

Find out in this report how the two CRM solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
OneSignal has reduced the customer acquisition cost by 40 percent and increased the conversion rate to 27 percent.
We have seen it being very cost-effective because it is affordable while increasing user engagement and our brand awareness.
We are able to send our news and offers instantly to our clients and subscribers, which drives more traffic to our website and increases our sales engagement and sales campaigns.
HubSpot's customer service is excellent and fast.
Many users give it only a couple of minutes before moving on, so there should be ways for quick, direct access and follow-up, which is currently somewhat challenging.
There is always an account rep that's available, and there is a technical account rep that is available for every account.
Their customer support has been excellent, as they are able to assist with any problem that arises and respond in a very timely manner.
They are lightning-fast to respond to our queries and are solution-oriented.
The customer support has been very responsive, proactive, and solution-oriented.
Handling around 100 to 150 users is fine.
There are a lot of enterprises using it, however, even as a GTM for HubSpot, their target market is predominantly SMB.
HubSpot CRM is a scalable solution.
OneSignal is highly scalable and grows with my organization’s needs, being able to handle large data.
OneSignal's scalability grows with the needs of my organization, so it is very scalable and expands with the growth of my organization and needs.
Downtime is very rare.
In my experience, OneSignal is very stable, with no downtime or lagging, and I have noticed no issues.
I have not noticed any downtime, and it has performed well so far.
OneSignal is very stable; I have not experienced any lagging or downtime.
HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality.
A better CRM can be achieved by providing more customization features.
The response time is slow.
We have to do separate notifications for the app and website, which is time-consuming.
OneSignal can be improved by addressing the expensive pricing of $309 per month for approximately 100,000 subscribers.
An inbuilt and easy-to-use segmentation should also be included.
OneSignal is one of the most cost-effective tools available and is very affordable in terms of pricing, setup cost, and licensing.
The licensing is very cost-effective, making its affordability very high.
the cost is very effective compared to other mediums
HubSpot stands out for its ease of use, especially with sequence creation compared to other CRM solutions.
The main benefit that HubSpot CRM provides for me is that I can complete a campaign and rather than sending metrics to my sales team manually, I can customize them ad hoc based on the requirement.
The most valuable feature for me is when I encounter a company or a person, I can drop in their URL, and it pre-populates various details like address information and other contacts they might have.
OneSignal has positively impacted my organization with increased sales attributed to it, a higher number of monthly visitors, increased customer loyalty, and it keeps users coming back, supporting customer retention.
The segmentation feature makes the biggest difference for my team, as it is very effective in allowing easy targeting based on various criteria such as geographical area, engagement levels, and specific transactions.
OneSignal offers the best features, including sending instant notifications without delay, providing all necessary features for testing, being highly cost-effective, handling huge volume efficiently, and providing great customer support.
| Product | Mindshare (%) |
|---|---|
| HubSpot CRM | 1.3% |
| OneSignal | 0.4% |
| Other | 98.3% |


| Company Size | Count |
|---|---|
| Small Business | 39 |
| Midsize Enterprise | 5 |
| Large Enterprise | 9 |
| Company Size | Count |
|---|---|
| Small Business | 4 |
| Large Enterprise | 18 |
HubSpot CRM offers lead tracking, marketing automation, and robust integrations with a user-friendly platform and intuitive workflows, also available in a free version. Its real-time updates and seamless integration with tools like Salesforce, Outlook, and LinkedIn are highly appreciated.
HubSpot CRM provides flexibility in client data centralization, customizable reporting, and advanced sales automation. Its easy onboarding, pre-population of details from URLs, and efficient sequence management enhance user experience. However, improvement in integration capabilities, pricing structure, interface complexity, and technical support are recommended. Users also experience challenges with email automation, data organization, and mobile app functionality. More pre-packaged features could improve efficiency and user-friendly deployment.
What are the key features of HubSpot CRM?In industries like marketing, sales, and client management, organizations rely on HubSpot CRM to track opportunities, manage communication, and automate campaigns. They integrate with other tools for smooth operations and analyze customer data to enhance marketing content, monitor website traffic, and track engagement.
OneSignal is a leading platform for customer engagement, empowering businesses to deliver personalized notifications, messages, and in-app experiences efficiently.
With its intuitive interface, OneSignal enhances communication by enabling businesses to connect with their audience through push notifications, email, SMS messaging, and in-app messages. It supports growth by helping businesses increase engagement, retention, and monetization. Trusted by numerous brands, OneSignal offers a scalable solution for marketers and developers aiming to boost customer interaction and satisfaction.
What are the key features of OneSignal?OneSignal implementation thrives across industries such as e-commerce, media, and finance. E-commerce benefits from timely push notifications about sales and updates. Media companies leverage OneSignal to disseminate breaking news, while financial services use it for secure communication with clients. Each industry maximizes audience reach through tailored messaging.
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