it. It tells us what benchmarks we need to hit consistently to achieve our goals. In sales, there is sometimes a disconnect between actions and objectives. We aren't necessarily going to close a deal because we call X number of people. There are some underlying skills that add nuance to these metrics."

"The tool is a cloud-based solution capable of integrating any kind of data in the world."

"It is a comprehensive solution. It has everything in it. I can easily find what I need."

More Salesforce Einstein Analytics pros

"The initial setup is straightforward."

"You can easily customize reporting to pull the fields that interest you."

"It provides the ability to design applications directly."

Cons

"Improvement-wise, I feel the solution must be more robust since it is not exactly ready to handle large data."

"The price of Salesforce Einstein Analytics is quite a bit expensive for the region of Mexico. I think the price of the product could be better."

"All of the timesheets and appraisal management I have not been happy with. There should be some improvements. For example, as a management team, our managers do not have access to see a summary report, such as who is on leave today or how many hours each person logged in. You have to get into individual users and see. You cannot see a summary report, the reporting is missing. There should improve the reports."

"When it comes to generating reports, it appears that many users rely on experts to handle technical aspects. For instance, if you require a weekly report displaying accounts transitioning in and out of your modules, it seems challenging to accomplish without consulting experts for assistance. Such tasks should be user-friendly and easily achievable without external assistance."

"If I could improve Tableau CRM I would make it as powerful as Tableau. Tableau CRM is more integrated and it's on the web, but it has less functionality. It is lacking functionality at this time."

"If a user leaves your organization, you shouldn't lose the visibility of all of the records."

"Salesforce is working very rigorously on improvements with each release."

"The product is expensive."

More Salesforce Einstein Analytics cons

"The initial setup is complex and would be difficult to carry out without any training."

"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."

"It would be ideal if there were some standard forms that could be customized."

Pricing and Cost Advice

"I rate the solution's pricing a seven out of ten."

"Price-wise, Salesforce Einstein Analytics is an expensive tool."

"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."

"The solution is expensive."

"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."

"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."

"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."

Information not available

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Computer Software Company

14%

Manufacturing Company

10%

Educational Organization

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	4
Large Enterprise	12

No data available

Questions from the Community

What do you like most about Salesforce Einstein Analytics?

The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...

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What needs improvement with Salesforce Einstein Analytics?

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What is your primary use case for Salesforce Einstein Analytics?

It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...

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Comparisons

Microsoft Power BI vs Salesforce Einstein Analytics

Compared 28% of the time

Databricks vs Salesforce Einstein Analytics

Compared 18% of the time

Tableau Enterprise vs Salesforce Einstein Analytics

Compared 15% of the time

IBM Watson Explorer vs Salesforce Einstein Analytics

Compared 9% of the time

SAP BusinessObjects Business Intelligence Platform vs Salesforce Einstein Analytics

Compared 7% of the time

More Salesforce Einstein Analytics Competitors

UiPath Process Mining vs Tungsten Insight

Compared 100% of the time

More Tungsten Insight Competitors

Product Reports

Buyer's Guide

Salesforce Einstein Analytics

September 2025

Download Salesforce Einstein Analytics product report

Buyer's Guide

BI (Business Intelligence) Tools

September 2025

Download Tungsten Insight product report

Also Known As

Einstein Analytics, Salesforce Wave Analytics

Kofax Insight

Overview

Salesforce Einstein Analytics is a customer and business analytics platform that’s optimized for mobile use and brings flexible customer analytics to everyone in the company. It works with many types of data, from many data sources, and it can change the way your company answers critical questions. Einstein Analytics allows you to:

Connect directly to your CRM data and execute on insights directly in Chatter.
Automatically analyze millions of rows of data and get predictive analytics with Einstein Discovery.
Explore data quickly and automate actions with prebuilt apps.
Use mobile to act, whether you're on Android or iOS.

Salesforce

Unlock the full potential of your data with Tungsten Insight, a comprehensive solution that combines process monitoring, analysis, and rich visualizations for end-to-end visibility of operational performance and compliance. With unmatched business process awareness, anyone in your organization can analyze and optimize business operations, eliminating the need for IT intervention. Unique visibility enables fast, fact-based decisions before process issues affect customers, while benefits like anytime access to information, limitless scalability, quick implementation, actionable analytics, and optimized data discovery ensure efficient and effective decision-making processes. Tungsten Insight stands as the ultimate choice for organizations seeking to harness the power of their data for improved business outcomes.

Tungsten Automation

Sample Customers

ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority

Infosys,HMI, krungsri, Cegeka

Buyer's Guide

Salesforce Einstein Analytics vs. Tungsten Insight

September 2025

Free Report: Salesforce Einstein Analytics vs. Tungsten Insight

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