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ibi iWay Service Manager (iSM) is an enterprise service bus (ESB) solution by ibi, specializing in business intelligence and data analytics software. It excels at integrating various applications, data sources, and systems within organizations, fostering collaboration and information exchange. With a low-code/no-code development approach, iSM simplifies integration processes using visual tools and pre-built connectors. It promotes standardized services for code reuse and scalability, ensuring robust security throughout the integration process. Benefits include improved data-driven decisions, enhanced agility, reduced costs, and increased efficiency, making iSM a valuable tool for organizations aiming to overcome data silos and achieve a unified data landscape.
The V12 Data Cloud allows clients to seamlessly integrate their own 1st party data and V12’s 3rd party data, enabling clients to find new audiences, manage existing customer relationships, and execute highly targeted, omnichannel campaigns. Brands gain a 360° view of all customer interactions, as well as the data-driven insights necessary to hone the timing, relevance, and effectiveness of each and every communications.
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