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Imanami GroupID vs Microsoft Entra ID comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 2, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Imanami GroupID
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
32nd
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
3
Ranking in other categories
User Provisioning Software (14th), Active Directory Management (18th)
Microsoft Entra ID
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
1st
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
266
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (2nd), Access Management (1st), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of January 2026, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Imanami GroupID is 0.6%, up from 0.5% compared to the previous year. The mindshare of Microsoft Entra ID is 20.3%, down from 29.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
ProductMarket Share (%)
Microsoft Entra ID20.3%
Imanami GroupID0.6%
Other79.1%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

Jonathan Cauthorn - PeerSpot reviewer
Identity and Access Management Manager at a insurance company with 201-500 employees
Simplifies the task of managing groups and is affordable and easy to implement
I'd like to see it be able to do more than just groups. I'd like it to be able to do some things with email distribution lists as well. It can do that, but there were a few things that were limiting. It was difficult to get it set up, particularly with Azure in the cloud. I'd like that to be a little bit smoother. I'd like to see a better user interface. It works, but it is clunky. There should be better import and export of LDAP queries and better management tools. We've got a ton of groups, and it does take quite a while to do nightly processing. This is something that definitely needs improvement.
JP
Senior Information Security Engineer at a financial services firm with 1,001-5,000 employees
Implementing seamless integration boosts secure access and supports Zero Trust
What I appreciate the most about Microsoft Entra ID is that it integrates seamlessly with all the Defender products and is easy to use. Microsoft Entra ID's integration capabilities influence our Zero Trust model by allowing us to enforce our Zero Trust model. Conditional access policies allow us to leverage Microsoft Entra ID to verify that devices signing in to our cloud services are coming from registered devices, and that people are passing all the other requirements we have in order to complete sign-on or conditional access policies. Since implementing Microsoft Entra ID, I've observed changes in the frequency and nature of identity-related security incidents. The organization already had it implemented when I arrived, and I've been working to enhance it. Better configuration of Microsoft Entra ID has allowed us to better protect our organization from threats. Having it alone isn't a solution, but ensuring proper configuration goes a long way in preventing future compromises. My company's approach to defending against token theft and nation-state attacks has evolved since implementing Microsoft Entra ID. We haven't experienced any known compromises from nation-state attacks, and implementing newer features gives me more confidence in our protection. Regarding device-bound passkeys in Microsoft Authenticator and our approach to phishing-resistant authentication, we are currently implementing Microsoft Entra ID certificate-based authentication. Adding a strong form of MFA is important as we found it to be the most cost-effective way. While other solutions might be equally or more secure, they are significantly more expensive. Having worked as an IT consultant mainly with the Microsoft stack across various industries, I have experience with different identity management solutions. Microsoft Entra ID remains the best option. The major advantages when comparing it to Okta include integration with Defender products, Defender for Identities' integration with conditional access policies, and insider threat management integration for blocking sign-ins based on risk factors. The enhancement of Microsoft Entra ID's implementation is relatively straightforward. My main concern is the occasional lack of documentation and the frequency of changes, which can make feature location challenging.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Imanami GroupID's UI is good."
"For each job code, we go through and determine the access they're supposed to have to the system. Based on that job code, we use the query tool and say that anybody who is in this job code gets these groups added to them, or conversely, if they change job codes, it removes the ones that they shouldn't have and adds the one they should. That runs every night, and the next day, everybody has the job codes they're supposed to have."
"I have found the overall features to be useful."
"The implementation of Microsoft Entra ID has had a huge impact on our secure access to the apps or resources in our environment, as we can use Conditional Access to apply MFA going into apps, which definitely helped with our compliance."
"The interface is well laid out and it is easy to navigate."
"We used to deal with 150 tickets a month for password changes, and after the migration and integration with those identities, we went to zero."
"The tool's most valuable feature is conditional access."
"Single sign-on, license management, and role management are the most valuable features. Integration with Microsoft 365 is also very valuable."
"The solution offers business to business and client to business support."
"Azure Active Directory provides us with identity-based authentication, which secures access at the user level and also integrates with conditional access policies and multi-factor authentication helping to increase the identity security for that person. So, the hacking and leaking of passwords is a secondary problem because you will not authenticate a person with one factor. There is a second factor of authentication available to increase the security premise for your company."
"Microsoft Entra ID, integrated with Microsoft Teams, has enhanced the security of access to applications and resources within our environment."
 

Cons

"The mobile application needs to be improved and there should be chatbox features to allow users to easily reach out for assistance."
"The product's implementation is complex. It should also work on GPO."
"I'd like to see a better user interface. It works, but it is clunky. There should be better import and export of LDAP queries and better management tools."
"One thing that they need to improve is the cost."
"There is a lot of room for improvement in terms of its integration with the local Active Directory. There are some gaps in terms of the local Active Directory through which Microsoft is syncing our environment from our data center. There should be the availability of custom attributes on Azure Active Directory. In addition, there should be the availability of security groups and distribution groups that are residing on the local Active Directory. Currently, they are not replicated on Azure Active Directory by default."
"My only pain point in this solution is creating group membership for devices."
"Adding a new account can be tricky."
"Better integration with external governance products would be a welcome addition to Azure AD."
"Customers should be informed that public review features are not intended for production use."
"Though the installation was seamless, it took longer than expected to be completed."
"Microsoft services and most familiar third-party applications are currently supported, but we can't find many other platforms that integrate with Office 365 or Azure Active Directory. Microsoft should develop connectors for different applications and collaborate more with other vendors to cover a broader range of applications."
 

Pricing and Cost Advice

"The price of the solution is reasonable."
"It is on a yearly basis, and it has the product license fee and the support for it. So, there is the licensing fee, and there is the annual maintenance that includes the support. I don't remember exactly, but we're probably paying somewhere in the neighborhood of $20,000 to $30,000 for it per year. We've got a pretty large implementation of it, and for the amount that we do, it is a pretty good deal. I would rate it a four out of five in terms of pricing."
"Pricing-wise, they offer a stepladder approach. You can start with the lowest level features, then start increasing based on new requirements."
"It can be a bit expensive for organizations, but they do have different pricing models. Their free tier can be used on a personal level, but for an organization, the licenses might be a bit expensive. In general, the licenses can become cheaper, which will make it accessible for more people."
"We pay a yearly license. Licenses are very expensive."
"Microsoft Entra ID's pricing is reasonable."
"I work for an academic medical center, where there is a watch kept over every dollar spent. I do have concerns about the micro charges for different levels or features of the product."
"The pricing depends on the use case and can be negotiated based on volume."
"I think the pricing is efficient, but the licensing is overly complicated and difficult to understand. There are many tricks in the licensing that weigh against us."
"The price is good, and we have no complaints."
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Top Industries

By visitors reading reviews
Manufacturing Company
12%
Financial Services Firm
11%
Media Company
9%
Comms Service Provider
8%
Financial Services Firm
11%
Computer Software Company
10%
Manufacturing Company
9%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business85
Midsize Enterprise38
Large Enterprise155
 

Questions from the Community

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How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...
What is your experience regarding pricing and costs for Azure Active Directory?
My experience with the pricing, setup costs, and licensing of Microsoft Entra ID is that it is decent.
What needs improvement with Azure Active Directory?
I think Microsoft Entra ID could be improved by assigning permissions to nested groups in the next release.
 

Also Known As

No data available
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

Grant Thornton LLP
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about Imanami GroupID vs. Microsoft Entra ID and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.